GRUMA CORPORATION

Business Development Manager - CPG Industry

GRUMA CORPORATION$70K — $100K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a relevant field
  • 3+ years of experience in sales, marketing, or business development, with a focus on the food industry
  • Strong verbal and written communication skills
  • Proficiency in negotiation and presentation
  • Bilingual in English and Spanish
  • Ability to work independently and collaboratively
  • Understanding of lead generation and business growth strategies

Responsibilities

  • Conduct market analysis to identify new business opportunities
  • Develop strategies for market entry and product launches
  • Establish and manage relationships with key partners and stakeholders
  • Negotiate and finalize business agreements
  • Provide training on new markets and sales strategies to marketing teams
  • Monitor and evaluate performance metrics post-implementation
  • Perform additional duties as assigned

Benefits

  • Flexible work environment
  • Opportunities for professional development and growth
  • Inclusive workplace culture
  • Support for reasonable accommodation
  • Travel opportunities for market engagement
Full Job Description
A highly motivated and results-driven Sales Development Manager with a strong background in the Consumer Packaged Goods (CPG) industry, preferably with experience in food products, is sought to join a dynamic and growth-focused team. The ideal candidate will be responsible for identifying market opportunities to support the development of new products, clients, and territories. This role involves nurturing leads and contributing to strategic business growth initiatives. Fluency in English and Spanish, along with excellent communication, negotiation, and presentation skills, is essential.

  1. Market Research and Opportunity Identification: conducts thorough market analysis to pinpoint new business opportunities across various territories or market segments. This involves in-depth study of the competitive landscape, consumer demand, market trends, and other socioeconomic factors influencing business success.

Potential markets include, but are not limited to Illinois, Minnesota, Wisconsin, Indiana, Ohio and Michigan.
  1. Market Entry Strategy & Product Portfolio Development: Develops comprehensive strategies for entering new markets or launching new products. This encompasses selecting the most suitable business model, defining pricing strategies, forging strategic alliances, and adapting products or services to meet local market needs.
  2. Business Relations, Networking & Partnership Management: Establishes and nurtures relationships with key partners, prospective clients, and other stakeholders within new territories. This includes negotiating and finalizing agreements, building strategic alliances, and actively participating in business networks and industry events. This role focuses on engaging with both small distributors and direct/indirect retailers across various potential markets.
  3. Training & Development: Provides training and development to the marketing team in established territories. This training covers the characteristics of new markets or products, sales strategies, and essential cultural adaptations required for successful expansion into new territories.
  4. Performance Monitoring & Evaluation: Upon implementing expansion strategies, the BDM is responsible for monitoring performance metrics and making necessary adjustments to ensure the company's objectives are consistently met.
  5. All other duties as assigned.


EDUCATION & EXPERIENCE

Bachelor's degree and 3+ years of experience in business development, sales, and marketing roles, preferably in the food industry. *Any equivalent combination of related education and/or experience may be considered for the above.
  • Strong verbal and written communication, negotiation, and presentation skills.
  • Ability to work independently and as part of a team.
  • Solid understanding of lead generation methods and business growth strategies
  • Heavy travel as needed.
  • Bilingual English and Spanish required.


Gruma Corporation and its affiliates, including but not limited to Azteca Milling, L.P., are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law. The information collected by this application is solely for the purposes of determining suitability for employment, verifying your identity, and maintaining employment statistics on applicants. Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act as well as state and local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity with-out imposing undue hardship on Gruma. Please inform the company's personnel representative if you need assistance completing any forms or to otherwise participate in the application process.

About GRUMA CORPORATION

GRUMA is a Mexican multinational corn flour (masa) and tortilla manufacturing company headquartered in Mexico City. It is the world's largest producer of corn masa flour and tortillas. The company has operations in the United States, Central America, Europe, Asia, and Oceania. GRUMA was founded in 1949 and has been publicly traded on the Mexican Stock Exchange since 1994. The company's mission is to provide high-quality, nutritious, and affordable food products to consumers around the world.
Learn more about GRUMA CORPORATION
Size
20,000 employees
Industry

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