Premera Blue Cross

Communications Manager

Premera Blue Cross$84K — $143K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in relevant field or four years work experience.
  • Five years of progressive responsibility in communications.
  • Experience managing communication projects or initiatives.
  • Public speaking experience required.
  • Communications or public relations experience preferred.
  • Strong computer skills including Microsoft 365 suite preferred.
  • Regulated industry or healthcare experience preferred.

Responsibilities

  • Plan, develop, create, and implement impactful communications.
  • Consult with executives to align communications with business goals.
  • May serve as company spokesperson in collaboration with leadership.
  • Maintain strong relationships with internal and external stakeholders.
  • Advance Premera's reputation with consistent messaging.
  • Oversee content and functionality of intranet and social media.
  • Apply creative skills to produce engaging communication content.

Benefits

  • Medical, vision, and dental coverage with low premiums.
  • Voluntary benefits, including pet insurance.
  • Life and disability insurance offerings.
  • Retirement programs with 401K match and pension plan.
  • Wellness incentives and mental well-being resources.
  • Generous paid time off for reenergizing.
  • Tuition assistance for continuing education.
  • Employee recognition program for achievements.
Full Job Description
Workforce Classification:
Hybrid

Plan, develop, and implement communications and marketing materials that advance Premera's goals, with a focus on healthcare providers. Consult with business partners and leaders to develop content, identify appropriate communication strategies, develop and execute communication plans, and use communications to help manage change. Provide guidance to leaders across the organization in creating effective communications for internal or external use.

This highly visible role uses communications to raise awareness of company goals, important projects, and corporate strategy, and helps protect and manage the company's reputation.

What you will do:
  • Plan, develop, create, edit, implement, and evaluate effective communications to accomplish business objectives, which may include: communications strategies, content development, creative direction, writing and editing of print, online, social media, video, or presentation materials; leadership communications support (speechwriting, major communications, board presentations, etc.); corporate storytelling, earned and sponsored content, press releases, crisis communications, and issues management.
  • Consult with executives and employees on projects and initiatives about how communications can support their goals and objectives.
  • May serve as internal or external company spokesperson, in collaboration with marketing and communications leadership.
  • Develop and maintain strong relationships inside and outside the company, which may include media, community groups, producers, providers, etc.
  • Advance and protect Premera's reputation, and ensure that messages are consistent in voice, tone, and messaging.
  • Oversee and maintain accountability for content and functionality of intranet sites (internal company news) or corporate blogs and newsletters (external) and social media (owned channels). Maintain an editorial calendar, edit content from contributors, analyze site metrics, survey readers, and make recommendations for future improvements.
  • Partner with communication staff, employees, and contract writers to ensure effectiveness and consistency of messages and communication plans. May include overseeing external media agencies.
  • Apply creative and technical skills to develop and produce communication content that is engaging and meets objectives of communication efforts. Work with creative design, video, or web designers as needed to oversee materials.
  • Research trends to continually work toward best-in-class communication vehicles and tools. Stay current by exploring and incorporating interactivity/social channels of communication.
  • Oversee communications calendar and ensure strategic coordination and implementation for both internal and external audiences of all communications plans and activities.
  • Write speeches, talking points, and support executives with various communications tactics and strategies as needed. This may include community engagement, speaking opportunities, and industry events.
  • Support additional team projects as needed.

What you will bring:
  • Bachelor's degree in English, Communications, Journalism, Public Relations, Marketing or Business or four (4) years' work experience. (Required)
  • Five (5) years of progressive responsibility in communications. (Required)
  • Experience managing communication projects or initiatives. (Required)
  • Public speaking experience. (Required)
  • Communications or public relations experience. (Preferred)
  • Strong computer skills including Microsoft 365 suite. (Preferred)
  • Strong multimedia and writing skills. (Preferred)
  • Regulated industry or healthcare experience. (Preferred)


What you will gain:
  • Exposure to high-visibility communications that support company goals and strategy.
  • Opportunities to partner closely with executives and senior leaders.
  • Experience shaping internal and external messaging across multiple channels.
  • Growth in strategic communications, storytelling, and reputation management.
  • A chance to lead impactful projects that influence change across the organization.


Physical Requirements:
The following have been identified as essential physical requirements of this job and must be performed with or without accommodation: This is primarily a sedentary role which requires the ability to exert up to 10 lbs. of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects, including the human body. This role requires the ability to use a keyboard and to communicate clearly and understandably in person and over the telephone.

Premera total rewards

Our comprehensive total rewards package provides support, resources, and opportunities to help employees thrive and grow. Our total rewards are more than a collection of perks, they're a reflection of our commitment to your health and well-being. We offer a broad array of rewards including physical, financial, emotional, and community benefits, including:
  • Medical, vision, and dental coverage with low employee premiums.
  • Voluntary benefit offerings, including pet insurance for paw parents.
  • Life and disability insurance.
  • Retirement programs, including a 401K employer match and, believe it or not, a pension plan that is vested after 3 years of service.
  • Wellness incentives with a wide range of mental well-being resources for you and your dependents, including counseling services, stress management programs, and mindfulness programs, just to name a few.
  • Generous paid time off to reenergize.
  • Looking for continuing education? We have tuition assistance for both undergraduate and graduate degrees.
  • Employee recognition program to celebrate anniversaries, team accomplishments, and more.


For our hybrid employees, our on-campus model provides flexibility to create your own routine with access to on-site resources, networking opportunities, and team engagement.
  • Commuter perks make your trip to work less impactful on the environment and your wallet.
  • Free convenient on-site parking.
  • Subsidized on-campus cafes make lunchtime connections with colleagues fun and affordable.
  • Participate in engaging on-site activities such as health and wellness events, coffee connects, disaster preparedness fairs and more.
  • Our complementary fitness & well-being center offers both in-person and virtual workouts and nutritional counseling.
  • Need a brain break? Challenge someone to a game of shuffleboard or ping pong while on campus.


The pay for this role will vary based on a range of factors including, but not limited to, a candidate's geographic location, market conditions, and specific skills and experience.

The salary range for this role is posted below; we generally target up to and around the midpoint of the range.

National Plus Salary Range:
$84,200.00 - $143,100.00

*National Plus salary range is used in higher cost of labor markets including Western Washington and Alaska.

We're happy to discuss compensation further during the interview because we believe that open communication leads to better outcomes for all. We're committed to creating an environment where all employees are celebrated for their unique skills and contributions.

About Premera Blue Cross

Premera Blue Cross is a nonprofit health plan that provides health, life, vision, dental, and long-term care insurance to more than 2 million people in Washington and Alaska. The company was founded in 1933 as Washington Hospital Service and changed its name to Premera Blue Cross in 1998. Premera Blue Cross is committed to improving the health of its members and communities it serves. The company has a strong focus on innovation and has launched several initiatives to improve healthcare delivery and reduce costs. Premera Blue Cross is also committed to sustainability and has implemented several programs to reduce its environmental impact.
Learn more about Premera Blue Cross
Size
3,500 employees
Industry

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