Director, Global Events & Experiential Marketing

Skai

$140K — $160K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in events or experiential marketing, preferably in B2B tech/SaaS
  • Proven record of managing global events for 200+ attendees
  • Creative instincts to transform business goals into engaging experiences
  • Strong writing and storytelling skills for event messaging and content
  • Excellent project and budget management abilities
  • Commercial acumen with experience measuring event success and ROI
  • Comfortable collaborating with senior leadership and strategic partners

Responsibilities

  • Develop and implement Skai’s global events strategy aligned with brand priorities
  • Build and manage diverse hosted events, sponsorships, and executive experiences
  • Oversee all aspects of event execution from concept to follow-up
  • Coordinate efforts across teams and external partners for cohesive experiences
  • Create innovative concepts that enhance Skai’s brand visibility
  • Work with various departments to define audiences and engagement strategies
  • Collaborate with partners like Amazon Ads and Google on joint experiences
  • Manage relationships with agencies, vendors, and production partners
  • Utilize AI and technology for event creation and efficiency
  • Measure and analyze event success to improve future initiatives

Benefits

  • Hybrid work model with three days in the office
  • Work within a passionate and diverse team environment
  • Engage in a vibrant company culture
  • Opportunity for international travel
  • Comprehensive approach to professional development and growth
Full Job Description
Skai is seeking a Director of Global Events & Experiential Marketing to lead the strategy and execution of standout brand experiences globally. From flagship Skai-hosted events and major industry moments to executive experiences, partner activations and hospitality, you9ll create programs that bring our brand to life, deepen relationships and drive commercial impact. This is a strategic and highly hands-on role, with end-to-end ownership of Skai9s global events program - from the initial concept and messaging through to speakers, promotion, production, onsite delivery and follow-up. Key Responsibilities: 3 Develop and lead Skai9s global events and experiential strategy in line with brand and GTM priorities. 3 Build and manage a global programme of hosted events, industry sponsorships, executive experiences, partner activations and hospitality. 3 Own the entire event experience from initial concept to post-event follow-up, including positioning and messaging, agenda development, speaker sourcing and preparation, audience acquisition, creative production, logistics, onsite delivery and measurement. 3 Act as the central lead for every event, coordinating cross-functional teams and external partners to deliver one cohesive, high-quality experience. 3 Create original concepts and activations that make Skai stand out and give customers, prospects and partners a memorable experience. 3 Partner with Brand, Sales, Customer Success and Product Marketing to define audiences, content, messaging and engagement plans. 3 Collaborate with strategic partners including Amazon Ads, Walmart Connect, Criteo, Google and TikTok on joint events and experiences. 3 Manage event agencies, venues, production partners, sponsorships, vendors and budgets. 3 Measure success across brand impact, audience quality, engagement, pipeline and revenue, using insights to improve future investment. 3 Use AI and emerging technology to support event concepting, content development, audience personalization, operational efficiency and measurement. Requirements Position Requirements: 3 At least 10 years of experience in events or experiential marketing, ideally within B2B technology, SaaS, advertising or media. 3 Proven experience creating and delivering global events, major hosted programs and brand activations, including events for 200+ attendees. 3 Strong creative instincts and the ability to turn business objectives into distinctive and engaging experiences. 3 Exceptional writing and storytelling skills, with experience developing event messaging, agendas and speaker content. 3 Excellent project, production and budget management skills. 3 Strong commercial judgement and experience measuring event impact and ROI. 3 Experience managing agencies, suppliers and sponsorships across multiple regions. 3 Confidence working with senior executives, customers, sales teams and strategic partners. 3 Curious and confident in using AI tools to work more efficiently and create stronger event experiences. 3 Willingness to travel internationally and lead events onsite. We are hybrid for the long term - with a great home/ office work mix (three days in office per week), passionate and diverse team members, and a vibrant company culture. The salary range for this position is $140,000-$160,000. The actual salary amount will vary depending on the applicants experience, skills and abilities as well as internal equity and market data. This position is eligible for additional bonus compensation, full details will be provided during the recruitment process.

Similar Jobs

More Jobs at Skai

More Enterprise Technology Jobs

Find similar Director, Global Events & Experiential Marketing jobs: