Creative Marketing Solutions Manager

Click2Houston

$70K — $95K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in journalism, communications, marketing, media studies, or related field, or equivalent experience.
  • Proven ability to lead creative, marketing, or branded content initiatives that achieve measurable results.
  • Experienced in developing revenue-generating campaigns and partnerships.
  • Strong understanding of content performance across various media platforms.
  • Ability to link creative strategies with business outcomes, including audience growth and revenue.
  • Skilled in creating efficient workflows for scalability and quality improvement.
  • Comfortable collaborating across multiple teams and disciplines.

Responsibilities

  • Build and lead the Creative Marketing Solutions team as a strategic partner across the organization.
  • Define and expand monetization strategies for creative assets across platforms.
  • Develop impactful branded content and marketing campaigns with measurable results.
  • Partner with sales to generate revenue through client campaigns and sponsorships.
  • Create scalable creative offerings for diverse clients and platforms.
  • Execute high-impact creative work within commercial production and station marketing.
  • Establish workflows and standards to enhance process efficiency.

Benefits

  • Collaborative work environment with a focus on cross-departmental alignment.
  • Leadership role with opportunity to mentor and develop a creative team.
  • Innovative approach to connecting with modern audiences through storytelling.
  • Ability to influence and drive organizational strategy in a dynamic media landscape.
  • Exposure to a variety of platforms, enhancing professional development.
Full Job Description
KPRC 2 is looking for a Creative Marketing Solutions Manager to build and lead a modern creative marketing function that drives both audience growth and revenue.

This is a high impact, leadership role responsible for turning creative capabilities into business results - developing revenue-generating branded content, marketing solutions, and multiplatform campaigns that connect with audiences and create value for clients.

You will lead a team that delivers commercial production, promotional campaigns, and sponsored content, while evolving the group from a production resource into a strategic, revenue-generating partner across the organization.

Key Responsibilities
  • Build and lead the Creative Marketing Solutions function, evolving it into a strategic partner across the organization
  • Define and grow how the station monetizes its creative capabilities across platforms, partnerships, and clients
  • Drive the development of branded content, campaigns, and marketing solutions that deliver measurable audience and business results
  • Partner with sales to create and grow revenue opportunities, including client campaigns, sponsorships, and integrated marketing solutions
  • Develop and package creative offerings that can be scaled across clients, platforms, and partnerships
  • Lead the team in executing high-impact creative work across commercial production, station marketing, and sponsored content
  • Establish and refine workflows, standards, and processes that improve speed, quality, and scalability
  • Collaborate with audience growth, newsroom, and content teams to align creative strategy with audience behavior and platform needs
  • Push innovation in format, storytelling, and distribution to better connect with modern audiences
  • Coach and develop team members, elevating both creative quality and strategic thinking

Qualifications
  • Bachelor's degree in journalism, communications, marketing, media studies, or related field or equivalent job experience.
  • Proven ability to lead and scale creative, marketing, or branded content initiatives that drive measurable results
  • Experience developing revenue-generating campaigns, partnerships, or marketing solutions
  • Strong understanding of how content performs across broadcast, digital, social, and streaming platforms
  • Ability to connect creative strategy to business outcomes, including audience growth and revenue impact
  • Experience building workflows, processes, or systems that improve efficiency and scalability
  • Comfortable working across sales, editorial, and marketing teams to align creative work with broader organizational goals
  • Strong leadership skills with the ability to coach and elevate creative teams
  • Highly collaborative with the ability to influence stakeholders and drive alignment across departments
  • Experience in fast-paced media, content, or agency environments preferred

Location: KPRC2

8181 Southwest Freeway, Houston, Texas 77074

Application Requirements: Please submit a resume along with a brief note highlighting 3-5 examples of creative campaigns, branded content, or marketing initiatives you've led or played a key role in developing that delivered meaningful results. Portfolio or work samples are required. Please include links or attachments showcasing your work.

For each example, include:
  • Your specific role in the project
  • The strategy behind the idea (not just execution)
  • The platforms used (broadcast, digital, social, streaming)
  • How you collaborated across teams (sales, editorial, clients, or partners)
  • The outcome or impact (audience growth, engagement, revenue, or brand lift)

Send materials and completed application to Wes Rodda, Marketing Director at [email protected]

Click HERE to download and complete employment application.

Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks. You must hold a valid driver's license and be insurable under Texas Law.

No Phone Calls Please

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