Creative Lead, Brand Experience

Caseware

$110K — $120K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of experience in creative services, design leadership, or creative operations
  • Proven ability to lead creative teams in a fast-paced, multi-stakeholder environment
  • Strong understanding of AI tools and their application in creative workflows
  • Experience using data and performance insights to guide creative decisions
  • A balance of strategic thinking and hands-on execution
  • Excellent communication and stakeholder management skills

Responsibilities

  • Lead the development and delivery of high-quality creative across digital, campaigns, events, and brand initiatives
  • Ensure all creative outputs align with brand standards and strategic objectives
  • Translate complex business and product concepts into compelling visual and narrative experiences
  • Integrate AI tools into the creative workflow to enhance productivity and personalization
  • Leverage performance data and audience insights to inform creative direction
  • Lead, mentor, and inspire a team of designers, producers, and external partners
  • Optimize tools, systems, and workflows that support creative production

Benefits

  • Work with cutting-edge technology and innovative solutions
  • Collaborative culture that values ideas and knowledge sharing
  • Flexible work options and generous time-off policies for work-life balance
  • Comprehensive benefits including health insurance and retirement plans
  • Contributions that directly impact client success
  • Recognition programs, performance bonuses, and career growth opportunities
  • Global opportunities to work on international projects with a diverse team
Full Job Description
We are looking for a Lead Creative, Brand & Experience to lead and evolve our creative function at the intersection of brand, data, and AI-driven innovation. This is a role for a bold creative leader who doesn't just deliver assets but shapes how the brand shows up, stands out, and scales. We are looking for someone who understands that creativity today is both art and intelligence, where insights, performance data, and AI tools modernize how we create.

This is an existing vacancy.

This is a full-time, permanent position.

This is a hybrid role, requiring the successful candidate to work three days a week at our Toronto office (351 King St E, Toronto, ON).

What you will be doing:

Creative Leadership & Execution
  • Lead the development and delivery of high-quality creative across digital, campaigns, events, and brand initiatives
  • Ensure all creative outputs align with brand standards, messaging, and strategic objectives
  • Translate complex business and product concepts into compelling visual and narrative experiences
  • Act as a brand guardian and innovator, ensuring consistency while continuously evolving how we show up
AI-Driven Creative Innovation
  • Integrate AI tools into the creative workflow (generative design, content automation, ideation)
  • Identify opportunities to improve speed, scale, and personalization through AI
  • Stay ahead of emerging technologies and bring forward new ways of working
Data-Informed Creative Strategy
  • Leverage performance data, audience insights, and analytics to inform creative direction
  • Partner with the broader marketing organization to optimize creative effectiveness
  • Establish feedback loops to continuously improve creative based on results
Team & Workflow Management
  • Lead, mentor, and inspire a team of designers, producers, and external partners
  • Build a high-performing creative function that balances craft, speed, and scalability
  • Oversee intake, prioritization, and resource allocation across multiple stakeholders
  • Implement modern workflows that enable agility without compromising quality
Cross-Functional Collaboration
  • Partner closely with product marketing, brand, demand generation, and events teams
  • Act as a strategic advisor, not just an execution partner, in campaign and content planning
  • Ensure creative is integrated early in the go-to-market process
Creative Operations & Systems
  • Optimize tools, systems, and workflows that support creative production
  • Champion scalable design systems, templates, and asset management
  • Drive operational excellence across the creative function


What You Bring

  • 8+ years of experience in creative services, design leadership, or creative operations
  • Proven ability to lead creative teams in a fast-paced, multi-stakeholder environment
  • Strong understanding of AI tools and their application in creative workflows
  • Experience using data and performance insights to guide creative decisions
  • A balance of strategic thinking and hands-on execution
  • Excellent communication and stakeholder management skills


What Sets You Apart

  • You see AI as an enabler of creativity, not a replacement
  • You are as comfortable discussing creative concepts as you are performance metrics
  • You bring a mindset of continuous improvement and experimentation
  • You understand how to scale creativity without sacrificing quality


Salary Range:

The annual base salary for this position is between $110,000 CAD and $120,000 CAD per year.

This role is also eligible for discretionary bonus and/or commission, as well as other benefits. Actual pay within the listed range will be determined based on factors such as transferable skills, relevant experience, market conditions, and primary work location. The posted range is subject to change and may be updated periodically.

What's in it for you:

• Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.

• We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team.

• Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance.

• We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans.

• We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success.

• Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.

• We embrace global opportunities. Work on international projects and collaborate with a diverse, global team.

Similar Jobs

More Jobs at Caseware

More Media Jobs

Find similar Creative Lead, Brand Experience jobs: