Via

Business Development Representative, AI Labs

Via • $70K — $115K *
New York, NY 10025In-Person
Consumer Technology
Less than 5 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • 1-4 years of B2B marketing, account-based marketing, or sales development experience.
  • Analytical skills to leverage campaign data effectively.
  • Experience with CRM and marketing automation tools for outreach and research.
  • Strong written and verbal communication skills for professional outreach and explaining AI solutions.
  • Eagerness to learn about AI applications in the Public Sector and adaptability to feedback.
  • Team player with a resilient attitude towards challenges.

Responsibilities

  • Build a pipeline for AI Labs focused on urban improvement.
  • Conduct detailed research to create informed account plans.
  • Lead multi-channel outreach efforts to showcase AI solutions.
  • Facilitate meetings, demonstrate products, and qualify leads.
  • Maintain and enhance CRM and sales tools for process efficiency.
  • Collaborate with commercial teams to ensure aligned outreach and sales strategies.

Benefits

  • Comprehensive health coverage with affordable dental and vision options.
  • 401(k) plan with company matching and vesting.
  • Fully paid parental leave and extended options for new parents.
  • Additional wellness benefits including mental health support and pet insurance.
Full Job Description
As a BDR, you will operate at the intersection of marketing and sales to support the growth of AI Labs. You will own the research and outreach strategies to generate meaningful engagement with top prospects and customers, facilitating the partnerships that bring equitable and affordable transit to communities worldwide and supercharging the public sector with AI solutions.

This is an exciting role, tasked with building a book of business for a fast-growing new vertical. You'll play a key role in shaping the team's approach and helping cities develop new AI solutions.

About the Role:
  • Build pipeline for AI Labs, a new vertical dedicated to improving how cities function.
  • Perform deep-dive research on accounts and individuals to create comprehensive buying committee maps and informed account plans.
  • Lead multi-channel outreach campaigns across email, phone, and LinkedIn to articulate the value of Via's AI solutions.
  • Facilitate meetings, provide demos, qualify leads, and close deals as appropriate.
  • Maintain and optimize sales tools within our CRM and marketing tech stack to ensure data accuracy and process scalability.
  • Collaborate with commercial teams to align outreach efforts with broader sales goals and regional growth strategies.

About You:
  • Minimum of 1-4 years of experience in B2B marketing, account-based marketing, or a sales development (BDR/SDR) role.
  • Analytical mindset with the ability to use campaign data to identify what's working and where to pivot strategy.
  • Proficiency in CRM and marketing automation tools to manage high volumes of outreach and research effectively.
  • Clear, concise communicator capable of writing professional outreach and explaining complex AI solutions simply.
  • Hungry to learn about AI, automation opportunities in the Public Sector, and the Via buying audience, with a proven ability to implement feedback quickly.
  • Resilient and team player who enjoys building relationships over time and remains undeterred by setbacks.

Compensation and Benefits:
  • All final pay rates and levels will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data
  • Salary Range: Associate $70,000-$80,000 + $5k bonus target // Associate Principal - $90,000 -$115,000 + $10k-15k bonus target
  • Comprehensive health coverage, with low-cost dental and vision plans
  • A 401(k) with company match and vesting
  • Fully paid parental leave for new parents, with extended leave options
  • Additional benefits (mental health, pet insurance, and other wellness perks)

There has never been a more exciting time to be on the cutting edge of public mobility. Ready to join the ride?

About Via

Via Transportation, Inc. is a global public transport, logistics, and TransitTech company headquartered in New York City. Via licenses its technology to cities, transportation authorities, school districts, universities, and private organizations to help build their own technology-driven transportation networks. It operates in partnership with over 400 local governments across more than 20 countries globally, including the United States, United Kingdom, Canada, Israel, Germany, France, Australia, New Zealand, Singapore, Japan, Brazil, Indonesia, Finland, Spain, Italy, Switzerland, and the United Arab Emirates. In October 2020, Via acquired the logistics company Fleetonomy to accelerate its entry into the last-mile deliveries industry. In March 2021, Via purchased the transportation planning platform Remix for $100M to create the first end-to-end TransitTech platform for cities and transit agencies.
Learn more about Via
Industry
Transportation
Founded
2016
* Ladders Estimates

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