Customer Marketing Lead, Community

Glean

$160K — $215K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in community management or customer experience within B2B SaaS, with focus on customer/admin community ownership.
  • Proven ability to build and launch customer engagement programs and communications with strategic foresight and hands-on execution.
  • Exceptional communication skills, both written and verbal, tailored for diverse audiences including end users and executives.
  • Strong organizational skills with attention to detail, managing multiple community initiatives and stakeholder relationships.
  • Collaborative mindset with a deep commitment to customer success, working alongside various teams to achieve common objectives.
  • Curiosity about AI applications in customer contexts, with enthusiasm for integrating those insights into community initiatives.
  • Basic analytical skills to track community performance metrics and inform strategic enhancements.
  • Familiarity with Gradual and Sendgrid platforms preferred.

Responsibilities

  • Own the engagement strategy for the Gleaniverse, including programming and content management.
  • Design and implement community programs like webinars and AMAs to boost user engagement and product adoption.
  • Collaborate with Customer Success and Product Marketing to communicate product updates and best practices to customers.
  • Develop community playbooks and tools for internal teams to leverage community initiatives effectively.
  • Gather customer feedback to inform product and marketing strategies, creating a two-way communication channel.
  • Track community health metrics and use insights to refine engagement strategies and demonstrate value.
  • Foster connections among community members to enhance peer-to-peer learning and advocacy.

Benefits

  • Comprehensive benefits package including medical, vision, and dental coverage.
  • Generous time-off policy to promote work-life balance.
  • 401k plan access to support long-term financial goals.
  • Home office improvement stipend for remote workspace enhancement.
  • Annual education and wellness stipends for personal growth and well-being support.
  • Vibrant company culture with regular team events.
  • Daily healthy lunches provided for employee nourishment.
Full Job Description
About the Role:

Glean is seeking a Customer Marketing Lead, Community to build, grow, and humanize our customer community, the Gleaniverse. In this role, you will own the day-to-day experience of our admins, champions, and power users across our community channels and customer email comms, turning them into an engaged network that drives product adoption, peer-to-peer learning, and customer advocacy. You'll design and run programs that connect customers to each other and to Glean, create clear feedback loops into Product and Marketing, and make our community a strategic engine for retention and growth. This is a highly cross-functional, visible role for someone who loves working with customers and bringing structure to a fast-growing, AI-first environment.

You will:
  • Own the day-to-day customer engagement strategy for the Gleaniverse, including programming, content, and moderation that keeps admins and power users active, informed, and connected.
  • Design and run community programs (office hours, webinars, cohort sessions, spotlights, AMAs) that help customers discover new use cases, deepen product expertise, and accelerate adoption.
  • Partner closely with Customer Success, Product Marketing, and Support to translate roadmap updates, launches, and best practices into clear customer email communications, community posts, and scalable enablement.
  • Create and maintain community playbooks, guidelines, and an internal "community toolkit" so Sales, CS, and Marketing can easily plug into community programs and request campaigns or announcements.
  • Build feedback loops from the community into Product and GTM teams, turning questions, feature requests, and success stories into inputs for roadmap, content, and customer marketing.
  • Define and track core community health metrics (membership, user engagement, program participation, impact on adoption) and use these insights to refine programming and prove business impact over time.
About you:
  • 8+ years of experience in community management, customer comms, customer experience, or a closely related role in B2B SaaS, preferably with ownership of a customer or admin community.
  • Strong program builder who can design, launch, and iterate on customer engagement programs, events, and customer communications, balancing strategy with hands-on execution in a fast-paced environment.
  • Exceptional written and verbal communicator, comfortable drafting clear, on-brand copy, presenting to customer audiences, and engaging confidently with both end users and executive stakeholders.
  • Highly organized and detail-oriented, able to manage multiple programs, calendars, and stakeholder needs while maintaining a consistent, high-quality community experience.
  • Collaborative and customer-obsessed, with a track record of working cross-functionally with Marketing, Product, Customer Success, and Support teams to deliver shared outcomes.
  • Comfortable learning and championing AI products; you're curious about how customers use AI at work and excited to translate their stories and workflows into community programs.
  • Basic comfort with analytics to monitor and report on performance.
  • Experience with Gradual and Sendgrid preferred
Location:
  • This role is hybrid (4 days a week in our Mountain View or San Francisco office)
Compensation & Benefits:

The standard base salary range for this position is $160,000- $215,000 annually. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for variable compensation, equity, and benefits.

We offer a comprehensive benefits package including competitive compensation, Medical, Vision, and Dental coverage, generous time-off policy, and the opportunity to contribute to your 401k plan to support your long-term goals. When you join, you'll receive a home office improvement stipend, as well as an annual education and wellness stipends to support your growth and wellbeing. We foster a vibrant company culture through regular events, and provide healthy lunches daily to keep you fueled and focused.

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AI-First Mindset at Glean:

At Glean, AI fluency is core to how we work and we're committed to ensuring every new hire feels confident integrating AI into their everyday work. As part of the interview process, you'll complete a brief AI-focused exercise or discussion so we can understand how you think about, design, and use AI to drive impact in your role. Feel free to reference any tools, platforms, or workflows you use today - prior Glean experience isn't required.

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