Laundry Service

Director of Comms & Public Relations

Laundry Service$110K — $150K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of experience in marketing, advertising, sports, or entertainment with a focus on earned media coverage.
  • Established media relationships in sports business, marketing, advertising, and entertainment sectors.
  • Bachelor's degree in public relations, communications, journalism, or a related field.
  • Strong writing and editing skills tailored for public relations communication.
  • Knowledge of global media landscape across various platforms (written, broadcast, audio).
  • General awareness of industry trends in sports, business, marketing, and entertainment.

Responsibilities

  • Guide public perception of Wasserman's Brand and Properties division.
  • Cultivate and maintain relationships with journalists, editors, and media personalities.
  • Generate ideas to secure earned media coverage.
  • Craft compelling pitches aligned with Wasserman's business values.
  • Achieve high-impact media placements and facilitate award nominations.
  • Research and prepare press releases and external communications materials.
  • Coordinate media interviews and requests effectively.

Benefits

  • Opportunity to work in a globally recognized organization in sports and entertainment.
  • Access to a wide network of media professionals and industry influencers.
  • Dynamic work environment with a focus on culture and relevance in the marketplace.
Full Job Description
JOB OVERVIEW:

THE• TEAM is looking for an experienced communications leader to lead earned and owned communications for the Brands & Properties business unit.

Working closely with Brands & Properties leadership, this role will develop and execute a communications strategy that brings the business unit's priorities, expertise, client work and people to life across relevant channels. This person will identify the stories and opportunities that strengthen the visibility and reputation of the business, while providing tested communications counsel to its leaders.

The role will operate in close partnership with THE• TEAM's centralized Corporate Communications team, ensuring Brands & Properties communications are aligned with the broader enterprise strategy, narrative and standards while owning communications activation for the business unit.

As the primary communications connection between Brands & Properties and the enterprise, this person will surface relevant stories, work and expertise into broader THE• TEAM communications while bringing enterprise priorities and opportunities back into the business unit.

The successful candidate will bring strong communications judgement, exceptional storytelling and media relations capabilities, established industry relationships, and the ability to work effectively across a complex, global organization.

WHAT YOU'LL DO:
  • Own and execute the Brands & Properties communications strategy across earned and owned channels, aligned with enterprise priorities and standards.
  • Partner with Brands & Properties leadership to identify the stories, expertise, client work and executive perspectives that should be amplified internally and externally.
  • Lead media relations for the business unit, including proactive storytelling, media outreach, incoming requests, interview preparation and executive visibility.
  • Develop and manage owned communications across relevant channels, including editorial content, executive communications, speaking opportunities, awards and key industry moments.
  • Serve as the primary communications partner between Brands & Properties and the centralized Corporate Communications team, ensuring alignment on messaging, timing and execution.
  • Surface Brands & Properties stores, work and expertise into broader THE• TEAM communications and identify opportunities for integrated storytelling across the enterprise.
  • Work with the corporate communications, marketing, and social media team members to ensure a holistic and consistent storytelling of THE• TEAM.
  • Bring relevant enterprise narratives, priorities and initiatives into Brands & Properties and support their activation within the business unit.
  • Maintain a forward-looking communications calendar and pipeline of priority stories, moment and opportunities, while tracking activity and outcomes to strengthen future p


WHAT WE'RE LOOKING FOR:
  • 8+ years of proven work in the marketing, advertising, entertainment and/or sports industry securing national earned media coverage.
  • Vast media relationships, ideally in sports business, marketing, advertising and entertainment, with national outlets
  • Bachelor's degree preferably in public relations, communications, journalism, etc.
  • Strong writing and editing capabilities.
  • Knowledge of the global media landscape, including written, broadcast, audio, etc.
  • General knowledge of the sports, business, marketing and entertainment worlds.
  • Awareness of industry trends.
  • Agency experience is preferred, but not obligatory.
  • Ability to work independently in a fast-paced environment and to manage multiple priorities and strict deadlines.
  • Strong attention to detail and highly organized.
  • Displays indications of being loyal and trustworthy with the organization and clients.
  • Well-developed problem-solving skills.


Base salary range: $110-150K, plus bonus potential if applicable for role.
Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each role.

What We Offer:
  • Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement Plan: 401k plan including contribution matching.
  • Healthcare: Medical, dental, vision, FSA/HSA, life and disability coverage options.
  • Ancillary: Critical illness, identity protection, pet insurance, 529 plans and more
  • Commuter Benefits: Access support for travel and commuting needs, where available


About Laundry Service

Laundry Service is a full-service marketing agency specializing in creative, strategy, production, and media. The company was founded in 2014 and is headquartered in Los Angeles, California. Laundry Service has worked with a variety of clients, including Amazon, Nike, and Beats by Dre. The company has been recognized for its work, winning several awards, including a Cannes Lion and a Webby Award. In 2018, Laundry Service was acquired by Wasserman, a global sports and entertainment agency.
Learn more about Laundry Service
Size
200 employees
Industry
Founded
2014

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