Takeda

Director, HCP Marketing - Rheumatology

Takeda$177K — $278K *
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing or related field; MBA preferred.
  • 7+ years of marketing experience required, with a background in sales/marketing.
  • 3+ years management experience leading field and/or marketing teams.
  • Familiarity with regulations affecting Pharmaceutical Products is necessary.
  • Preferred: Experience in launching new products and commercial experience in rheumatology or immunology.

Responsibilities

  • Develop and execute HCP brand strategies for PsA, including positioning and messaging.
  • Lead creation of omnichannel promotional materials for HCPs.
  • Utilize market research and data analytics to identify barriers and refine HCP engagement strategies.
  • Collaborate with cross-functional teams including Sales and Medical Affairs to align brand strategies.
  • Manage budgets and coordinate with agency partners for efficient delivery of materials.

Benefits

  • Participation in medical, dental, and vision insurance plans.
  • 401(k) plan with company matching.
  • Short-term and long-term disability coverage.
  • Tuition reimbursement program for continuous learning.
  • Up to 120 hours of paid vacation, plus 80 hours of sick time annually.
Full Job Description
Job Description

Director, HCP Marketing - Rheumatology
Takeda Pharmaceutical
Cambridge, MA

The Director of HCP Marketing - Rheumatology is responsible for setting the strategic vision and promotional direction for a launch product in Psoriatic Arthritis (PsA). This leader will work closely with multiple cross-functional team members to ensure success in the development of strategy, creative and execution plans, product support and sales execution. Additionally, the director will partner closely with the plaque psoriasis (PsO) director to ensure cross-indication brand strategies and execution are aligned. This leader needs to have an enterprise mindset and anticipate and adapt to quickly changing market dynamics while ensuring that all omnichannel strategies align with Takeda's mission of bringing better health to people and a brighter future to the world.

How you will contribute:
  • Strategic Leadership: Develop and execute comprehensive HCP brand strategies, including positioning, messaging, and lead the launch readiness review process, and lifecycle management for the PsA indication.
  • Omnichannel Execution: Lead the creation of promotional materials (in-office and digital) to deliver a seamless experience for HCPs for the PsA indication.
  • Insight Generation & Data Analytics: Utilize market research and field data to identify HCP barriers, refining strategies to increase brand adoption and engagement.
  • Cross-Functional Collaboration: Partner closely with Sales, Medical Affairs, Consumer Marketing, HCP Engagement Marketing, Market Access, and other key stakeholders to align brand strategies and initiatives.
  • Budget & Agency Management: Manage promotional budgets (OPEX) and direct agency partners to deliver materials efficiently.


Requirements/Qualifications:

Minimum
  • Bachelor's degree in marketing or related field. MBA preferred.
  • Previous sales/marketing experience required. 7+ years marketing experience.
  • Knowledge of applicable regulations and standards affecting Pharmaceutical Products
  • Management experience (3+ years leading field and/or marketing teams)


Preferred
  • New product launch experience
  • Commercial experience in rheumatology or immunology an asset


This position is currently classified as "hybrid" in accordance with Takeda's Hybrid and Remote Work policy.

Takeda Compensation and Benefits Summary

We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.

For Location:
USA - MA - Cambridge - Kendall Square - 500

U.S. Base Salary Range:
$177,000.00 - $278,080.00

The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. The actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.

U.S. based employees may be eligible for short-term and/ or long-term incentives. U.S. based employees may be eligible to participate in medical, dental, vision insurance, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, a tuition reimbursement program, paid volunteer time off, company holidays, and well-being benefits, among others. U.S. based employees are also eligible to receive, per calendar year, up to 80 hours of sick time, and new hires are eligible to accrue up to 120 hours of paid vacation.

Locations
USA - MA - Cambridge - Kendall Square - 500

Worker Type
Employee

Worker Sub-Type
Regular

Time Type
Full time

Job Exempt
Yes

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

About Takeda

Takeda Pharmaceutical Company Limited is a global pharmaceutical company that develops and markets pharmaceutical products. The company's products are used to treat a wide range of medical conditions, including cardiovascular and metabolic diseases, respiratory diseases, and cancer. Takeda Pharmaceutical Company Limited was founded in 1781 and is headquartered in Tokyo, Japan. The company has operations in more than 80 countries and employs more than 49,000 people worldwide.
Learn more about Takeda
Size
47,347 employees
Market Cap
$48.2 billion
Industry
Founded
1781
5 Year Trend
+15.6%
NASDAQ

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