Director, GTM Portfolio Integration

Heidrick & Struggles

$182K — $210K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • 10+ years of progressive experience in go-to-market strategy, product marketing, or similar disciplines.
  • Proven experience in developing and executing GTM strategies for complex services.
  • Strong understanding of client segmentation and competitive differentiation.
  • Excellent storytelling and communications skills to convey messages clearly.
  • Experience leading cross-functional teams in a global, matrixed organization.
  • Advanced MS PowerPoint proficiency.

Responsibilities

  • Reposition offerings to align with enterprise strategy and client needs.
  • Harmonize value propositions across business lines for a unified client narrative.
  • Collaborate on account expansion strategies to drive multi-line growth.
  • Ensure consistency of enterprise positioning in all client-facing materials.
  • Identify portfolio gaps and recommend refinements to GTM strategies.
  • Lead cross-business line integration and alignment of priorities.
  • Establish GTM portfolio governance structures and decision-making processes.
  • Ensure client teams are equipped with integrated narratives and examples.
  • Monitor portfolio performance using market feedback for strategic decisions.
  • Champion change management to effectively communicate transitions to client teams.

Benefits

  • Comprehensive health insurance (medical, dental, vision).
  • Disability leave and parental leave policies.
  • Generous paid time off.
  • 401k contribution plan.
  • Discretionary bonuses based on eligibility.
Full Job Description
Job Description:

The Role:

The Director, Go-to-Market (GTM) Portfolio Integration is responsible for orchestrating an integrated, enterprise go-to-market narrative across Heidrick's portfolio and business lines. This role ensures that legacy and existing offerings are positioned in line with the firm's enterprise strategy, that messaging is cohesive across business lines, and that clients experience a clear, unified value proposition regardless of entry point.

Reporting to the VP, GTM & Commercial Excellence, this leader translates enterprise positioning guardrails into practical guidance, tools, and narratives that can be consistently applied by business lines, Client Driven Growth, Marketing, Corporate Communications, and Enablement. The Director combines strategic portfolio thinking with operational discipline, continuously assessing the health and coherence of the portfolio and surfacing opportunities to refine GTM approaches, packaging, and cross-business line expansion plays.

Responsibilities:
  • Reposition legacy and existing offerings to align with evolving enterprise positioning, client needs, and strategic priorities, ensuring mature solutions remain relevant and clearly differentiated within the portfolio.
  • Harmonize articulation of offerings and value propositions across business lines so that clients experience a consistent, enterprise-level narrative regardless of entry point or relationship owner, or industry practice.
  • Partner with Client Driven Growth on priority account expansion plays, using the integrated portfolio to shape cross-line solutions, strategic account planning, and drive multi-line growth.
  • Maintain consistency of enterprise positioning across pitches, proposals, and client-facing materials, working closely with Marketing, Corporate Communications, and Enablement to ensure content is current, on-brand, and aligned to enterprise narratives.
  • Identify portfolio gaps, overlaps, and opportunities through market feedback, deal patterns, and client needs, and recommend refinements to GTM strategy, packaging, and portfolio structure to strengthen competitiveness and clarity.
  • Lead cross-business line portfolio integration planning and prioritization, aligning business line roadmaps with enterprise priorities, sequencing key initiatives, and resolving conflicts or redundancies across offerings.
  • Serve as the central point of GTM portfolio governance, defining decision-making forums, escalation paths, and clear ownership for enterprise-level trade-offs.
  • Partner with Marketing, Corporate Communications, and Enablement to ensure client-facing teams are equipped with integrated narratives, cross-line solution examples, and practical use cases that reinforce the enterprise story.
  • Monitor portfolio performance and adoption across business lines, using data and stakeholder feedback to inform future investment, de-prioritization, or repositioning decisions.
  • Champion change management and work closely with Enablement to ensure leaders and client-facing teams understand what is changing, why it matters, and how to bring the integrated story to clients effectively.


Required Qualifications:
  • Bachelor's degree in Marketing, Business, Communications or related field.
  • Minimum of ten years of progressive experience in commercialization, go-to-market strategy, product marketing, strategy & operations, or related disciplines.
  • Proven track record developing and executing go-to-market strategies for complex, service-based offerings.
  • Strong understanding of client segmentation, value proposition development, cross-sell/upsell motions, and competitive differentiation.
  • Excellent communication, storytelling, and stakeholder management skills with the ability to translate complex concepts into clear, compelling messages.
  • Experience leading cross-functional teams and influencing without direct authority in a global, matrixed organization.
  • Advanced MS Powerpoint skills.

Preferred Qualifications:
  • Experience in a global professional services or consulting environment with multiple service lines or industries.
  • Familiarity with digital marketing strategies, content marketing, and demand generation tactics that support integrated GTM motions
  • Advanced degree (MBA or related discipline) preferred.


Pay Range Guidelines for this Position:
The salary range for this position is 182000 USD to 210000 USD. Compensation is based on several factors including but not limited to education, work experience and skills. In addition to your salary, Heidrick & Struggles offers discretionary bonuses (subject to eligibility requirements) and a comprehensive benefits package including: medical, dental, vision, disability leave, parental leave, paid time off and 401k contribution (all benefits are subject to eligibility requirements). Note: we have a location based compensation structure; there may be a different range for candidates in other locations.

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