Director of Community Relations (Sales and Marketing) [management]

Senior Living Residences

$85K — $95K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in sales and marketing, preferably in senior living or a related field.
  • Proven track record of achieving sales goals and maximizing occupancy rates.
  • Strong understanding of Alzheimer’s disease and dementia care management techniques.
  • Excellent communication skills with a knack for building relationships across diverse audiences.
  • Experience using technology to facilitate sales and outreach activities.

Responsibilities

  • Lead all sales efforts to meet and exceed occupancy goals in the community.
  • Build and sustain relationships with residents, families, and local community partners.
  • Plan and deliver presentations highlighting services and programs.
  • Guide new residents through the transition process with support and care.
  • Position Concord Park as a thought leader in the senior care industry.

Benefits

  • Comprehensive health insurance starting on the first day of employment.
  • Generous paid time off, including holidays.
  • Extensive professional development programs, including certifications in dementia care.
  • Flexible spending accounts and health reimbursement options available.
  • Numerous retail discounts and perks to enhance employee experiences.
Full Job Description
Director of Community Relations (Sales and Marketing)

Concord, Massachusetts

Concord Park, an assisted living community in Concord, is acclaimed for its forward-thinking, pace-setting innovations in the world of senior care that includes an award-winning Brain Healthy Cooking Program and the stigma-shattering Dementia Friendly Communities Initiative that is quickly spreading across our area.

Concord Park enjoys an exceptional reputation among both families and professionals for providing quality care, creating innovative programs that enhance quality of life for residents and for maintaining the highest of industry standards. But it is our associates' commitment to our "Right Values" philosophy that established and maintains this position of excellence, respect and trustworthiness in the senior housing industry. Working in the assisted living field requires compassion, integrity. Our most successful associates don't view their role as just a job but as an opportunity to make a real difference in the lives of seniors. We are proud to have been ranked #1 in The Boston Globe's 2024 List of Top Places to Work and #35 in the nation by USA Today!

WORK SCHEDULE:

Full Time salaried role: Monday-Friday, business hours with rotating manager-on-duty weekend rotation

*This position requires a flexible schedule, including some evenings and weekends.

PAY & BENEFITS:

Annual salary starting at 85,000, plus a bonus structure

Our comprehensive standard benefits program starts on the day of hire and includes paid time off, holiday pay, health insurance through Blue Cross Blue Shield, dental, and vision insurance, disability coverage, complimentary life insurance and a pre-tax retirement savings plan with a company match. We also offer the following perks and incentives to all associates:
  • DEI Initiatives - A regular opportunity for all associates to voice opinions and ideas to improve diversity, equity, and inclusion for the whole company!
  • Generous bonus program for referring associates and or residents
  • Retail discounts include cellphone plans, pet insurance, home & auto insurance, car rentals, identity theft protection, office supplies, concert & museum tickets, travel, shopping, and much more!
  • Health Reimbursement Account (HRA) and Flexible Spending Accounts (FSA) to offset medical plan and health care expenses.
  • Nationwide tuition rewards program.
  • Free meal during scheduled shift.
  • Extensive professional development and education programs, including the opportunity to become a Certified Dementia Practitioner
  • Commuter Benefits include pre-tax savings on public transportation passes and parking


WHAT WILL YOU BE DOING?

Concord Park is looking to add to our team of excellence, seeking an experienced and self-motivated Director of Community Relations who will be responsible for all sales and outreach activities and results necessary to achieve and exceed the community's sales and move-in goals, continuously maximizing occupancy.

The Director of Community Relations develops meaningful relationships with residents, families, and community partners, plans and conducts presentations showcasing our services and innovative programs, ensures a smooth transition for new residents throughout the entire sales/move-in process.

The ideal candidate is a seasoned sales director who will position themselves and Concord Park as a leader in the Assisted Living industry, educating the greater community on the aging process and enabling families to find a supportive home environment that focuses on Resident Quality of Life.

REQUIREMENTS:

  • Teamwork: Promote a positive team spirit and a culture of cooperation, openness, enthusiasm, customer service, and an atmosphere conducive to growth.
  • Trustworthiness: Demonstrate an acute sense of responsibility and moral integrity with strong follow-through on commitments, inspiring the trust of others.
  • Professionalism: Provide leadership; take the initiative, handle pressure and be level-headed in emergencies, treat others with respect, excel at project management.
  • Communication: Interact clearly and effectively with an openness to other people's ideas and thoughts; Demonstrate patience, tact, positive energy and enthusiasm.
  • Technical Ability: You can't be successful at this job if you are averse to technology! We use technology to do our jobs and communicate with residents, families and coworkers.
  • Knowledge of Alzheimer's Disease, related dementias, and behavior management techniques, and a sincere desire to work with cognitively impaired residents.
  • Committed to SLR's Right Values, the ethical principles that guide SLR and the Community.

Not ready to apply just yet but have questions? Email us at [email protected].

Pay Range: $85,000 - $95,000 per year

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