Business Development Manager

CapsLock

$80K — $120K *
US-AnywhereRemote in Utah, US
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7+ years in business development or client acquisition with significant cold outreach experience.
  • Proven track record of building a book of business from scratch, showcasing metrics like open rates and booked meetings.
  • Expert-level proficiency in LinkedIn Sales Navigator.
  • Hands-on experience with a sales CRM or outreach platform such as Apollo, Outreach, or Salesforce.
  • Ability to execute multi-channel prospecting creatively with persistence and strategic thinking.
  • Strong written and verbal communication skills with a mature, process-driven mindset.
  • Must be based in the US or Canada, capable of working EST hours and attending conferences.

Responsibilities

  • Conduct thorough research on target industries and decision-makers alongside the growth team.
  • Implement innovative, multi-channel cold outreach strategies including emails, calls, and personalized touchpoints.
  • Secure quality meetings with target companies, focusing on strategic rather than high-volume approaches.
  • Attend 4-6 industry conferences annually to network, gather insights, and refine strategies.
  • Dedicate initial months to deeply understand the company's value proposition using a structured playbook.
  • Maintain clean pipeline and CRM data while providing feedback to the product and sales teams.

Benefits

  • Fully remote work environment allowing for personal productivity preferences.
  • Generous paid time off to promote work-life balance.
  • Support for ongoing learning through workshops, courses, and certifications.
  • Reimbursement for home office equipment and setup costs.
  • Flexibility for physical well-being options including gym memberships and exercise equipment.
  • Unlimited sick days for personal health and recovery.
  • Reimbursement for medical insurance and health-related expenses, including family coverage.
  • Covered costs for co-working spaces for those who prefer collaborative environments.
  • Engaging company culture with fun events and team-building activities.
Full Job Description
Description

Why this role exists

Almost every company that takes a first meeting with us likes what we offer. Our challenge is simple: we need more first meetings with the right companies. That is your job. This is a pure "hunter" role - 100% focused on new business. You will not manage existing accounts or campaigns.

Job Requirements:

  • Research target industries and companies together with our growth team and a dedicated researcher; identify the right decision-makers.
  • Run creative, multi-channel cold outreach: email, LinkedIn, phone calls, and non-standard touches. Build smart sequences (7+ touchpoints), not email blasts.
  • Book meetings with the right size of companies - quality over quantity. Example: from 7 target companies in an industry, we expect at least half on a call.
  • Attend 4-6 industry conferences per year: network, learn the market, bring back insights and ideas.
  • Spend your first 2-3 months learning our value proposition and messaging; work with a ready playbook of what works and what doesn't.
  • Share feedback with our launch and CRO teams; keep your pipeline and CRM data clean and up to date.


How we measure success:

  • Meetings booked per month and quarter with the right companies (~25% of the weight).
  • How many of those meetings are strong enough to enter our test calendar (~75% of the weight).

Requirements

Must have:

  • 5-7+ years in business development / client acquisition with heavy cold outreach (any industry, not only marketing).
  • A book of business you built from scratch - and real numbers to show: open rates, reply rates, booked meetings.
  • Expert level in LinkedIn Sales Navigator.
  • Hands-on daily experience with a sales CRM / outreach platform (Apollo, Outreach, Salesloft, HubSpot, Salesforce, or similar).
  • Multi-channel prospecting: you don't stop at one email and one call - you use sequences, creativity, and persistence.
  • Mature, strategic, process-driven mindset; excellent written and spoken communication.
  • Based in the US or Canada, able to work EST hours and travel to conferences.


Nice to have:

  • Experience with Apollo, ClickUp, or Tableau.
  • Experience in insurance, senior care, healthcare, wellness or beauty industries.
  • Confident conference networking experience.


Why join us:

  • A key hire in a new, growing department - you will shape how new business is done here.
  • Real support: a dedicated researcher, modern tools (Apollo, ClickUp, Tableau), and a playbook - you focus on outreach, not admin.
  • A small, senior team that has worked together for years, with direct access to company leaders.


Why do we deserve your attention?

Not only do we offer fair and competitive pay, but we also provide perks and benefits that support your well-being and growth. Here are some of them:

Remote Work

We are a truly remote-first company. You choose where you feel the most productive and comfortable to make an impact.

Paid Time Off

Work-life balance matters to us, and we support it with paid time off for rest, personal time, or simply doing what makes you happy.

Ongoing Learning

We believe in curiosity and growth. That's why we support continuous learning with workshops, online courses, conferences, and certifications.

Home Office

We help you set up your perfect workspace by covering equipment and furniture expenses, so you can do your best work from home.

Physical Well-Being

From gym memberships and yoga classes to home workout equipment or even a bicycle, we give you the flexibility to stay active your way.

Unlimited Sick Days

Your health matters. Take the time you need to rest and recover - we'll be here when you're ready to return.

Medical Coverage

We support you and your family with reimbursement for medical insurance and health-related expenses, including dental care and psychological support.

Co-Working Space

If you sometimes crave a change of scenery or more social interaction, we'll cover the full cost of a co-working space.

Fun Stuff

From gaming nights and fitness challenges to annual retreats at world-class resorts, we make sure there's never a shortage of fun and connection.

Similar Jobs

More Jobs at CapsLock

More Business Services Jobs

Find similar Business Development Manager jobs: