Reddit

Creative Strategist - App Dev

Reddit$115K — $161K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years in advertising, media, social, PR, or creative strategy
  • Experience creating and presenting strategy-led pitches
  • Strong understanding of brand and media ecosystems
  • Ability to manage multiple projects in busy environments
  • Proficient in Google Slides
  • Preferred: Creative strategy or platform experience at a tech company
  • Preferred: Experience with app, gaming, or performance-driven advertisers

Responsibilities

  • Build authentic creative strategies for app advertisers on Reddit
  • Collaborate with Sales and cross-functional teams on pitches and presentations
  • Serve as a Reddit platform expert for App Development clients
  • Translate business challenges into effective, culturally relevant ideas
  • Develop and lead workshops or storytelling sessions for clients

Benefits

  • Comprehensive healthcare benefits
  • 401k with employer match
  • Global benefit programs for lifestyle fit
  • Family planning support
  • Gender-affirming care
  • Mental health and coaching benefits
  • Flexible vacation and paid volunteer time off
  • Generous paid parental leave
Full Job Description
We're looking for a Creative Strategist to support Reddit's growing App Development business. This person will help shape creative strategy for app advertisers while partnering across Sales, Product, and Marketing teams to translate business challenges into culturally resonant Reddit ideas that drive impact. Location: Hybrid in New York or San Francisco What You'll Do: • Build creative strategies and campaign concepts that help app advertisers show up authentically on Reddit • Partner closely with Sales and xfn teams on pitches, RFPs, presentations, workshops, and client storytelling • Act as a creative consultant and Reddit platform expert for App Dev-focused clients and agency partners • Translate business challenges, growth objectives, and platform insights into culturally resonant Reddit-native ideas that drive impact What You Bring: • Deep understanding of Reddit, internet culture, and community-driven platforms • Strong storytelling, presentation, and client communication skills • Experience working closely with Sales and xfn partners to drive business growth • Ability to navigate ambiguity and develop compelling creative strategies in fast-moving environments • Understanding of mobile app growth or performance-driven advertiser ecosystems • Portfolio demonstrating strong strategic and creative thinking Qualifications: Minimum • 4+ years of experience in advertising, media, social, PR, or creative strategy • Experience building and pitching strategy-led presentations to clients • Strong understanding of brands, agencies, and media/platform ecosystems • Ability to manage multiple projects simultaneously • Proficiency in Google Slides Preferred • Creative Strategy or platform experience at a social, mobile, or advertising technology company • Experience supporting app, gaming, mobile, or performance-driven advertisers • Agency, media, or integrated marketing experience • Experience writing professionally for digital or social platforms Benefits: • Comprehensive Healthcare Benefits and Income Replacement Programs • 401k with Employer Match • Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support • Family Planning Support • Gender-Affirming Care • Mental Health & Coaching Benefits • Flexible Vacation & Paid Volunteer Time Off • Generous Paid Parental Leave #LI-Hybrid Pay Transparency: This job posting may span more than one career level. In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and will also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/. To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below. The base salary range for this position is: $115,500-$161,700 USD In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews. During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.

About Reddit

Reddit is an American social news aggregation, web content rating, and discussion website. Registered members submit content to the site such as links, text posts, images, and videos, which are then voted up or down by other members. Posts are organized by subject into user-created boards called "communities" or "subreddits", which cover topics such as news, politics, religion, science, movies, video games, music, books, sports, fitness, cooking, pets, and image-sharing. Submissions with more upvotes appear towards the top of their subreddit and, if they receive enough upvotes, ultimately on the site's front page. Although there are strict rules prohibiting harassment, it still occurs, and Reddit administrators moderate the communities and close or restrict them on occasion. Moderation is also conducted by community-specific moderators, who are not considered Reddit employees. As of September 2021, Reddit ranks as the 19th-most-visited website in the world and 7th most-visited website in the U.S., according to Alexa Internet. About 42–49.3% of its user base comes from the United States, followed by the United Kingdom at 7.9–8.2% and Canada at 5.2–7.8%. Twenty-two percent of U.S. adults aged 18 to 29 years, and 14 percent of U.S. adults aged 30 to 49 years, regularly use Reddit. Reddit was founded by University of Virginia roommates Steve Huffman and Alexis Ohanian, with Aaron Swartz, in 2005. Condé Nast Publications acquired the site in October 2006. In 2011, Reddit became an independent subsidiary of Condé Nast's parent company, Advance Publications. In October 2014, Reddit raised $50 million in a funding round led by Sam Altman and including investors Marc Andreessen, Peter Thiel, Ron Conway, Snoop Dogg, and Jared Leto. Their investment valued the company at $500 million then. In July 2017, Reddit raised $200 million for a $1.8 billion valuation, with Advance Publications remaining the majority stakeholder. In February 2019, a $300 million funding round led by Tencent brought the company's valuation to $3 billion. In August 2021, a $700 million funding round led by Fidelity Investments raised that valuation to over $10 billion.
Learn more about Reddit
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2005

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