NeoGenomics Laboratories

Associate Director, Product Management

NeoGenomics Laboratories$153K — $265K *
Pharmaceuticals & Biotech
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent work experience required; MBA or Master's/PhD preferred.
  • 8+ years in product management, strategy, or commercial roles with 4+ years in people management.
  • Strong background in oncology diagnostics, hematologic malignancies, or healthcare sectors preferred.
  • Proven track record in launching and scaling products with market adoption.
  • Exceptional cross-functional collaboration and influencing skills in a matrixed organization.
  • Strong analytical skills for data-driven decision making.
  • Customer-centric mindset focused on delivering superior experiences.

Responsibilities

  • Lead product strategy development for heme oncology grounded in market research and insights.
  • Identify growth opportunities through data analysis including market trends and performance metrics.
  • Build business cases and strategic roadmaps for investment decisions.
  • Drive end-to-end go-to-market strategy including positioning and launch planning.
  • Monitor launch performance, optimizing based on data and feedback.
  • Champion customer-first mindset with understanding of care teams.
  • Own the full product lifecycle from concept to optimization and sunset.

Benefits

  • Collaborative and innovative work environment.
  • Opportunity for professional growth in a high-impact field.
  • Engagement with cross-functional teams across multiple disciplines.
  • Support for a customer-first approach that enhances patient outcomes.
  • Flexibility in working arrangements including travel opportunities.
Full Job Description
Description

NeoGenomics has an opening for an Associate Director, Product Management (Heme Oncology) who wants to continue to learn in order to allow our company to grow.

Position Summary:

The Associate Director, Product Management - Heme Oncology leads growth and innovation within the heme oncology portfolio, sitting at the intersection of science, product strategy, and commercial execution in a rapidly evolving and high-impact area. This role shapes and executes product strategy, drives go-to-market excellence, and delivers a differentiated, data-driven customer experience, leveraging expertise in heme oncology diagnostics across the care continuum to translate insights into actionable strategies that improve clinical decision-making and patient outcomes. The Associate Director, Product Management - Heme Oncology is a high-visibility, high-ownership role that requires independent thinking, urgency, and strong cross-functional partnership in a matrixed organization, combining technical expertise, business acumen, and innovative thinking to accelerate growth in a strategically important area.

Core Responsibilities:
  • Lead development and execution of product strategy for heme oncology offerings grounded in market research, customer insights, and competitive intelligence
  • Identify and prioritize growth opportunities through data-driven analysis including market trends, customer behavior, and performance metrics
  • Build business cases and strategic roadmaps to guide investment decisions and portfolio evolution
  • Co-own and drive end-to-end go-to-market strategy including positioning, segmentation, messaging, pricing, and launch planning
  • Partner closely with Commercial, Marketing, and Medical to ensure strong field execution, sales enablement, and adoption
  • Monitor launch performance and continuously optimize based on real-world data and customer feedback
  • Champion a customer-first mindset with deep understanding of oncologists, pathologists, and care teams
  • Leverage qualitative and quantitative insights to enhance the end-to-end customer journey from ordering through results interpretation and billing
  • Ensure product and workflow design supports clinical utility, ease of use, and decision confidence
  • Own full product lifecycle from concept through commercialization, optimization, and sunset
  • Continuously assess portfolio performance and make proactive recommendations to enhance value and impact
  • Drive innovation by identifying unmet needs and translating them into differentiated product solutions
  • Serve as key connector across R&D, Clinical/Medical, Operations, Sales, Marketing, Finance, Market Access, IT, Business Development, and Regulatory to align priorities and execution
  • Lead through influence in a matrixed environment ensuring clear communication, alignment, accountability, and best practice sharing
  • Operate with strong bias for action, maintaining momentum across multiple initiatives in a fast-paced environment
  • Balance strategic thinking with hands-on execution to deliver measurable business and clinical impact
  • Bring innovative ideas and new perspectives that challenge conventional thinking and expand team capabilities


Experience, Education and Qualifications:

  • Bachelor's degree or equivalent work experience required; MBA and/or Master's or PhD in a scientific discipline preferred
  • 8 or more years of experience in product management, strategy, or commercial roles including 4 or more years of people management experience required with a strong background in oncology diagnostics, MRD, hematologic malignancies, or related healthcare sectors (pharmaceuticals, medical devices, healthcare technology) preferred
  • Proven track record of launching and scaling products, driving market adoption and growth, leveraging market research and customer insights to inform strategy
  • Strategic thinker with strong analytical and data-driven decision-making skills
  • Exceptional cross-functional collaboration and influencing abilities in a matrixed organization
  • Strong communication and storytelling skills with ability to engage audiences from technical teams to executive leadership
  • High degree of ownership, accountability, and resilience
  • Customer-centric mindset with focus on delivering superior experiences and outcomes
  • Innovative, forward-thinking approach with ability to challenge assumptions and drive continuous improvement
  • Detail-oriented with strong execution discipline and follow-through
  • Ability to sit and/or stand for long periods of time
  • Ability to lift up to 15 pounds


Travel Required:

Ability to travel as required by role (up to 20% of the time). Some overnight travel may be
required.

Pay Range (will vary based on location & experience) $153,729.56 - $265,183.49 + annual bonus

In all instances, the salary paid will satisfy minimum salary laws.

About NeoGenomics Laboratories

NeoGenomics Laboratories is a medical laboratory that specializes in cancer genetics testing and information services. The company provides testing services to hospitals, pathologists, oncologists, urologists, and other clinicians throughout the United States. NeoGenomics Laboratories was founded in 2001 and is headquartered in Fort Myers, Florida. The company has laboratories in several states, including Florida, Tennessee, and California. NeoGenomics Laboratories is publicly traded on the NASDAQ stock exchange under the ticker symbol NEO.
Learn more about NeoGenomics Laboratories
Size
2,000 employees
Market Cap
$1.1 billion
Industry
Net Income
$4.1 million
Founded
2002
5 Year Trend
+15.9%
Revenue
$444.4 million
NASDAQ

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