Job Description:
Our Opportunity:Chewy is looking for an Associate Digital Marketing Manager to join our team based in either our Boston, Massachusetts or Dania Beach, Florida office. In this role, you will support the execution, trafficking, QA, optimization, and reporting of YouTube advertising campaigns that help drive Chewy's brand, ecommerce acquisition, and customer development goals. You will collaborate closely with teams across Creative, Marketing, Analytics, and Media, as well as external platform and agency partners to ensure campaigns are launched accurately, delivered on time, and optimized for performance.
The ideal candidate is highly detail-oriented, deadline-driven, analytical, and comfortable managing the day-to-day execution of digital video campaigns. This person should have experience trafficking campaigns, managing creative assets, troubleshooting delivery issues, monitoring performance across YouTube and related Google advertising platforms, and optimizing against target KPIs. Responsibilities include hands-on campaign setup and ad trafficking, media planning support, day-to-day campaign implementation, reporting, data analysis, bid and budget monitoring, and performance optimization.
What You'll Do:- Manage the end-to-end trafficking process for YouTube campaigns, including campaign setup, creative asset collection, QA, launch, pacing, optimization, and reporting
- Traffic and QA YouTube campaign assets, ensuring correct naming conventions, targeting, tracking, budgets, flight dates, placements, and creative specs are followed
- Monitor campaign delivery, pacing, and performance, and flag opportunities to improve efficiency, scale, or campaign outcomes
- Troubleshoot campaign setup, tracking, creative, pacing, and delivery issues in a timely and organized manner
- Maintain campaign documentation, marketing calendars, briefs, trafficking sheets, and status trackers to ensure visibility across stakeholders
- Keep YouTube campaigns up to date with the latest site, promotional, audience, and product information from internal partners
- Stay informed on YouTube, Google Ads, and digital video advertising trends, platform updates, ad formats, measurement capabilities, and best practices
- Analyze, test, and iterate on campaign setup and performance to uncover new optimization opportunities
- Implement structured tests around campaign incrementality, creatives, audiences and bid strategies
- Efficiently and effectively manage day-to-day problems and communicate effectively in difficult and time-sensitive situations. Understand when (and why) to escalate issues
What You'll Need:- Bachelor's degree or equivalent experience
- 2-3 years of experience in digital media, campaign management, ad trafficking, paid media, or ecommerce marketing
- Experience managing or trafficking campaigns across YouTube, Google Ads, DV360, Campaign Manager 360, or similar digital advertising platforms
- Understanding of digital video campaign execution, including creative specs, targeting, tracking, pacing, QA, and performance reporting
- Experience working with creative assets, media plans, trafficking sheets, campaign briefs, and marketing calendars
- Experience with analytics or reporting platforms such as Google Analytics, Google Ads reporting, Looker, Tableau, or similar tools
- Intermediate experience with Microsoft Excel or Google Sheets
- Strong analytical and communication skills, both written and verbal
- Excellent organizational skills with the ability to manage multiple campaigns, timelines, deliverables, and stakeholder requests at once
- Strong attention to detail and comfort working in platforms where accuracy is critical
- A proactive, solutions-oriented attitude with a strong desire to learn, problem solve, and take on new challenges
- Ability to work independently while knowing when to seek input or escalate issues
- A strong, positive, and collaborative attitude
The base salary range for this role is $76,000 - $114,000.00.
- The specific salary offered to a candidate may be influenced by a variety of factors including but not limited to the candidate's relevant experience, education, and work location. In addition, this position is eligible for 401k and a new hire and annual equity grant. C08+ positions may also be eligible for annual bonus.
We offer different types of insurance and benefits, such as medical/Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident. We offer parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com.
Exempt salary team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.
