Business Development Manager

Foley Hoag LLP

• $134K — $167K *
Legal & Accounting
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in marketing or business development with project management experience.
  • Proven ability to manage multiple projects and provide exceptional client service.
  • Hands-on experience with project-based and long-term marketing budgets.
  • Strong verbal and written communication skills consistent with internal and external messaging.
  • Proficient in prioritizing tasks while maintaining professionalism and flexibility.
  • Bachelor's Degree required; background in law firms or professional services preferred.

Responsibilities

  • Develop formal marketing initiatives aligned with business plans.
  • Understand all supported practice areas and their client needs.
  • Lead material development for pitches and RFPs.
  • Oversee the quality of marketing materials and messaging for the department.
  • Advise attorneys and leaders on business development strategies and opportunities.
  • Assess business development plans regularly for ROI and resource allocation.
  • Collaborate to engage attorneys in industry-focused initiatives.
  • Ensure timely information sharing for content marketing and PR opportunities.
  • Utilize research tools for actionable business intelligence in practice areas.
  • Establish and manage relationships with relevant external organizations.

Benefits

  • Opportunities for professional development and training.
  • Collaborative work environment with exposure to various practice areas.
  • Access to advanced research resources and AI tools.
  • Supportive internal culture focused on client service and team collaboration.
Full Job Description
Reporting to the Associate Director of Business Development, this Business Development Manager plays a critical role in providing strategic direction and managing the tactical delivery of business development initiatives for the dynamic practices in the Business Law department. This department consists of the following practices: emerging company/venture capital, debt finance, mergers & acquisition, royalty monetization, licensing and strategic transactions, private funds, and capital markets. This highly visible team member will develop and support initiatives that help drive new business from both existing clients and prospects and foster a culture of collaboration and cross-selling.

In addition to supporting the department and practices listed above, this role may include additional practice areas or firm initiatives to be determined as needed.

Primary Responsibilities:
  • Leveraging related business plans, developing formal marketing and business development initiatives to realize plan goals. As appropriate, assist attorneys with the development of individual business plans that support the practice and department plans.
  • Responsible for having a robust understanding of all the practice areas supported including services, attorney, and group experience as well as clients served.
  • Lead pre-pitch assessment, material development, and RFP support.
  • Responsible for overall department and practice messaging in sales collateral, marketing materials, external websites and legal rankings and surveys.
  • Act as a strategic advisor to supported department and practice area leaders and individual attorneys in connection with all business development activities including, identifying business development opportunities with new and existing clients, and identifying opportunities.
  • Provide continuous assessment of existing business development plans and tracking ROI initiatives to ensure funding and time investments are appropriately allocated.
  • Through collaboration with industry group chairs and other BD Managers, work to ensure that supported attorneys are meaningfully engaged in industry-focused initiatives.
  • Responsible for ensuring a timely flow of information on matters and expertise that can be leveraged for internal knowledge and external PR purposes, content marketing, and thought leadership opportunities.
  • Leveraging the firm's research resources and AI tools, providing actionable business intelligence which may include prospect research, industry or geographic research and competitive analysis at the practice area level.
  • Develop target audience strategy for external communications developed by the supported groups. In conjunction with this, responsible for acting as an ambassador to the supported practices on the strategic importance of CRM to the firm's business development initiatives.
  • Develop and maintain relationships with external organizations that are strategically relevant. Where the external relationship includes a financial commitment to sponsor the organization, ensure that we are leveraging the sponsorship to its maximum capacity, monitor and report on ROI, and provide recommendations for future investments.
  • Other duties and responsibilities as assigned.

Qualifications:
  • Project Management: 7+ years of marketing or business development experience, with significant and demonstrable project management experience.
  • Client service: Ability to manage multiple projects at once and respond quickly to inquiries to serve as an ambassador of superior internal client service. This role requires hands-on abilities with limited support in a team environment. The ability to motivate attorneys while prioritizing workload is essential.
  • Budgetary: Hands-on experience in managing both project-based and contributing to longer-term marketing and communications budgets.
  • Communication skills: Demonstrated ability to effectively communicate in both verbal and written formats, and, in conjunction with MarCom team, leverage established tone and message for all internal and externally facing materials.
  • Work style: Ability to prioritize competing stakeholders and deadlines with a pleasant and professional demeanor.
  • Education and prior service: A Bachelor's Degree is required, preferably in marketing, communications, or a related field. Experience in a law firm and/or professional services industry is preferred but not required.

Compensation range is $134,200 to $167,700 commensurate with related experience and qualification. The salary of the candidate selected for this role will be set based on a variety of factors, including but not limited to internal equity, experience, specialty, and training. The above salary range (or hiring range) represents the firm's reasonable estimate of the range of possible compensation at the time of posting.

Search firm submissions are not requested nor considered for this position.

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