Microsoft

Director, Marketing Excellence Operating Unit

Microsoft$130K — $251K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business or related field with 5+ years of relevant experience.
  • 6+ years experience in Strategy, Management Consulting, Sales, or Finance.
  • Experience with field sales leadership, regional CMOs, and GTM teams.
  • Familiarity with marketing investment management and ROI measurement.
  • Experience in managing large-scale events and demand generation programs.
  • Proven ability to influence and align diverse teams.

Responsibilities

  • Serve as the primary Marketing Excellence lead for assigned Operating Units.
  • Drive alignment on marketing strategies and priorities across teams.
  • Act as the coordination point for input between Marketing Excellence and the field.
  • Lead communications and enable sales teams to activate marketing investments.
  • Oversee governance of marketing investments and track performance outcomes.
  • Synthesize insights from the field to enhance performance and execution.
  • Own and support OU-level event strategies and localized demand generation.

Benefits

  • Opportunities for professional development and growth.
  • Access to a global network of professionals and resources.
  • Involvement in high-impact projects across multiple business units.
  • Work closely with senior leadership and cross-functional teams.
  • Potential for engagement in executive programs and events.
Full Job Description
Overview

At Small, Medium Enterprises and Channel (SME&C), we are driving a step-change in how marketing fuels growth-connecting strategy to execution, investments to impact, and global priorities to local outcomes across Sales Units and Operating Units (OUs). Marketing Excellence plays a critical role in ensuring clarity, alignment, execution rigor, and measurable ROI across our most important go-to-market (GTM) motions.

The SME&C Global Sales & Operations (GS&O) Marketing Excellence team serves as the connective tissue between strategy and field execution-partnering with regional CMOs, GTM Activation teams, Sales Units, and partners to land marketing priorities with discipline and scale.

We are seeking a Cross-Solution Area Aligned Marketing Excellence OU Directorfor the Americas(AMS) to own field alignment, execution quality, and impact of Marketing Excellence investments across Operating Units. This role is a senior, field-facing leadership position accountable for landing marketing strategy, overseeing investments and ROI, and driving strong collaboration across marketing, sales, and partner teams to accelerate business outcomes.

Role Summary

The Marketing Excellence OU Aligned Lead is responsible for aligning and landing GTM and marketing plans across assigned Operating Units, working in close partnership with local Chief Marketing Officers (CMOs), Go to Market (GTM) Activation teams, Sales Unit leadership, and partner teams.

This role ensures Marketing Excellence strategy translates into clear priorities, strong execution, measurable ROI, and consistent field communications-while serving as the primary feedback loop from the field back to the core Marketing Excellence team. The role also plays a central leadership role in OU-level event strategy, including AI Tour execution, Co-Sell Connections events, executive engagement models, and demand generation alignment.

Responsibilities

Marketing Excellence Leadership & OU Alignment

  • Serve as the primary Marketing Excellence lead aligned to assigned OUs, partnering with OU leadership, local CMOs, and GTM Activation teams to land GTM and marketing plans.


  • Drive alignment on marketing strategy, priorities, and investments, ensuring clarity on expectations, sequencing, and success measures.


  • Act as the central point of coordination between core Marketing Excellence and the field-gathering input, surfacing gaps, and informing continuous improvement of tools, processes, and initiatives.


  • Lead communications, landing, and enablement to Sales Unit leaders and OU sales teams, ensuring marketing investments are well understood and effectively activated.


Marketing Investment Oversight & ROI Accountability

  • Oversee marketing investment governance at the OU level, including prioritization, execution tracking, and performance outcomes.


  • Own visibility into ROI and results associated with Marketing Excellence-led investments, working with partners across Marketing, GTM, and Sales to course-correct and optimize impact.


  • Synthesize performance insights, seller feedback, and field learnings to improve execution quality and outcomes over time.


Event Strategy, Execution & Demand Generation

  • Own and support OU-level event strategy and execution, ensuring strong alignment to GTM priorities and Sales Unit needs.


  • Plan and support AI Tour ancillary events and localized demand generation, driving attendance quality, seller engagement, and pipeline impact.


  • Partner with Sales Unit leads and partner teams to plan and execute Co-Sell Connections events, ensuring rigor, consistency, and measurable outcomes.


  • Lead alignment with Innovation Hubs and Experience Centers, ensuring effective use of immersive experiences to support customer and executive engagement.


  • Support landing and awareness of the Executive MeetingProgram, partnering with executive engagement models (including vendor-supported 1:few programs).


Cross-Functional Collaboration & Field Feedback Loop

  • Partner closely with OU CMOs, GTM Activation, Partner Marketing, Sales leadership, and core Marketing Excellence to ensure integrated execution.


  • Create a strong, trusted feedback loop from the field, bringing actionable insights on execution challenges, opportunities, and improvement areas back to the core team.


  • Help scale best practices across regions and OUs by sharing learnings, successful execution models, and repeatable approaches.


Qualifications

Required/minimum qualifications

  • Bachelor's Degree in Business Administration, Marketing, Finance, Engineering, or related field AND 5+ years experience in business consulting, sales, sales operations, information technology (IT), account management, business development, marketing, IT field sales, or a related field
    • OR equivalent experience.
  • 6+ years experience in in Near Term Strategy (2 years out), Management Consulting, Sales, or Finance.


Additional or preferred qualifications

  • Experience partnering with field sales leadership, regional CMOs, and GTM teams to land strategy and drive execution.
  • Demonstrated experience working in highly matrixed, global environments with senior stakeholders across marketing and sales.


  • Understanding of marketing investment management, ROI measurement, and performance tracking.


  • Experience leading or supporting large-scale events, executive engagement, and demand generation programs.


  • Proven ability to influence without authority, drive alignment, and bring clarity in complex environments.


  • Excellent communication skills with comfort presenting to senior leaders and enabling cross-functional teams.


Sales Strategy Enablement IC5 - The typical base pay range for this role across the U.S. is USD $130,900.00 - $251,900.00 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600.00 - $272,300.00 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

About Microsoft

Microsoft is an American multinational corporation that develops, manufactures, licenses, supports, and sells a range of software products and services. Microsoft’s devices and consumer (D&C) licensing segment licenses the Windows operating system and related software, Microsoft Office for consumers, and the Windows Phone operating system. The company’s computing and gaming hardware segment provides Xbox gaming and entertainment consoles and accessories, second-party and third-party video games, and Xbox Live subscriptions; surface devices and accessories; and Microsoft PC accessories. Its phone hardware segment offers Lumia smartphones and other non-Lumia phones. Its D&C segment provides Windows Store, Xbox Live transactions, and Windows phone store; search advertising; display advertising; Office 365 Home and Office 365 Personal; first-party video games; and other consumer products and services as well as operating retail stores. Microsoft’s commercial licensing segments license server products, including Windows Server, Microsoft SQL Server, Visual Studio, System Center, and related Client Access Licenses (CALs); Windows Embedded; Windows operating system; Microsoft Office for business, including Office, Exchange, SharePoint, Lync, and related CALs; Microsoft Dynamics business solutions; and Skype. Its commercial segment offers enterprise services, including premier support services and Microsoft consulting services; commercial cloud comprising Office 365 Commercial, other Microsoft Office online offerings, Dynamics CRM Online, and Microsoft Azure; and other commercial products and online services. The company markets and distributes its products through original equipment manufacturers, distributors, and resellers, as well as online.

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Learn more about Microsoft
Size
181,000 employees
Market Cap
$1,762.4 billion
Industry
Net Income
$51.3 billion
Founded
1975
5 Year Trend
+15.5%
Revenue
$153.2 billion
NASDAQ

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