Community: Texas Support Center
Address: 3501 Olympus Boulevard
Dallas, Texas 75019
Pay Range $132,200.00-$190,300.00+ Annual
Lead Sales. Drive Occupancy. Shape Growth Across Communities.As the
Director Area Independent Living Sales, you will serve as a key sales leader responsible for driving occupancy, revenue growth, and sales excellence across assigned Lifespace Communities.
Key responsibilities include:- Develop and execute regional sales strategies to achieve or exceed occupancy and revenue targets for Independent Living (IL) communities
- Partner with, mentor, and support Community Sales Directors to strengthen pipeline health, improve performance, and elevate sales execution
- Analyze market trends, competitive positioning, pricing, and occupancy performance to identify growth opportunities
- Drive lead generation, referral development, tours, and sales conversion strategies across multiple communities
- Collaborate with Executive Directors, Sales Leaders, Marketing, Operations, and Finance to align sales efforts with business goals
- Evaluate and optimize pricing strategies to maximize market competitiveness and revenue outcomes
- Lead regular sales reviews, performance discussions, and strategic planning sessions
- Utilize CRM tools and reporting to monitor KPIs, identify trends, and implement action plans
What You Bring- 8-10+ years of senior sales leadership experience, ideally across multi-site or regional operations
- Required: Direct experience in CCRC/Life Plan communities with strong knowledge and experience selling LifePlan models, Type B and Type C contract sales
- Proven success driving occupancy, revenue, and sales performance across multiple communities or regional markets
- Deep understanding of IL sales strategy, consultative selling, and long-cycle decision-making within senior living
- Strong expertise in market analysis, pricing strategy, competitive positioning, forecasting, and sales pipeline management
- Experience coaching, mentoring, and developing high-performing Community Sales Directors or similar sales leadership teams
- Proficiency with CRM systems (Salesforce or similar) and Microsoft Office tools
- Bachelor's degree in business, Marketing, or related field preferred
This is a high-impact leadership role where your expertise in
CCRC/LifeCare sales, occupancy growth, and multi-community sales leadership will directly influence revenue performance and Independent Living success across Lifespace Communities.
If you are a high-performing senior living sales leader with deep
Life Plan / Type B and C contract experience and know how to build momentum, coach teams, and drive results, we'd love to meet you.
