Volkswagen

Digital Sales Performance Lead

Volkswagen • $110K — $130K *
Reston, VA 20191In-Person
Manufacturing & Automotive
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 7+ years in business management or intelligence, preferably in automotive, digital, or energy sectors.
  • Bachelor's degree in Business Administration, with desired focus in Data & Analytics.
  • Strong analytical, communication, and interpersonal skills, capable of handling ambiguity.
  • Proficient in SQL, Tableau, data analysis, and market research techniques.
  • Proven track record of cross-functional collaboration and professionalism with all management levels.

Responsibilities

  • Develop and deliver monthly Digital Sales KPI reporting with key insights.
  • Maintain and manage the monthly P&L for the Digital Products business.
  • Create robust business cases that align with digital product strategy.
  • Conduct in-depth analysis of customer purchasing behaviors.
  • Support the Digital Sales team with performance reporting and analytics.

Benefits

  • Work in a hybrid model at either Reston, VA or Auburn Hills, MI.
  • Participate in the Audi of America Data Science community.
  • Flexible working hours provided as needed.
  • Opportunity for professional development in data science and analytics.
Full Job Description
Brief Role Description

This position is a career level 20P and is located in Reston, VA or Auburn Hills, MI with a role classification of Hybrid.

Audi of America is seeking a strategic business analyst to join the Digital Sales team, playing a crucial part in shaping digital business initiatives. This is a highly visible role, in which you will work closely with the Analytics and Product Management teams to analyze customer purchase trends, generate monthly business reporting, and derive actionable insights for business case development. This role is integral to a high-performing team within a fast-paced, lean organization, where your strategic insights will directly influence Audi of America's digital product business strategy.

Possible Tasks within this Role

Digital Prod Sales: 40%
  • Responsible for the development and delivery of the monthly Digital Sales KPI reporting, highlighting key insights.
  • Maintains the monthly P&L for the Digital Products business.
  • Responsible for the delivery of annual business planning objectives.
  • Supports the Digital Sales team by developing robust business cases that align with the overall digital product strategy.
  • Responsible for deriving actionable insights that inform the team's business decisions.
  • Contributes to the formulation of strategic initiatives that drive revenue growth and enhance customer engagement.

eCommerce Performance and Consumer behavior: 40%
  • Responsible for the development and delivery marketplace performance reporting.
  • Works across business units to derive customer insights to drive revenue growth for all digital product lines.
  • Conducts in-depth analyses of customer purchasing behaviors to identify opportunities for growth and optimization.
  • Supports the Online Buying with performance reporting, analytics, and customer insights.

Energy Monetization: 15%
  • Supports the Digital Sales team with business case development for all energy monetization initiatives.
  • Supports the Product Management and Digital Dales teams with charging monetization business cases to drive revenue growth in a new area of the business.

Other: 5%
  • Participate in the Audi of America Data Science community.
  • Stay current on developments in data science, analytics, and business intelligence technologies and tools.
  • Support other initiatives, as required.


Qualification requirements

7+ years experience

Education

Required

Bachelors' degree in Business Administration

Desired

  • Degree focus in Data & Analytics
  • Masters Degree


Skills

  • 7+ years experience in business management or intelligence role, ideally in the automotive, digital, or energy space.
  • Strong analytical, communication, and interpersonal skills; comfortable dealing with ambiguity.
  • Excellent oral and written communication skills, interpersonal competencies, and presentation skills.
  • Professionalism in dealing with all levels of management and staff.
  • Experience working across multiple locations and cross-culturally.
  • Entrepreneurial thinking and ability to work with a varying level of ambiguity and uncertainty.
  • Problem solving using logic, data, and reason.
  • Demonstrated capabilities in writing and presentation skills.
  • Experience with market research and data analysis.
  • Communication skills - interpersonal, presentation, and written.


Specialized Skills

Required

  • Business Analyst experience in Sales or Development
  • Business acumen and financial P&L understanding
  • Customer service focused
  • SQL and database skills
  • Tableau development experience
  • Multi-tasking and prioritizing multiple deadlines
  • Ability to meet strict deadlines
  • Self-starter and motivated to be successful


Desired

  • Background in automotive high-tech services industry and/or technology-oriented services industry experience
  • Knowledge of standard automotive industry business processes
  • Python/R Skills
  • German language skills a plus
  • Predictive modelling knowledge (regression, ML)
  • Data transformation software experience (Alteryx, Tableau Prep, etc.)


Work Flexibility

  • Based in Reston, VA or Auburn Hills, MI full-time with flexible hours, as required
  • Travel approx.10%, as required

Job ID: 29512

Company: Audi of America, LLC

Location:

About Volkswagen

Volkswagen is a German multinational automotive company that designs, manufactures, and sells a wide range of vehicles, including cars, trucks, and buses. The company is headquartered in Wolfsburg, Lower Saxony, Germany and was founded in 1937. Volkswagen is one of the largest automakers in the world, with operations in more than 150 countries. The company's brands include Volkswagen, Audi, Porsche, Bentley, Bugatti, Lamborghini, and Ducati. Volkswagen is committed to producing high-quality, sustainable vehicles that meet the needs of its customers and contribute to a better future.
Learn more about Volkswagen
Size
625,006 employees
Industry
Manufacturing & Automotive
Founded
1937
NASDAQ
VWAGY
* Ladders Estimates

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