We're Looking For A(n): someone to be the mastermind behind Golden Hippo's high-converting video ads, leading the charge from concept to creation.
Location: Hybrid
What You'll Be Doing:- Monitor and master the most significant trends on the newest digital platforms (with a specific emphasis on TikTok and Youtube) and conceive of new ways to use these trends to tell the stories of our products.
- Oversee the creative execution of short-form and long-form marketing videos using a data-driven, test-and-learn approach in collaboration with production managers and crew.
- Write scripts that combine a variety of storytelling narrative devices including narration, scripted copy, soundbites, video b-roll and graphics.
- Conceptualize new storytelling angles.
- Conduct on-camera interviews that elicit pithy compelling responses from brand "gurus" and customers (ie testimonials) and other on-camera talent.
- Direct on-camera talent to obtain optimal line delivery of scripted content.
- Work with videographers to gather video assets (i.e.identify needed video cover, set-up locations and direct videographers to shoot b-roll).
- Oversee the editing process. Collaborate with editors from pre-production to delivery, including providing feedback on edits, assist conceiving of graphics and on-screen text.
- Analyze performance data and use data to create incremental video optimizations of that scale.
- Available to drive, and occasionally travel, to locations in order to film and gather footage and conduct interviews.
- Other duties as assigned.
Qualifications (Note: We strongly encourage you to apply even if you don't tick ALL of these boxes.):- 3 years of experience in video Writing/Production required..
- 5+ years of experience bringing scripts to life through Video and Film/Visual Storytelling preferred.
- Completed internships in a related field, engaged in freelance work, or personal projects can be just as important as formal education preferred.
- Mastery of the dominant storytelling approaches on digital platforms, especially TikTok, but also Facebook/Instagram, YouTube.
- Must be comfortable acting on set/on-set experience.
- A highly creative self-starter who can work both independently and collaborate well with different teams.
- Mastery of on-set creative leadership.
- Ability to formulate strategies on how to market health and wellness products in fresh, creative and different ways.
- Deep understanding of digital mediums.
- Ability to work in a fast-paced and ever-changing environment.
Golden Perks & Benefits: - Comprehensive healthcare coverage - We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
- Through our charity sponsorships, you can make a positive impact on communities worldwide. We've donated over $6.1 million to date.
- We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
- 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
- Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. Learn more.
- Professional developmentopportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.
- Tuition reimbursement program, which reimburses eligible tuition expenses up to specified amounts, empowering you to invest in your ongoing growth and development.
- Work towards our collective goals and earn up to 2 extra weeks of pay each month, based on the achievement of KPIs.
- Celebrate your accomplishments with our Win of the Week, Spot Bonus, Work Anniversary, and Shout-Outs programs, where your hard work is not only valued but also acknowledged and rewarded.
- Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
- For those coming into our Woodland Hills, CA office, you'll find a fully stocked kitchen and a free on-site gym.
- Virtual and in-person company events, like our annual holiday party, happy hours, and virtual cooking nights, designed to cultivate connections and enhance work-life balance.
To read more about our Perks & Benefits, click here.
The base salary range is $80,000.00-$100,000.00, plus annual & monthly KPI bonus potential.
The posted salary range in this job posting reflects data based on California's cost of labor analysis. This salary range is subject to change per state; please click here to find the pay differential in your state of residence if the role is remote.
Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.