Business Development Manager
Healthcare & IT/MSP • Full-Cycle Sales
Hybrid - New Jersey | Full-Time | $75-$90K Base • $150-$175K OTE
The Role
As a Business Development Manager at Digacore, you will own the full sales cycle - generating qualified opportunities and contributing directly to closed revenue by targeting new accounts, with a primary focus on healthcare organizations across the Tri-State area and beyond. This role blends classic outbound pipeline generation with full-cycle or assist-to-close activities, depending on deal size and complexity.
This isn't a call-all-day role. You'll research accounts, spot the right triggers, and connect with decision-makers who want real solutions. You'll have mentorship, access to leadership, and the freedom to experiment, take ownership, and make your mark.
Core Responsibilities
Pipeline Creation & Outbound
- Execute daily outbound prospecting (phone, email, LinkedIn, events) into target healthcare and mid-market accounts to generate first-time appointments and new sales opportunities.
- Research accounts within EHR/EMR clinics, specialty practices, surgery centers, and other healthcare entities to personalize outreach and identify trigger events (growth, new locations, compliance gaps).
- Spot real business triggers - the stuff that actually makes clients pick up the phone - and book meetings with the people who matter: Owners, COOs, CFOs, and IT leaders.
- Own your pipeline like it's your personal scoreboard - every opportunity counts.
Qualification & Opportunity Development
- Qualify prospects by identifying stakeholders, current IT/MSP stack, pain points (security, compliance, uptime, support), budget, authority, need, and timing.
- Own or support parts of the sales cycle: discovery, light solution positioning, coordinating with Account Executives/leadership, and progressing deals to close.
- Manage and nurture inbound leads from marketing, events, and referrals, quickly converting to qualified meetings and opportunities.
- Handle objections like a pro and keep opportunities moving forward.
Product & Market Knowledge
- Maintain a deep understanding of Digacore's managed services, cybersecurity offerings, cloud/modern workplace solutions, and support models to articulate value clearly to non-technical healthcare buyers.
- Position Digacore's strengths - security, compliance, reliability, and service - as real solutions.
- Collaborate with marketing on campaigns, sequences, events, and content tailored to healthcare and regulated industries.
- Participate in relevant industry events, webinars, and networking groups to build relationships and generate pipeline.
Operating Discipline
- Use CRM (HubSpot) to log activities, manage pipeline, maintain clean data, and produce accurate forecasts for leadership.
- Work hand-in-hand with sales leadership to move deals forward.
- Provide structured feedback from the field on messaging, objections, competitive intel, and product fit, especially in healthcare IT and MSP opportunities.
Qualifications
Must-Have
- Proven B2B closing/quota track record - 2-5 years in a quota-carrying BDR/SDR, Inside Sales, or Account Executive role with consistent pipeline and revenue performance (not just appointment setting).
- Strong technical aptitude; can quickly learn and articulate MSP services (managed endpoint, network, security, cloud, backup/DR, help desk) and translate them into business outcomes for non-technical buyers.
- Excellent written and verbal communication, presentation skills, and executive-level presence.
- Comfortable with high-volume, high-quality outbound: cold calling, email, LinkedIn, and social selling.
- Organized, metrics-driven, and thrives in a fast-paced, high-activity environment.
Strongly Preferred
- Direct B2B sales experience into healthcare (providers, clinics, practices, health systems) and familiarity with compliance-driven selling (HIPAA, PHI).
- Healthcare domain credibility - understands how healthcare organizations buy technology and what keeps clinical and administrative leaders up at night.
Nice-to-Have
- MSP or IT services selling experience, or experience selling into the MSP channel.
- Experience selling cybersecurity, cloud, or managed infrastructure into healthcare or other regulated industries.
- Familiarity with structured sales frameworks (MEDDIC, SPIN, Challenger, etc.).
What Success Looks Like
- 30 Days - Get up to speed on Digacore's products, processes, and target industries. Start learning accounts and laying the foundation for your pipeline.
- 90 Days - Hit the ground running in outreach. Confidently connect with prospects and actively grow your pipeline with meaningful opportunities.
- 6 Months - Build momentum and have 2-3 contracts in progress with potential clients.
- 1 Year - Close 2-3 new client deals and show a repeatable process for finding, engaging, and converting opportunities.
Benefits
- Nationwide medical, dental, and life insurance
- Long-term disability insurance (company-gifted)
- 401(k) with company matching
- Generous PTO policy
- HSA and FSA options
- Paid training and certification assistance
- Flexible working schedule
- $500 sign-on bonus
- Team building events
