Dealership Salesperson - North Central Ford

Sonic Automotive

$40K — $165K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 1-5 years of sales dealership or customer-facing sales experience preferred.
  • Experience with Ford brand or domestic vehicles is a plus.
  • Strong reading comprehension and ability to follow instructions.
  • Excellent communication and customer service skills essential.
  • Proven ability to meet or exceed sales quotas in a dealership environment.
  • Authorized to work in the USA and possess a valid driver's license with a clean record.
  • Ability to pass various pre-employment checks including background and credit report.

Responsibilities

  • Identify customer vehicle needs through effective questioning and active listening.
  • Deliver vehicles to customers, ensuring a comprehensive understanding of features and processes.
  • Set personal income goals and create a plan to meet dealership productivity standards.
  • Develop and maintain a prospecting and follow-up system for repeat business.
  • Stay updated on inventory, product features, and automotive technology changes.
  • Understand and comply with applicable laws regarding retail auto sales.
  • Coordinate with service and body shop departments for vehicle reconditioning and delivery.
  • Participate in training sessions, sales meetings, and manufacturer programs.
  • Report to Sales Manager with performance updates and goal analyses.
  • Adhere to safety policies and report accidents promptly.

Benefits

  • Comprehensive training provided upon hiring.
  • Opportunities for internal advancement with over 1,000 promotions each year.
  • Competitive compensation packages offered.
  • Strong team-oriented culture fostered within the organization.
  • Access to valuable resources and programs from manufacturers.
Full Job Description
Annual Salary Range:

$40,000 to $165,000 based on sales.

Job Description

Our Sales Professionals are responsible for selling vehicles and meeting dealership gross profit, volume, and customer satisfaction standards.

Duties and Responsibilities:

  • Determine each customer's vehicle needs by asking questions and listening, then demonstrate vehicles including test drives.
  • Deliver vehicles to customers, ensuring they understand operating features, warranty, and paperwork to establish customer loyalty.
  • Establish personal income goals consistent with dealership productivity standards and develop a strategy to achieve them.
  • Maintain prospect development and owner follow-up systems to encourage repeat and referral business.
  • Stay current with incoming inventory, features, accessories, product terminology, and technological changes in the automotive industry.
  • Understand federal, state, and local laws governing retail auto sales, including equity, values, and depreciation concepts.
  • Coordinate with the service department and body shop to ensure vehicle reconditioning meets expectations and timelines.
  • Attend sales meetings, training sessions, and manufacturer programs offered by the dealership.
  • Report to the Sales Manager regarding objectives, activities, and performance analyses.
  • Follow all company safety policies and procedures, and immediately report any accidents to management.


Qualifications

Preferred:
  • At least 1-5 years of Sales dealership, and/or customer facing Sales experience.
  • Ford Brand or domestic experience a plus.
  • Ability to read and comprehend instructions and information.
  • Excellent communication and customer service skills.
  • Ability to sell a minimum quota according to dealership standards.

Required:
  • All applicants must be authorized to work in the USA.
  • Valid driver's license and clean driving record.
  • All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver's license.


Additional Information

It's time to make the most important move of your careerFrom our cooperative team-based approach; to our more than 1,000 internal advancements each year, it's easy to see the difference. When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

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