Mattel

Associate Manager, Media Operations

Mattel$75K — $95K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years in marketing operations, project management, or related fields; influencer/creator marketing experience preferred
  • Ability to manage multiple tasks in a fast-paced environment
  • PMP or CAPM certification preferable; Asana, Airtable, or Smartsheet certifications a plus
  • Experience with contract or legal document coordination; capable of drafting and editing business documents
  • High proficiency in Microsoft Office Suite and Box; skilled with budget tracking and purchase order processes
  • Exceptional organizational skills and attention to detail

Responsibilities

  • Own and manage the global creator contract tracker for accuracy and filing
  • Act as the primary contact for new contract requests, coordinating with Mattel Legal
  • Draft and adapt standard creator contracts and briefs with the legal team
  • Support budget tracking, ensuring accurate logging against campaign budgets
  • Process purchase orders and track invoices, addressing discrepancies as needed
  • Serve as an operational liaison with creator agency partners, managing timelines and deliverables
  • Maintain and update the global influencer brand activity calendar for all stakeholders

Benefits

  • Comprehensive benefits package
  • Opportunities for professional growth and development
  • Inclusive workplace culture that values diversity
  • Engagement with a purpose-driven organization
  • Access to a talent community for job alerts and updates
Full Job Description
Job Description

The Opportunity:
The Associate Manager Media Operations is a critical operational hub within Mattel's Global Influencer & Creator Marketing Center of Excellence. This role owns the day-to-day operational infrastructure that enables the global creator marketing function to move with speed, consistency, and accountability - across brand teams, regional markets, and agency partners. Reporting to the Director of Media Operations, this person is the connective tissue between strategy and execution.

What Your Impact Will Be:

Creator Contracting & Legal Operations
  • Own and maintain the global creator contract tracker across all brand and regional activations, ensuring accuracy, up-to-date signature status, and proper filing of executed agreements
  • Serve as the primary point of intake for new contract requests, coordinating with Mattel Legal to initiate, route, and close creator and influencer agreements
  • Draft and adapt standard creator contract documents, briefs, and deal memos in partnership with Legal and the broader influencer team
  • Maintain organized contract archives in Box, ensuring all teams have access to current, executed documents

Budget, Finance & Purchase Orders
  • Support the global influencer team in budget tracking, ensuring spend is logged accurately against campaign and brand budgets
  • Process and track purchase orders, coordinate with Finance on invoice submissions, and flag discrepancies or timing issues to the Director, Media Operations
  • Maintain budget trackers and assist with month-end and quarter-end reconciliation reporting
  • Initial and manage all finance processes on the influencer team's behalf such as managing systems like Clients & Profits, POs, invoicing etc.
  • Partner with regional influencer leads to gather and log budget actuals, ensuring spend is accurately reflected in the global tracker on a monthly and quarterly basis.

Agency Coordination
  • Serve as a key operational liaison with Mattel's tiered creator agency partners (Publicis, Influential, Bobbie, and regional equivalents), managing brief trafficking, deliverable tracking, and reporting timelines
  • Coordinate agency kick-off logistics, status calls, and recap documentation
  • Track agency deliverables against contracted scopes and flag risks or delays to the relevant influencer lead
  • Support onboarding of new agency partners with process documentation and access coordination
  • Calendar & Activation Management
  • Maintain and update the global influencer brand activity calendar, ensuring regional and brand-level activations are accurately reflected and accessible to all stakeholders
  • Partner with regional marketing leads to align activation calendars, flag conflicts, and surface timing dependencies
  • Coordinate team meeting logistics - standing agenda management, scheduling, and notes/action item tracking for global and regional influencer team calls

Asset & Content Management
  • Own the influencer team's asset management infrastructure in Box - maintaining folder architecture, naming conventions, and access permissions
  • Coordinate the upload and organization of campaign assets, creator content, and brand toolkits, ensuring materials are findable and current
  • Partner with brand and creative teams to ensure assets are trafficked to agency and creator partners on schedule


Qualifications

What We're Looking For:

Required
  • 3-5 years of experience in marketing operations, project management, or a related field; experience in influencer, creator, or entertainment marketing preferred
  • Demonstrated ability to manage multiple workstreams simultaneously in a fast-paced environment
  • PMP or CAPM certification preferred; Asana, Airtable, or Smartsheet platform certifications a plus
  • Experience with contract or legal document coordination; comfort drafting and editing standard business documents
  • High proficiency in Microsoft Office Suite and Box; familiarity with budget tracking and PO processes
  • Exceptional organizational skills and meticulous attention to detail


Preferred
  • Experience working within a global or matrixed marketing organization
  • Prior experience working at or alongside a creative, media, or influencer agency, with a demonstrated ability to navigate cross-functional relationships across internal brand teams and external agency partners
  • Candidates with agency backgrounds who understand how brand-side teams operate will ramp quickly and add immediate value.
  • Exposure to creator marketing platforms (e.g., Captiv8, Skeepers, or similar)

CORE COMPETENCIES
  • Operational Excellence
  • Cross-Functional Collaboration
  • Process Ownership & Documentation
  • Communication & Stakeholder Management
  • Adaptability & Problem Solving


*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate's work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

Additional Information

Don't meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!

How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
  • We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
  • We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
  • We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

About Mattel

Mattel, Inc. is a global toy company that designs, manufactures, and markets a wide range of toys and games. The company's brands include Barbie, Hot Wheels, Fisher-Price, American Girl, and more. Mattel's products are sold in over 150 countries and the company has manufacturing facilities in 10 countries. Mattel is committed to sustainability and has set a goal to achieve 100% recycled, recyclable, or bio-based plastic materials in all products and packaging by 2030. The company is also committed to diversity and inclusion and has been recognized for its efforts in this area.
Learn more about Mattel
Size
36,300 employees
Market Cap
$5.9 billion
Industry
Net Income
$126.6 million
Founded
1945
5 Year Trend
-4.3%
Revenue
$4.5 billion
NASDAQ

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