What You'll DoBrex is looking for a strategic and creative Customer Marketing Manager to design scalable, efficient customer marketing programs that drive acquisition, retention, and expansion. You will identify and tell powerful customer stories that provide fuel for the Marketing and Sales teams. You'll build an efficient and effective customer reference program that helps Sales find references to close deals. And you'll help ensure a high volume of high-performing case studies, customer videos, event panels, and more, as well as manage customer logo rights that help Brex show strong social proof in marketing.
Where you'll workThis role will be based in our New York City office. We are a hybrid environment that combines the energy and connections of being in the office with the benefits and flexibility of working from home. We currently require a minimum of three coordinated days in the office per week, Monday, Wednesday and Thursday. As a perk, we also have up to four weeks per year of fully remote work!
Responsibilities- Build and maintain a customer reference program with a robust roster of customer references who can support reference calls with prospects
- Identify strategic customer advocates and lead development of customer content, including case studies, videos, panel participation, and testimonials
- Maintain a scalable library of customer proof points that support PR and thought leadership programs, campaigns, executive storytelling, and global industry events
- Lead content development for customer speaker presentations for major events, webinars, and conferences, from sourcing speakers to speaker prep and execution
- Track, analyze, and report on the performance of customer marketing campaigns and programs
- Manage customer logo rights approvals and upkeep a database of approved logos for use in marketing and sales collateral
- Serve as a trusted advisor to cross-functional stakeholders on how to leverage customer content and references for maximum impact
Requirements- 5+ years of experience in customer marketing (B2B experience preferred; finance or tech a plus)
- Proven ability to build trusted relationships with customers and cross-functional stakeholders, including sales enablement and customer success teams
- Exceptional storytelling and writing skills across multiple formats and channels
- Strong organizational skills with the ability to manage multiple programs simultaneously
- Data-driven mindset with experience measuring engagement and program impact
- Strong understanding of the customer lifecycle and the role customer marketing plays across acquisition, expansion, and retention
CompensationThe expected salary range for this role is USD $131,984 - $164,980. However, the starting base pay will depend on a number of factors including the candidate's location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.
Brex LLC is a wholly owned subsidiary of Capital One, N.A.
Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.
