Director, Business Development

Association of National Advertisers

$95K — $105K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree with 5-7 years in sales and marketing
  • Strong ability to build relationships with C-Suite executives
  • Demonstrated grit and adaptability in changing environments
  • Expertise in MS Office and CRM software
  • Ability to prioritize effectively and drive results at scale

Responsibilities

  • Manage the complete sales cycle from prospecting to closing
  • Leverage a network of relationships to expand business opportunities
  • Utilize communication skills to present the value of ANA membership
  • Apply data and insights for partner value propositions and revenue forecasting
  • Research marketing teams to identify key contacts
  • Produce reports on sales activity and forecasts
  • Travel as needed to build relationships with members

Benefits

  • Comprehensive health and wellness benefits
  • 401k with company match
  • Flexible scheduling and remote work on Fridays
  • Generous paid time off program
  • Casual dress code and incentives to promote work-life balance
Full Job Description
Location
New York City (4 days in-office, Fridays remote)

About Membership
The Membership team is at the forefront of the ANA, focused on member retention and acquisition. Retention serves as the primary partners and advocates for our member companies, their marketing leaders, and teams to maximize their membership experience, while acquisition manages and grows existing and future relationships with potential member companies.

We build and maintain relationships with all members, guiding them with personalized strategies and proactively leading them to deepen their engagement within the ANA.

We work together with our team and internal partners to provide the best service to our members and push the ANA forward. We know the ANA inside and out, understanding how we fulfill our mission of driving growth for individuals, brands, the marketing industry, and humanity through the ANA Growth Agenda, bold leadership initiatives, and a robust suite of products and services.

Role Overview
As our membership base continues to grow, we are seeking an ambitious and energetic Business Development Director to join our dynamic team. Reporting to the Head of Membership, Business Development, this role will drive sustainable growth, all while forging strong relationships with CMOs, marketing leaders, and teams of the world's premier brands leading them to an ANA membership leveraging resources, tools, and connections. If you're motivated by the chance to say, "I changed how this organization thinks and operates. I made a difference," this is an opportunity where you can and it will be recognized.

Key Responsibilities
  • Manage the entire sales cycle: prospecting, pitching, negotiations, and closing
  • Activate a network of new and existing relationships to generate and expand business opportunities within an assigned territory
  • Utilize strong communication, interpersonal and presentation skills to highlight the compelling value proposition of joining the ANA to all external stakeholders
  • Apply data, insights, and CRM intelligence to enhance partner value propositions, refine targeting and pipeline management, and strengthen revenue forecasting and decision-making
  • Lead with emotional intelligence, resilience, and ability to perform under high pressure and ambitious targets
  • Research new business opportunities across all industries, digging deeper into their marketing teams and structures to identify key contacts
  • Remain updated on the ANA's offerings, industry knowledge and best practices
  • Adhere to ANA's vetting process for new member acquisitions (eligibility, requirements, approval, etc.)
  • Stay closely attuned to trends across the marketing industry while monitoring the competitive landscape
  • Produce regular reports on sales activity, conversion rates, KPIs, and acquisition and revenue forecasts
  • Partner with internal teams to ensure development strategies enhance the prospect experience
  • Continuously update and maintain accurate records of prospective members
  • Achieve monthly, quarterly, and annual membership sales targets
  • Serve as a strategic advisor to the Head of Business Development
  • Travel as required to meet with members and prospects

Professional Experience and Qualifications
  • Bachelor's degree and strong sales and marketing background with ability to develop solid relationships with C-Suite and marketing leaders (minimum 5 -7 years)
  • Influence & Relationship Building - Builds trust-based C-Suite relationships and navigates complex stakeholder landscapes
  • Operational Excellence - Prioritizes effectively, drives accountability, and delivers results at scale
  • Exceptional understanding of core business fundamentals.
  • Demonstrate grit and adaptability navigating complexity and change
  • Low ego, high impact - you prioritize outcomes over credit
  • Proactive and flexible, a "roll up your sleeves and get it done" team player
  • Thrives in fluid environments with shifting priorities and complex stakeholder relationships
  • Data-Driven Decision Maker - Grounds strategy and prioritization in evidence and insights
  • Possess a persistent desire to go above and beyond
  • Able to meet tight deadlines and remain calm under pressure
  • Expertise in MS Office and CRM software

Salary and Total Rewards Package:
Starting pay range: $95,000 to $105,000, based on relevant experience and qualifications.

Comprehensive health and wellness benefits, 401k with company match, flexible scheduling, generous paid time off program, casual dress code, incentives, and rewards.

To Apply:
If your skills, experience, and enthusiasm align with the requirements and responsibilities of this position, please forward your resume with a cover letter and salary requirements to [email protected] Note: only applicants who include salary requirements will be considered.

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