Deluxe Corporation

Data Driven Marketing Analyst - Performance Optimization

Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in statistics, math, economics, or related field
  • Coursework in statistics or similar quantitative topics
  • Experience with analytical tools and data visualization software
  • Proficiency in Microsoft Office, especially Excel and PowerPoint
  • 1 year of experience with SQL, Python, R, Java, or AWS

Responsibilities

  • Ingest and sanitize large datasets using Python, Java, and SQL
  • Execute performance attribution and measurement processes
  • Identify marketing campaign responders through data analysis
  • Develop analyses to evaluate attribution processes and results
  • Collaborate with stakeholders to optimize marketing programs

Benefits

  • Healthcare (Medical, Dental, Vision)
  • Paid Time Off, Volunteer Time Off, and Holidays
  • Employer-Matched Retirement Plan
  • Employee Stock Purchase Plan
  • Short-Term and Long-Term Disability
  • Infertility Treatment, Adoption and Surrogacy Assistance
  • Tuition Reimbursement
Full Job Description
This posting is for our 2027 new hire class, start date will be July 2027.

Great opportunity for spring 2027 graduates!

FMCG Direct is the full-service data, analytics and marketing services agency of Deluxe Corporation - with decades-long experience helping clients gain the competitive edge they need to grow market share. Deluxe Corporation is a $2B trusted, tech-enabled solutions provider serving nearly 5 million small businesses and over 4,600 financial institutions.

The Performance Optimization team is responsible for delivering reporting and analytics to communicate the results of our data-driven marketing campaigns. Analysts are responsible for building clear, engaging reporting collateral, identifying key insights, and driving program optimizations in collaboration with internal and external stakeholders.

As an Analyst you will use Python, Java, SQL, and other tools to ingest and sanitize large datasets for performance attribution. Execute performance attribution and measurement processes to identify marketing campaign responders. Develop quantitative and qualitative analyses using Excel, Power BI, Tableau, or similar tools to assess attribution processes and campaign results.

Job Functions:
  • Use Python, Java, SQL, and other languages and tools to ingest and sanitize large structured and semi-structured datasets to prepare for performance attribution
  • Use Python, Java, SQL and other languages and tools to execute performance attribution and measurement processes and identify marketing campaign responders
  • Develop quantitative and qualitative analyses using Excel, Power BI, Tableau, or other tools to assess attribution process and campaign results


Basic Qualifications:

Education and Experience: Bachelors Degree
  • Successfully completed coursework in statistics, math, economics, or related quantitative field
  • Experience with analytical and data visualization tools such as Tableau, Power BI, etc.
  • Experience in professional or course work using Microsoft Office product suite and advanced skills in Excel and PowerPoint


Preferred Qualifications:

Experience: 1 years of experience in use of analytical tools and programming languages such as SQL, Python, R, Java, AWS, etc
  • Highly motivated, results-oriented and proactive, with an ability to prioritize and manage several open projects at once
  • Exceptional attention to detail and accuracy
  • Excellent written and oral communication skills and the ability to present complex analytical concepts and methodology to non-technical audiences
  • Experience in professional or course work with analytical tools and programming languages such as SQL, Python, R, Java, AWS, etc.


Additional Basic Qualifications:

Must be 18 years of age or older

Compensation
The compensation range for this position is $88,900.00 - $88,900.00 annually. This position will be eligible for commission or an annual performance incentive plan. The base pay actually offered will vary depending on job-related knowledge, skills, location, experience and take into account internal equity.

Benefits

In line with our commitment to employee wellbeing, our total rewards benefits package is designed to support the physical, financial, and emotional health of our employees, tailored to meet their unique and evolving needs. Our approach considers our employees' whole selves, ensuring they can thrive both in and outside of work. Here are some of the benefits we offer, which may vary based on role, location, or hours worked:
  • Healthcare (Medical, Dental, Vision)
  • Paid Time Off, Volunteer Time Off, and Holidays
  • Employer-Matched Retirement Plan
  • Employee Stock Purchase Plan
  • Short-Term and Long-Term Disability
  • Infertility Treatment, Adoption and Surrogacy Assistance
  • Tuition Reimbursement


These benefits are designed to enhance the health, protect the financial security, and provide peace of mind to our employees and their families.

About Deluxe Corporation

Deluxe Corporation is a provider of business products and services. The company was founded in 1915 and is headquartered in Shoreview, Minnesota. Deluxe offers a variety of products and services, including checks, forms, marketing materials, and website development. The company serves a wide range of customers, including small businesses, financial institutions, and non-profits. Deluxe has been recognized for its corporate social responsibility efforts, including its commitment to sustainability and diversity and inclusion. The company has also been recognized for its financial performance, including its revenue growth and profitability.
Learn more about Deluxe Corporation
Size
6,313 employees
Market Cap
$732.7 million
Industry
Net Income
$8.8 million
Founded
1915
5 Year Trend
+1.8%
Revenue
$1.7 billion
NASDAQ

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