Communications Strategist

TECO

$80K — $95K *
Tampa, FL 33647In-Person
Energy & Utilities
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Journalism, Communications, Public Relations, Marketing, or related field.
  • 6 years of experience in communications, media relations, or digital marketing.
  • Proven ability to translate strategic thinking into actionable communication plans.
  • Exceptional written and presentation skills for various audiences, including senior management.
  • Experience with project management in a lean communications environment.

Responsibilities

  • Develop and execute strategic communication plans aligned with business goals.
  • Create and publish multi-channel content for various stakeholders.
  • Manage content across digital and traditional communication platforms.
  • Ensure communications adhere to company style guidelines and best practices.
  • Provide media relations support, including crisis communications planning.
  • Engage with diverse teams across the organization to address communication opportunities.

Benefits

  • Opportunity to work in a dynamic and collaborative environment.
  • Engagement with executive leaders and cross-functional teams.
  • Role includes a variety of communication projects and initiatives.
  • Chance to shape stakeholder relationships and public perception.
  • On-call opportunities to enhance crisis management skills.
Full Job Description
Title: Communications Strategist
Company: Peoples Gas System
State and City: Florida - Tampa
Shift: 8 Hr. X 5 Days | Onsite

What You'll Do

As a Communications Strategist, you'll develop and execute communications that support business goals, organizational priorities, and stakeholder engagement efforts.

Develop Strategic Communications Plans
  • Collaborate on communication strategies that support business objectives, organizational priorities, reputation management, stakeholder engagement, and issue management.
  • Support communications related to operational initiatives, organizational change, business priorities, and emerging issues.
  • Partner with business leaders to identify communication opportunities and develop effective communication solutions.


Create Engaging Multi-Channel Content

Develop, write, edit, and publish communications including:
  • Employee and Executive communications, Intranet articles, Newsletters, Speeches, Presentations, Customer, Event, and Stakeholder communications, Website content, Email campaigns, Medial and social media content


Manage Digital Communications Channels
  • Coordinate content publishing across digital and traditional communication platforms.
  • Ensure content is accurate, accessible, timely, and aligned with company brand standards.
  • Utilize communication analytics and insights to improve engagement and communication effectiveness.
  • Manage content across websites, intranet platforms, email channels, and social media platforms.


Maintain Editorial Excellence
  • Ensure all communications meet company style guidelines, brand standards, and communication best practices.
  • Edit and proofread content to ensure quality, consistency, and clarity.
  • Maintain high editorial and grammatical standards across all communication channels.


Support Media Relations & Stakeholder Engagement
  • Assist with proactive and reactive communications planning, including issue management and crisis communications support.
  • Contribute to stakeholder engagement and reputation management initiatives.
  • Support communication activities that strengthen relationships with employees, customers, communities, and external stakeholders.


Collaborate Across the Business

Work closely with teams including:
  • External Affairs, Operations, Customer Experience, Strategy, Business Development, Technology, Regulatory Affairs, Safety, Corporate and affiliate organizations


What Success Looks Like

The successful candidate is equally comfortable developing communication strategies and creating the content needed to execute those strategies. They build trusted relationships, manage multiple priorities, consistently produce high-quality work, and help leaders communicate effectively with a variety of audiences.

You'll thrive in this role if you:
  • Enjoy partnering with leaders to solve communication challenges.
  • Can translate complex information into clear, engaging messages.
  • Balance strategic planning with hands-on execution.
  • Deliver high-quality work under tight deadlines.
  • Use analytics and audience insights to improve communication performance.


Required Qualifications

Education

Bachelor's Degree in Journalism, Communications, Public Relations, Marketing, or a related field.

Experience

6 years of experience in a communications role in media relations, digital marketing and communication, brand strategy, advertising, and/or extensive writing and editing.

Required Knowledge, Skills & Abilities

Required: Innovative thinker, with a track record for translating strategic thinking into action plans and output. Energetic, self-reliant, good problem solver and results oriented. Ability to form effective, consultative working relationships with colleagues at all levels and external stakeholders. Exceptional written, oral, interpersonal, and presentation skills and the ability to effectively interface with senior management. Comfortable working under pressure and meeting deadlines, exceptional prioritization and organizational skills. Works effectively in a lean communications environment, balancing strategic planning with day-to-day execution and content production responsibilities.

Strategic thinking; superior project management skills; thorough knowledge of strategic communications, public relations and marketing; knowledge will encompass best practices in providing guidance for media relations and paid, owned, earned and shared channels.

Preferred Qualifications

Education

Advanced degree in strategic public relations, marketing, communications or journalism.

Experience

7 years of experience in a communications role in media relations, digital marketing and communication, brand strategy, advertising, and/or extensive writing and editing.

Experience in developing crisis communications or critical public relations.

Knowledge, Skills & Abilities

Knowledge of the energy industry, especially natural gas utility experience.

Familiarity with AP Style and project management.

Working Conditions

Available for on-call and after-hours work on projects and issues or crisis management.

Physical Demands

Expected to travel to company events or crises, at times with minimal warning, to provide on-site

support.

Communications Strategist, Strategic Communications, Corporate Communications, Public Relations, Media Relations, Internal Communications, External Communications, Executive Communications, Employee Communications, Change Communications, Crisis Communications, Reputation Management, Stakeholder Engagement, Digital Communications, Content Strategy, Content Development, Marketing Communications, Brand Communications, Social Media Management, Email Marketing, Corporate Storytelling, Communications Jobs Florida, Tampa Communications Careers, Energy Communications, Utility Communications.

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