Corporate Communications Director

TruMark Financial Credit Union

$110K — $130K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in communications, journalism, public relations, marketing, business, or a related field.
  • Master's degree in communications, business, or a related field preferred.
  • 10+ years of progressive corporate communications or public relations experience.
  • 5+ years of experience leading an enterprise-wide communications function.
  • Hands-on media relations experience with a successful track record in earned media.

Responsibilities

  • Develop and execute an integrated corporate communications strategy aligned with corporate priorities.
  • Establish messaging frameworks and editorial standards for consistent communication.
  • Manage media relations and serve as the primary media contact and organizational spokesperson.
  • Prepare executives for media engagements with necessary briefings and messaging work.
  • Advise leadership on high-impact communications and visibility opportunities.
  • Develop internal communications aligned with enterprise strategy for employees.
  • Direct crisis and issues communications planning and response.

Benefits

  • Opportunity to shape strategic communications for a recognized brand.
  • Input into high-visibility initiatives affecting company's reputation.
  • Collaboration with senior leadership on impactful corporate narratives.
  • Access to support and resources for continuous professional development.
  • Participation in a mission-driven team that values community engagement.
Full Job Description
Job Title: Corporate Communications Director

Department: Corporate Communication
Location: Fort Washington, PA
Employment Type: Full-Time

We are looking for a Corporate Communications Director who can think strategically and execute. This role will shape how Trumark communicates with employees, members, the media, and the broader community while advising senior leadership on communications that strengthen our reputation and tell the Trumark story.

What You'll Do

The Corporate Communications Director leads Trumark's integrated communications function across internal, external, executive, and member operational communications. This is a highly visible role that combines strategic leadership with hands-on execution to shape Trumark's narrative, strengthen its reputation, and build trust and engagement across key audiences.

As a trusted communications advisor to senior leadership, you will help define how Trumark tells its story while personally driving communications, media relations, executive messaging, and other high-impact initiatives.

You will:
  • Develop and execute an integrated corporate communications strategy aligned with enterprise priorities and the Trumark brand.
  • Establish messaging frameworks, editorial standards, and communications governance to create a consistent voice across channels and audiences.
  • Manage media relations, including building reporter relationships, developing and pitching stories, responding to inquiries, and securing earned media coverage.
  • Serve as Trumark's primary media contact and organizational spokesperson.
  • Prepare executives for media interviews and external engagements through briefings, talking points, messaging, and interview preparation.
  • Advise the CEO and executive team on leadership communications, thought leadership, speaking opportunities, and executive visibility.
  • Develop internal communications that translate enterprise strategy and organizational priorities into clear, meaningful messages for employees.
  • Guide member operational communications to promote clarity, accuracy, consistency, and alignment with Trumark's brand.
  • Develop and execute change communications for enterprise initiatives, product launches, and organizational changes.
  • Direct crisis and issues communications planning and response, providing communications guidance during sensitive or high-visibility situations.
  • Manage editorial strategy, content standards, and executive voice across corporate communications.
  • Partner with Marketing and Branded Events to connect public relations, content, executive communications, campaigns, product launches, and community events.
  • Establish communications performance measures and evaluate engagement, sentiment, earned media, reach, and reputation data.
  • Manage the communications editorial calendar, budget, governance model, and external vendor relationships.
  • Ensure communications align with organizational policies, regulatory expectations, and brand standards.


What You Bring to the Table

Education
  • Bachelor's degree in communications, journalism, public relations, marketing, business, or a related field.
  • Master's degree in communications, business, or a related field is preferred.

Experience
  • 10 or more years of progressive corporate communications or public relations experience across internal, external, and executive communications.
  • 5 or more years of experience leading an enterprise-wide communications function.
  • Hands-on media relations experience, including established reporter and journalist relationships and demonstrated success securing earned media coverage.
  • Experience supporting CEO and senior executive communications.
  • Experience in financial services, banking, credit unions, or another regulated industry is preferred.
  • Greater Philadelphia and/or financial services media relationships are preferred.
  • Experience building or transforming an in-house communications function is preferred.
  • Experience managing crisis and issues communications for a consumer-facing organization is preferred.

Skills
  • Advanced knowledge of integrated corporate communications, including internal, external, executive, media, and reputation communications.
  • Strong media relations skills with the ability to develop compelling stories, pitch media, and build productive reporter relationships.
  • Exceptional writing skills with the ability to develop clear and compelling messaging for a variety of audiences.
  • Ability to advise senior executives on communications strategy, messaging, thought leadership, and high-visibility matters.
  • Ability to confidently serve as an organizational spokesperson.
  • Ability to translate complex business information into clear, accessible communications.
  • Strong strategic thinking with the ability to connect communications priorities to broader enterprise goals.
  • Sound judgment and composure when managing sensitive issues and crisis communications.
  • Ability to evaluate engagement, sentiment, earned media, and reputation data to measure communications effectiveness.
  • Strong interpersonal skills with the ability to establish credibility and trusted relationships with senior leaders and internal and external stakeholders.
  • Ability to navigate ambiguity and support organizational change through clear, thoughtful communications.


What to Expect After You Apply
  1. Application Review: We'll carefully review your application to ensure it meets the role's qualifications.
  2. Phone Screening: If selected, you'll participate in a brief call to discuss your skills and experience.
  3. First-Round Interview: Selected candidates will meet with members of our team to discuss their experience and learn more about the role.
  4. Second-Round Interview: Final candidates will participate in an additional interview with key members of our leadership team.
  5. Final Decision: After interviews, we'll notify you of the outcome and next steps.

We strive to keep you informed throughout the process and appreciate your time and effort!

Ready to Apply?

If you're excited about joining a supportive and mission-driven team, apply now!

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