Content Marketing Manager

Turtle Rock Studios

$100K — $135K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of content marketing, copywriting, or editorial experience in gaming or entertainment
  • Strong writing, editing, and proofreading skills with a solid portfolio
  • Ability to manage content calendars and coordinate production across teams
  • Familiarity with social media, CMS tools, and analytics reporting
  • Deep understanding of gaming culture and community dynamics
  • Skill in adapting tone and style for diverse formats and audiences
  • Excellent collaboration abilities with both technical and creative teams
  • Self-starter in a fast-paced, deadline-driven environment

Responsibilities

  • Develop and execute content calendars across various platforms
  • Write, edit, and proofread a range of public-facing content
  • Collaborate with designers and producers to create player-friendly narratives
  • Align messaging with community sentiment through teamwork with the community team
  • Coordinate co-marketing efforts with external partners like publishers and influencers
  • Maintain brand voice and editorial standards in all communications
  • Manage production timelines to meet deadlines for key events
  • Analyze content performance and adjust strategies based on engagement

Benefits

  • 100% Medical, Dental, Vision Coverage for you and your family
  • Retirement Savings Plan Matching
  • Career Improvement Plan
  • Flexible Work Arrangements - In-House, Hybrid, and Remote
  • Generous Time Off Policy
  • Company Events - In-Person + Virtual Events
  • Fully Stocked Kitchen + Sponsored Food Trucks
Full Job Description
We're seeking an experienced Content Marketing Manager to plan, create, and edit compelling content that connects our games and studio with players, press, and community members. You'll be a key voice for Turtle Rock across digital platforms, translating complex development and marketing work into exciting, accessible content that builds hype and strengthens our brand. This role sits at the intersection of creative writing, project management, and community insight-perfect for someone who loves games, understands what makes fans tick, and can juggle multiple content streams without missing a beat. This position will report to the Head of Marketing.
Responsibilities
  • Develop and execute content calendars across social media, blog posts, newsletters, press materials, and web copy
  • Write, edit, and proofread public-facing content including announcements, patch notes, dev blogs, and marketing copy
  • Collaborate with game designers, artists, and producers to translate development updates into player-friendly narratives
  • Partner with the community team to ensure messaging aligns with player sentiment and community needs
  • Coordinate with external partners (publishers, agencies, influencers) on co-marketing content and campaigns
  • Maintain brand voice and editorial standards across all public communications
  • Manage content production timelines, ensuring materials are ready ahead of key beats (launches, updates, events)
  • Analyze content performance metrics and adjust strategy based on engagement data
  • Assist in scripting and reviewing video content, trailers, and livestream materials
  • Stay current on gaming industry trends, competitor content strategies, and platform best practices
  • Playtest with the studio and respective teams to share playtest feedback to help enhance player experience
Requirements
  • 3+ years of experience in content marketing, copywriting, or editorial roles, ideally within gaming or entertainment
  • Exceptional writing, editing, and proofreading skills with a strong portfolio of public-facing work
  • Experience managing content calendars and cross-functional production pipelines
  • Familiarity with social media platforms, CMS tools, and basic analytics reporting
  • Strong understanding of gaming culture, community dynamics, and player psychology
  • Ability to adapt tone and style across multiple formats and audiences
  • Excellent collaboration skills and comfort working with technical and creative teams alike
  • Self-starter who thrives in a fast-paced, deadline-driven environment
Preferences
  • Experience working on live-service or multiplayer titles
  • Basic video editing or scripting experience
  • Familiarity with PR processes and press outreach
  • Passion for cooperative or horror games (we make what we love to play!)
Benefits

Some of the benefits and perks our employees get to enjoy, include:
  • 100% Medical, Dental, Vision Coverage for you and your family
  • Retirement Savings Plan Matching
  • Career Improvement Plan
  • Flexible Work Arrangements - In-House, Hybrid, and Remote
  • Generous Time Off Policy
  • Company Events - In-Person + Virtual Events
  • Fully Stocked Kitchen + Sponsored Food Trucks

The estimated base pay range for this role is: $100,000 - $135,000 USD

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