Demand Generation Manager

Supernova Technology

• $80K — $95K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of marketing experience in a B2B SaaS setting, especially with consumption-based revenue models
  • Experience in demand generation, growth marketing, or digital marketing
  • Hands-on proficiency with marketing automation platforms and familiarity with Salesforce
  • Ability to thrive in fast-paced environments and embrace experimentation
  • Strong analytical skills with a focus on data-driven decision-making
  • Effective collaborator with cross-functional teams for lead generation.

Responsibilities

  • Build and execute scalable demand generation programs across all channels
  • Develop segmentation strategies and personalized outreach initiatives
  • Manage pacing and budget allocation for positive ROI
  • Stay updated on marketing tools and implement a best-in-class tech stack
  • Analyze and report on campaign performance for insights and optimization
  • Implement and refine lead scoring models to enhance conversion efforts
  • Partner with cross-functional teams to orchestrate integrated marketing campaigns.

Benefits

  • Opportunity to solve challenging problems beyond your role
  • Collaborative environment with a skilled team
  • Healthy work-life balance
  • Attractive equity package with upside potential
  • Fully remote work flexibility
  • Access to a Prague office for in-person collaboration
  • 25 days of annual leave plus sick days
  • Flexible health, dental, and vision insurance; access to 401k (US)
  • Team events and offsite gatherings.
Full Job Description
As a key leader for our quickly growing Enterprise business, Supernova's Demand Generation Manager will oversee our marketing strategy to drive and nurture high-quality leads and usage. You will have the opportunity to design, execute, and optimize all programs, channels, and tooling to guide prospects through every stage of the funnel, and you will collaborate closely with our sales and product teams to realize the company vision within our market. The Demand Generation manager will also ensure Supernova's messaging resonates with the right audience at the right time to amplify and cement our reputation as a category leader.

Please note: We are an equal opportunity employer. At this time, we can only support hiring within the EU or our Prague Office for this role.

At Supernova, you'll be responsible for:
  • Building and executing scalable demand gen programs across all channels (organic and paid) to ensure highly qualified pipeline for our sales team
  • Creatively developing segmentation strategies and personalized outreach initiatives that align with buyer personas
  • Managing pacing and budget allocation against positive ROI
  • Staying current with best practices and emerging trends in marketing tooling to implement a best-in-class tech stack that supports scalable campaigns
  • Analyzing and reporting on campaign performance to provide insights and recommendations, then optimizing results and identifying new opportunities
  • Implementing and refining lead scoring models to prioritize conversion efforts effectively
  • Partnering with cross-functional teams to orchestrate integrated campaigns


We want to hear from you if you:
  • Have 2+ years of relevant marketing experience within a B2B SaaS environment, especially working with consumption-based revenue models
  • Bring experience from within demand generation, growth marketing, or digital marketing
  • Have hands-on experience with marketing automation platforms and familiarity with Salesforce
  • Excel in fast-paced environments, embracing experimentation, iteration, and continuous learning
  • Thrive on data-driven decision-making and are organized and methodical in approach
  • Know how to collaborate cross-functionally, aligning marketing, product, and sales around shared objectives for lead generation and pipeline growth


Our offer to you:
  • The opportunity to solve challenging problems that extend beyond your role
  • An amazing team of highly skilled teammates to learn from-and to share your unique expertise with
  • A healthy work-life balance
  • Competitive salary
  • Attractive equity package with significant upside potential (we are still early and growing rapidly!)
  • Fully remote work flexibility
  • Access to our beautiful Prague office if you prefer an in-person environment
  • 25 days of annual leave + sick days
  • Flexible health, dental, and vision insurance, and access to 401k (US)
  • Team events and offsites

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