Dealer Marketing Consultant - Atlanta

Shift Digital

$95K — $105K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in digital marketing or related fields
  • Previous automotive industry experience in roles such as Marketing Manager or eCommerce Director
  • Expert knowledge in dealership sales strategy and operations
  • Proficiency in digital marketing tools including SEO, SEM, and CRM systems
  • Detail-oriented with strong organizational skills
  • Exceptional professional demeanor and relationship-building skills
  • Willingness to travel extensively within assigned regions

Responsibilities

  • Conduct in-person consultations to enhance digital marketing strategies
  • Implement best practices in digital marketing for automotive dealers
  • Deliver data analysis and reporting to optimize dealer performance
  • Facilitate training sessions through webinars and video content
  • Help create premium online customer shopping experiences for vehicles
  • Collaborate with dealership stakeholders to align digital strategies
  • Leverage digital tools to engage customers effectively

Benefits

  • Full-time employment with a growing company
  • Comprehensive health insurance plans
  • Paid holidays and generous paid time off (PTO)
  • Volunteer time off and wellness days offered
  • Access to additional employee perks
Full Job Description
Description

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.

The goal is to optimize the dealer's digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

About You

Like us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate. You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans. You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.

Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers. Expert proficiency with the following tools is required:

  • Dealership Websites
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media and Reputation Management
  • CRM / DMS Systems
  • Google Adwords / Analytics
  • Automotive experience

Are you a road warrior? This is a travel position that requires extensive travel in the Northern Florida. Southern Georgia area along with adjacent states.

At Shift, many factors are taken into account when determining a reasonable compensation range for any given role. Some of these factors include, but are not limited to: skill-set, location, years of experience, licenses, certifications, and business/organizational needs. The following compensation range is specific to New York City, Colorado, Nevada, California, and Washington residents only. While we do provide an estimated salary range, it is not typical for an individual to be hired near the top range for their role. A reasonable estimate for this role is: $95,000 - $105,000. A summary of the benefits offer for the role is available at https://www.shiftdigital.com/company/Careers.

This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.

Why Should You Apply?
  • Full time position with a growing company
  • Excellent health insurance plans.
  • Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.

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