Amazon

Digital Marketing Manager, AWS Website

Amazon$82K — $137K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of marketing experience in a professional capacity
  • Proficient in using data metrics for decision-making
  • Knowledgeable in digital marketing and content production
  • Experienced in leading operational teams and processes for websites
  • Familiar with web development tools, specifically Adobe Experience Manager (AEM) or similar CMS

Responsibilities

  • Create exceptional customer experiences on AWS digital platforms
  • Enhance web content to raise customer awareness and drive AWS demand
  • Collaborate with cross-functional teams to drive innovative web solutions
  • Work with business intelligence and engineering teams to improve website analytics
  • Streamline web authoring workflows to boost efficiency
  • Conduct rigorous quality assurance for optimal user experience before publication

Benefits

  • Comprehensive health insurance (medical, dental, vision)
  • 401(k) matching program
  • Paid time off and parental leave
  • Flexible Spending Accounts
  • Adoption and Surrogacy Reimbursement options
  • Employee Assistance Program with mental health support
Full Job Description
The AWS Website team is looking for an experienced, data-driven Digital Marketing Manager to join the AWS Channels Marketing team. The role will work with stakeholders to bring great digital experiences customer experiences to life, driving strategy and creative for the websites biggest experiences with a mixture of white-glove creation, consultation on leveraging scalable website systems, and a test-and-learn roadmap.

The ideal candidate will be able to manage multiple programs at one time, and will have a proven track record executing digital experiences and experimental roadmaps from ideation through launch that drive against key KPIs. This role requires effective marketing partner communication skills, as well as a clear understanding of AWS brand guidelines and standards, website features and tools, and technical capabilities. Moreover, as the marketer responsible for optimizing our customers experiences, they will be responsible for overseeing end to end analysis and developing a test and learn roadmap. This is a high visibility and high impact workstream that works across AWS Marketing.

Key job responsibilities

* Create world-class customer experiences on AWS digital properties

* Define, maintain and enhance with the goal of raising customer awareness of and drive AWS demand

* Collaborate with stakeholders across various web, marketing, engineering, UX, product management, and business teams to identify and drive innovative website solutions that achieve business goals and raise the bar for customer experience with each launch.

* Work closely with the AWS business intelligence and operations, engineering, partner marketing, and/or product management teams to define and improve website instrumentation, multi-variate testing and other relevant website intelligence.

* Identify and optimize internal web authoring workflows to create efficiencies and process standards.

* Approach quality assurance (QA) with a high degree of rigor to ensure the customer experience meets a high quality bar before publication.

BASIC QUALIFICATIONS

- 5+ years of professional non-internship marketing experience

- Experience using data and metrics to drive improvements

- Experience in digital marketing and content production timelines and process

- Experience leading website operational teams and processes

- Experience with web development, specifically with Adobe Experience Manager (AEM) or other enterprise CMS

PREFERRED QUALIFICATIONS

- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation

- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

- Experience with A/B testing, especially around audience segmentation and targeting

- Experience managing production teams and assigning work based on intake priority

- Experience working in ticketing platforms such as Asana, JIRA, Workfront or similar tools

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, Seattle - 82,700.00 - 137,900.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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