DescriptionWhy this role existsAlmost every company that takes a first meeting with us likes what we offer. Our challenge is simple: we need more first meetings with the right companies. That is your job. This is a pure "hunter" role - 100% focused on new business. You will not manage existing accounts or campaigns.
Job Requirements:- Research target industries and companies together with our growth team and a dedicated researcher; identify the right decision-makers.
- Run creative, multi-channel cold outreach: email, LinkedIn, phone calls, and non-standard touches. Build smart sequences (7+ touchpoints), not email blasts.
- Book meetings with the right size of companies - quality over quantity. Example: from 7 target companies in an industry, we expect at least half on a call.
- Attend 4-6 industry conferences per year: network, learn the market, bring back insights and ideas.
- Spend your first 2-3 months learning our value proposition and messaging; work with a ready playbook of what works and what doesn't.
- Share feedback with our launch and CRO teams; keep your pipeline and CRM data clean and up to date.
How we measure success:- Meetings booked per month and quarter with the right companies (~25% of the weight).
- How many of those meetings are strong enough to enter our test calendar (~75% of the weight).
RequirementsMust have:- 5-7+ years in business development / client acquisition with heavy cold outreach (any industry, not only marketing).
- A book of business you built from scratch - and real numbers to show: open rates, reply rates, booked meetings.
- Expert level in LinkedIn Sales Navigator.
- Hands-on daily experience with a sales CRM / outreach platform (Apollo, Outreach, Salesloft, HubSpot, Salesforce, or similar).
- Multi-channel prospecting: you don't stop at one email and one call - you use sequences, creativity, and persistence.
- Mature, strategic, process-driven mindset; excellent written and spoken communication.
- Based in the US or Canada, able to work EST hours and travel to conferences.
Nice to have:- Experience with Apollo, ClickUp, or Tableau.
- Experience in insurance, senior care, healthcare, wellness or beauty industries.
- Confident conference networking experience.
Why join us:- A key hire in a new, growing department - you will shape how new business is done here.
- Real support: a dedicated researcher, modern tools (Apollo, ClickUp, Tableau), and a playbook - you focus on outreach, not admin.
- A small, senior team that has worked together for years, with direct access to company leaders.
