Director of Group Sales & Sponsorships

Accel Entertainment

$90K — $110K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • College degree or equivalent experience preferred
  • 3+ years in marketing roles within casino or racing sectors
  • Familiar with event space booking systems like Triple Seat
  • Proficient in Microsoft Office Suite
  • Exceptional organizational and multitasking abilities
  • Strong analytical and critical thinking skills
  • Ability to thrive in high-pressure and fast-paced environments

Responsibilities

  • Collaborate with Food & Beverage Director to strategize sales efforts
  • Research demand generators and growth opportunities
  • Build and maintain relationships with event planners for potential business
  • Develop pitch decks and lead sponsorship negotiations
  • Ensure flawless execution and customer satisfaction during events
  • Manage event calendar across casino and racetrack venues
  • Coordinate with departments to communicate event details

Benefits

  • Comprehensive medical, dental, and vision insurance
  • Life and disability insurance options
  • Access to financial protection services
  • 401(k) retirement plan with contribution options
  • Employee Assistance Program offering various support services
Full Job Description

Job Description:

  • Collaborates with the Food & Beverage Director on the strategic development, direction and implementation of the plan to sell available banquet, restaurant and bar & lounge space to external customers
  • Research and understand demand generators, new sources of business, and networking to establish and grow business
  • Strong knowledge of the local market and similar facilities in the region
  • Builds relationships with regional and local meeting and event planners to garner consideration for events
  • Research and identify potential corporate and individual sponsors.
  • Cultivate and maintain strong, long-term relationships with existing and new sponsors.
  • Develops potential pitch decks
  • Leads negations to finalize sponsorship agreements
  • Maintains detail records of sponsorship activities, interactions, expenses, income and ROI
  • Maintains the master calendar for event functions in all spaces of the casino and racetrack
  • Manages external agencies in developing sales collateral in both print and digital formats
  • Leads in planning and communicating sales event information to external departments ensuring that each affected department is aware of and planning for events appropriately
  • Communicates group information to external departments and ensuring property management team is fully aware of upcoming events
  • Attends events and maintains customer relations during the event to ensure satisfaction and flawless execution
  • Takes all steps necessary to ensure the financial and reputational success of all sales events
  • Represent the company in a professional capacity at external functions, special events, concerts, promotions, etc.
  • Ensures flawless internal control and regulatory compliance leading to perfect internal and external department audits
  • Maintain department budget and revenue established goals
  • Assist at casino marketing events
  • Assist marketing team with promotions, events and player card sign ups
  • Train and manage direct reports
  • All other duties as assigned

Job Requirements:

  • College degree or other work or educational equivalent required
  • Working knowledge of Triple Seat or similar event space booking management system
  • 3+ years of relevant experience working in marketing manager and above roles within the casino or racing industry
  • Proficient in the full suite of Microsoft Office products
  • Outstanding organization skills are a must, as is the ability to actively manage and prioritize multiple projects simultaneously. Must thrive in a fast-paced, fluid environment
  • Strong desire to take accountability and have their performance measured on contribution to business results
  • Ability to remain professional in stressful situations and the ability to thrive in high pressure, fast-paced environment
  • Analytical prowess which includes critical thinking skills that get to the root of the problem
  • Problem resolution, be decisive and timely, act on information and adapt with changes
  • Ability to successfully fulfill the pre-employment process
  • Ability to work flexible shifts and days of the week including holidays
  • Ability to obtain and maintain all necessary licensing

Base Pay Range:

90,000 - 110,000 + Bonus

This range represents the low and high end of the anticipated base salary range for this position. The base salary will depend on a number of factors such as: qualifications, experience level, and skillset.

Voluntary full-time employment benefits include medical, dental, and vision; life, AD&D, critical illness, and hospital insurance; short and long-term disability; identity/legal protection; as well as access to FSA and HSA accounts. Full and part-time employees are eligible to contribute to traditional and/or Roth 401(k) plans. Our Employee Assistance Program (EAP) offers counseling for a multitude of topics including (but not limited to) mental health, finances, adult care, disability, and grief.

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