Live Nation Entertainment

Content Producer, B2B

Live Nation Entertainment$80K — $95K *
US-Anywhere
+ 4 other locationsRemote
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of B2B marketing content creation experience, ideally in tech, SaaS, or live events.
  • Strong writing, editing, and storytelling abilities.
  • Familiarity with demand generation and sales enablement content initiatives.
  • Proficiency in creating content for LinkedIn and understanding platform best practices.
  • Experience with tools like Figma and Adobe Photoshop for digital asset creation.
  • Knowledge of SEO fundamentals for optimizing content.
  • Bachelor's Degree in marketing, communications, or related fields, or equivalent experience.

Responsibilities

  • Develop B2B marketing content for lead generation and client engagement.
  • Write and edit various content formats including blogs, case studies, and social posts.
  • Support global campaigns by aligning content with goals and buyer journeys.
  • Collaborate with product and sales teams for compelling content creation.
  • Repurpose long-form content into various formats for digital use.
  • Create simple graphics and adapt visual assets for multiple platforms.
  • Monitor content performance and share insights for future improvements.

Benefits

  • Comprehensive health benefits including medical, vision, and dental for the employee and family.
  • Free concert tickets and generous paid time off including holidays, sick leave, and personal days.
  • 401(k) plan with company matching and stock reimbursement program.
  • New parent programs with caregiver leave and baby bonuses, plus fertility support.
  • Career development programs including tuition reimbursement and student loan repayment options.
  • Volunteer time off and crowdfunding matching programs.
Full Job Description
Job Summary:

CONTENT PRODUCER, B2B

Location: Remote in the US on the West Coast - preference for PST time zone

Division: Ticketmaster

Line Manager: Director, Global B2B Content Strategy

Contract Terms: Permanent, Full-Time, 40 hours per week

THE JOB

We're looking for a creative, curious and collaborative content marketer to join our Global B2B Marketing team. As a B2B Content Producer, you'll create compelling content that supports global lead generation campaigns, educates prospective clients, and showcases Ticketmaster's products, customers and industry expertise across international markets. This is a hands-on content creation role for someone who enjoys writing, visual storytelling, experimenting with new ideas and collaborating across teams. You'll help bring campaigns to life by creating engaging content and creative assets that support business growth across global markets. If you're equally excited to write a blog, create a LinkedIn campaign, design a simple graphic in Figma or Photoshop, or explore new AI tools to improve your work, we'd love to hear from you.

WHAT YOU WILL BE DOING
  • Create compelling B2B marketing content that supports lead generation, client engagement and business growth.
  • Write and edit content across multiple formats, including:
    • Blogs
    • Case studies
    • Customer success stories
    • Landing pages
    • Email nurture campaigns
    • LinkedIn and social content
    • Thought leadership articles
    • Website copy
  • Support global demand generation campaigns by developing content aligned to campaign objectives and buyer journeys.
  • Partner with product marketing, regional marketing, sales and subject matter experts to create clear, engaging content.
  • Repurpose long-form content into blogs, social posts, email campaigns, sales materials and other digital formats.
  • Create and adapt simple visual assets for blogs, landing pages, email campaigns, LinkedIn, presentations and sales enablement materials using tools such as Figma, Adobe Photoshop, Canva or similar platforms.
  • Support Ticketmaster's B2B social media presence, with a focus on LinkedIn, by creating engaging content that builds brand awareness, showcases thought leadership and supports demand generation campaigns.
  • Collaborate with designers and creative partners while confidently producing lightweight graphics, presentations and digital assets independently.
  • Publish and maintain content within WordPress and support updates to the global B2B website.
  • Help maintain editorial calendars and coordinate content reviews with internal stakeholders.
  • Use AI-powered tools such as ChatGPT, Claude, Microsoft Copilot or similar to support research, brainstorming, drafting and workflow efficiency while maintaining high editorial standards.
  • Apply SEO and AI search best practices to improve content discoverability.
  • Monitor content performance and campaign metrics, sharing insights and recommendations for future improvements.
  • Stay informed on B2B marketing trends, content best practices, AI innovations and developments across live entertainment and technology.


WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)
  • 5-7 years of experience creating B2B marketing content, preferably within technology, SaaS, sports, entertainment or live events.
  • Excellent writing, editing and storytelling skills.
  • Experience creating content that supports demand generation, lead generation or sales enablement initiatives.
  • Experience writing blogs, customer stories, website copy, email campaigns and marketing collateral.
  • Experience creating content for LinkedIn or other B2B social channels, with an understanding of platform best practices and audience engagement.
  • Working knowledge of Figma, Adobe Photoshop, Canva or similar creative tools, with the ability to create or edit digital marketing assets.
  • A strong eye for visual storytelling, branding and content presentation.
  • Familiarity with SEO fundamentals and content optimization best practices.
  • Experience using AI tools to support content creation and productivity.
  • Experience working with a content management system such as WordPress.
  • Strong organizational skills with the ability to manage multiple projects and deadlines.
  • Comfortable collaborating with cross-functional teams and incorporating stakeholder feedback.
  • Familiarity with Google Analytics, marketing automation platforms or content performance reporting is an asset.
  • Experience creating simple graphics, presentations, social assets or short-form video is considered an asset.
  • Bachelor's Degree in Marketing, Communications, Journalism, English or a related field, or equivalent experience.


YOU (BEHAVIOURAL SKILLS)
  • A creative storyteller who enjoys bringing ideas to life through words, visuals and digital content.
  • You love creating content that informs, engages and inspires action.
  • You're equally excited to write a blog, create a LinkedIn campaign or design a simple graphic to help tell a story.
  • Curious, proactive and eager to learn.
  • Comfortable giving and receiving constructive feedback, using it to continuously improve your work.
  • Enthusiastic about experimenting with AI tools and emerging marketing technologies.
  • You have an eye for clean, modern design and understand how visuals can make great content even more impactful.
  • Highly organized with strong attention to detail.
  • Able to balance multiple priorities in a fast-paced environment.
  • Collaborative, approachable and enjoys working with people across different teams and regions.
  • Analytical enough to use performance insights to improve future content.
  • Passionate about live entertainment, technology and delivering great customer experiences.


BENEFITS & PERKS

Through our 'Taking Care of Our Own' program, we provide benefits across six key pillars:
  • HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
  • YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
  • WEALTH: 401(k) program with company match, stock reimbursement program
  • FAMILY: New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support
  • CAREER: Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
  • OTHERS: Volunteer time off, crowdfunding match


About Live Nation Entertainment

Live Nation Entertainment is a producer, promoter, and seller of live concert tickets for artists and fans.

Live Nation Entertainment Careers

Join the vibrant team at Live Nation Entertainment, the global leader in live entertainment and ticketing services. As part of our dynamic team, you'll be at the forefront of the entertainment industry, where innovation, leadership, and growth are part of everyday life.

Work You’ll Do

At Live Nation Entertainment, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of exciting live events that shape culture worldwide. Our team is driven by a passion for live experiences, and we thrive on creativity and diversity.

Transform Your Career

Embark on a career journey with Live Nation Entertainment and help transform the live entertainment landscape. Utilize your skills in a workplace that values diversity, innovation, and leadership. Our commitment to professional growth is evident in our robust training programs, including leadership development and diversity training, ensuring that every team member is equipped for success.

Innovative Work Environment

Live Nation Entertainment is a hub for creative and solution-driven team players. Our culture fosters innovation and encourages employees to bring new ideas to the table. With a focus on digital innovation and industry expertise, our team is always ahead of the curve, setting trends in the entertainment sector.

Be Part of a Great Team

Working with us means being part of a team that values creativity and is passionate about providing unforgettable live experiences. Our employees enjoy comprehensive benefits, a collaborative environment, and opportunities for networking and career advancement.

Future-Proof Your Career

Live Nation Entertainment is not just a company; it's a place where you can grow your career and impact the global entertainment landscape. We offer a variety of positions, from internships to leadership roles, each providing unique challenges and opportunities. Our commitment to employee development is reflected in our continuous learning opportunities and our support for gaining industry-recognized qualifications.

Explore Job Opportunities

Whether you're looking to start your career or take it to the next level, Live Nation Entertainment offers a range of employment options. From marketing and sales to event management, our team is hiring across multiple disciplines. Explore open positions that match your skills and interests, and see where a career at Live Nation Entertainment can take you.

Stay Connected

Join Our Team Search for open positions that align with your career goals. We are always on the lookout for passionate, curious, and innovative individuals to join our team.

Keep Up to Date

Stay informed with the latest company news, career tips, and industry insights—all from the people who work here. Live Nation Entertainment is a place where your career can thrive, supported by a culture that fosters leadership and innovation.

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Customize your subscription to receive job alerts and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Live Nation Entertainment. Join us at Live Nation Entertainment, where your career in live entertainment starts today.
Learn more about Live Nation Entertainment
Size
10,200 employees
Market Cap
$16 billion
Industry
Net Income
-$1.7 billion
Founded
2005
5 Year Trend
-5.6%
Revenue
$1.8 billion
NASDAQ

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