Extend

Category Manager

Extend • $125K — $140K *
US-AnywhereRemote in United States
Retail & Consumer Goods
5 - 7 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • 5+ years in retail category management or product strategy in e-commerce or tech environments
  • Demonstrated ownership of product initiatives from inception to launch
  • Strong research and presentation skills for actionable insights
  • Advanced proficiency in AI tools and Excel for data modeling and forecasting
  • Experience leading cross-functional projects and presenting to leadership teams
  • Detail-oriented with a focus on process improvement and innovation
  • Strong prioritization skills to manage shifting project priorities

Responsibilities

  • Lead Pod leadership for verticals, integrating merchant feedback and market research into a GTM Playbook
  • Demonstrate deep understanding of Extend's product fit across Product & Shipping Protection
  • Drive growth and define product strategy for assigned verticals
  • Define and execute the GTM strategy to align with market needs and outperform competitors
  • Identify growth and expansion opportunities within the portfolio and new verticals
  • Advise on strategic accounts, key deals, and merchant growth
  • Influence the product roadmap based on competitive research and Pod insights

Benefits

  • Collaborative and diverse work environment
  • Comprehensive medical, dental, and vision benefits
  • Equity in a rapidly growing startup
  • Flexible paid time off policy
  • 401(k) with financial guidance from Morgan Stanley
Full Job Description
About the Role:

At Extend, your work will have a direct and visible impact. As a GTM Strategy & Program Manager you'll own the go-to-market strategy, influence the product roadmap, and be an expert for your assigned portfolio of verticals - spanning Extend's Product Protection & Shipping Protection products. You'll be part of a highly impactful, cross-functional team that contributes to innovative solutions and delivers exceptional protection products that set new industry standards.

What You'll Do:

Vertical Expertise & Pod Leadership
  • Lead Your Pod: Run Pod leadership for your verticals - synthesizing call learnings, merchant feedback, and market research into a continuously updated GTM Playbook for Extend's Revenue teams.
  • Demonstrate Mastery: Show deep command of Extend's product fit for your vertical across Product & Shipping Protection.

GTM Strategy & Category Growth
  • Own Your Portfolio: Drive top- and bottom-line growth for your verticals and define the product strategy for your verticals
  • Shape Strategy: Define, execute, and present GTM strategy for your portfolio, ensuring it aligns with merchant, consumer, and Extend needs while outperforming competitors.
  • Identify Expansion Opportunities: Surface category growth and expansion opportunities, including preparing strategic angles for new and adjacent verticals.
  • Advise on Key Accounts: Act as strategic advisor on key accounts, key deals, and merchant growth
  • Own Agentic Rule Creation: Execute strategic cost-saving decisions using Extend's new claim intake AI agent.

Product Development
  • Directly Influence the Warrantable Product Roadmap: Identify opportunities from competitive research, Pod learnings, and win/loss patterns, and turn them into product features.
  • Extend the Roadmap: Contribute to a multi-year warrantable product roadmap and fold new feature enablement into the GTM Playbook.
  • Ensure Competitiveness: Regularly review your portfolio to maintain best-in-class coverage and pricing through ongoing industry and category analysis.
  • Innovate: Design custom solutions for major retail partners like Peloton, Sonos, Oura Ring, Ashley Furniture, and more.

What We're Looking For:

Must-Haves:
  • 5+ years in retail category management, product strategy, or similar analytical, cross-functional roles in e-commerce or fast-paced tech environments
  • Demonstrated product or initiative ownership from idea through launch and enablement
  • A strong ability to research, synthesize information, and present actionable insights to leadership
  • Advanced proficiency in AI tools & Excel (data modeling, financial analysis, forecasting)
  • Proven experience leading cross-functional projects and presenting findings to leadership teams
  • Comfort operating with day-to-day deal/pricing support and autonomy over strategy and roadmap decisions
  • Detail-oriented mindset with a knack for process improvement and innovation
  • Self-starter who thrives on high-stakes decision-making and taking initiative
  • Strong prioritization skills to handle multiple projects amid shifting priorities

Nice-to-Haves:
  • Experience using BI tools to inform strategy and optimization grounded in data
  • Familiarity with or strong interest in leveraging AI/agentic tools for workflow automation
  • Exposure to underwriting/actuarial concepts (frequency, severity, loss ratio), analyzing insurance risk, and retail pricing strategies

Expected Pay Range: $125,000 - $140,000 per year salaried*

*The target base salary range for this position is listed above. Individual salaries are determined based on a number of factors including, but not limited to, job-related knowledge, skills and experience.

Extend does not provide immigration-related sponsorship for this role.

Life at Extend:
  • Working with a great team from diverse backgrounds in a collaborative and supportive environment.
  • Competitive salary based on experience, with full medical and dental & vision benefits.
  • Stock in an early-stage startup growing quickly.
  • Generous, flexible paid time off policy.
  • 401(k) with Financial Guidance from Morgan Stanley.

About Extend

Extended Stay America, Inc., headquartered in Charlotte, North Carolina, is the operator of an economy apartment hotel chain in the United States and Canada. As of December 31, 2019, the company owned and operated 557 hotel properties consisting of approximately 61,900 rooms and franchised or managed 73 hotel properties consisting of approximately 7,500 rooms. Prior to June 2021, when the company was acquired by Blackstone Real Estate and the Starwood Capital Group, it was publicly traded as a "paired share" with ESH Hospitality, Inc., a real estate investment trust and the owner of the hotels. As of 2022, there are 650+ Extended Stay America branded hotels. Extended Stay America was founded on January 9, 1995 in Fort Lauderdale, Florida by George D. Johnson, Jr. and Wayne Huizenga, both former executives from Viacom and its subsidiary Blockbuster LLC. The first two Extended Stay America hotels opened in August 1995 in Spartanburg, South Carolina and Marietta, Georgia. The company became a public company via an initial public offering on December 14, 1995. Extended Stay America acquired the extended-stay hotel chain StudioPLUS on April 11, 1997. The company also developed the Crossland Economy Studios brand as a budget extended-stay hotel brand. The 47 unit Crossland brand was sold to Westmont Hospitality Group for $285 Million in December, 2015.
Learn more about Extend
Industry
Information Technology
Founded
2017
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at Extend

More Retail & Consumer Goods Jobs

Find similar Category Manager jobs:

NationwideRemote