Brand & Storytelling Lead

SOPHiA GENETICS

$88K — $186K *
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in brand marketing, storytelling, or creative communications
  • Experience from high-growth innovative brands or creative agencies
  • Ability to convey complex topics into clear, engaging messaging
  • Track record of evolving brand identity and corporate collateral
  • Portfolio showcasing strong narrative and visual work
  • Experience in roles combining strategy with execution
  • Skill in making sophisticated products accessible and commercially relevant.

Responsibilities

  • Drive key elements of the brand refresh across external channels
  • Translate company positioning into impactful messaging and visuals
  • Contribute to corporate website evolution, including structure and content
  • Develop corporate collateral and presentations for external audiences
  • Support external communications, including PR and thought leadership
  • Aid internal communications for significant company moments

Benefits

  • Comprehensive medical, dental, and vision coverage with 90% employer contribution
  • 401K with 4% company match
  • Short and long-term disability insurance at no cost to employees
  • FSA commuter benefits
  • 20 days of PTO, increasing to 25 with tenure, plus sick leave and public holidays
  • Free Employee Assistance Program (EAP)
Full Job Description
Your mission

As our Brand and Storytelling Lead, you will shape and elevate how SOPHiA GENETICS presents itself to the world. You will help bring a refreshed external identity to life across core company materials, support the evolution of our website structure and messaging, and translate high-level positioning into clear, inspiring copy and visuals. In parallel, you will help maintain external communications and contribute to internal storytelling for major company moments. This is a highly visible role for someone who can move fluidly between strategy and execution, working closely with senior stakeholders to transform concepts and wireframes into polished, high-impact brand assets.

The value you add

  • Own and drive key elements of the brand refresh, helping modernize how SOPHiA GENETICS is represented across external-facing channels and materials
  • Translate company positioning into compelling messaging, copy and visual storytelling that is clear, differentiated and aligned to our broader mission
  • Support the evolution of the corporate website, contributing to page structure, content development, imagery direction and overall narrative flow
  • Create and refine corporate-level collateral and presentation materials that improve how we pitch SOPHiA GENETICS to external audiences
  • Help maintain external communications and PR activity, including supporting press materials, thought leadership opportunities and executive visibility initiatives
  • Contribute to internal communications for key company moments by supporting storytelling, slide development, formatting and visual consistency

Requirements

We know that every background is different, but to be best set for success we see you bringing:

  • Experience in brand marketing, corporate storytelling, creative communications or related fields, with a track record of turning ideas into high-quality external-facing assets
  • Experience from a high-growth, innovative tebrand, creative agency, or another environment known for strong modern storytelling would be highly valued
  • Strong ability to craft clear, persuasive messaging for complex or technical topics without losing audience engagement
  • Demonstrated success building or evolving brand identity, website content, corporate collateral or executive communications
  • A portfolio or body of work that shows strong copy, narrative development and visual judgment
  • Comfort operating in roles that blend strategy and hands-on execution, from shaping concepts through to delivering finished materials
  • Appreciation for how to position sophisticated products or platforms in ways that feel accessible, differentiated and commercially relevant

Benefits

You will be joining an organization with the patient at the heart of every decision and action, driven by purpose as we pursue exponential growth.

Business recognition and accolades include:

  • World's most innovative companies (Top 10)
  • World's smartest companies (Top 50)
  • 100 Best Places to Work in Boston
  • Top 10 European Tech Startup
  • Top 10 European biotechs startup to watch
  • Top 25 East-Coast Biotech to watch


Our benefits package is comprehensive, but varies internationally in-line with local standards and laws. You can discuss a full breakdown with us, but as a brief overview:

US:

Outstanding Medical, Dental & Vision with 90% Employer Contribution

Company matched 401K at 4%

Company-paid short & long-term disability insurance

FSA commuter benefits

20 Days PTO, increasing to 25 with tenure; 5 Days Sick and 14 Public Holidays

Free EAP

The Process

We use the power of AI to help our partners make decisions. If you're utilizing AI in your search and application process, why not use some of these prompts, or read our AI guide.

'What impact can I expect to have on the world by working at SOPHiA GENETICS?'

'I have an interview with SOPHiA GENETICS. What should I know before I meet with them?'

'I am a *job title* - What can SOPHiA GENETICS offer my career?'

Apply now with your CV and any supporting information.

Suitably qualified candidates will be invited through an interview and screening process where you will speak with members of our Talent Acquisition Team, the hiring leader alongside key colleagues and stakeholders from across the business. If you need additional support for accessibility, please contact our TA team for assistance.

We appreciate the value external partners can bring, but we operate a direct-hiring model and we are not looking to utilize agency support at this time. All hiring is controlled by Talent Acquisition, potential partners should liaise through TA and not our hiring teams please.

Starting Date: ASAP

Location: Boston (3x week onsite)

Contract: Permanent

MA Pay Range: Expert ( $88,000 - $168,000); Lead ($104,000 - $186,000)

Disclaimer: The estimated pay range represents a good faith estimate of what the Company expects to pay a successful applicant for the listed position and applies specifically to candidates based in Massachusetts. Due to various factors, the estimated pay range may vary in other locations. Should the level or location of the role change during the hiring process, the applicable base range may be updated accordingly. Compensation decisions are dependent on several factors including, but not limited to, an individual's qualifications, job related skills, years of experience, location, relevant education or training, internal equity, and alignment with market data. The range does not include benefits, and if applicable, bonus, commission, or equity.

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