Merck & Co, Inc

Associate Director, Global Marketing

Merck & Co, Inc • $142K — $224K *
North Wales, PA 19454In-Person
Pharmaceuticals & Biotech
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree required; advanced business degree preferred.
  • 6-8 years experience in the pharmaceutical, biotechnology, healthcare, or related industries.
  • Expertise in global or local marketing, launch planning, or asset strategy.
  • Ability to translate clinical evidence into actionable commercial strategy.
  • Strong communication and stakeholder management skills.
  • Experience working across matrix organizations with the ability to influence without direct authority.
  • Collaborative with strong learning agility and a flexible mindset.

Responsibilities

  • Lead development of the global HCP strategy and market activation priorities.
  • Define the strategic framework for priority customer segments and prescribing behaviors.
  • Create differentiated HCP value propositions and engagement strategies based on clinical and customer insights.
  • Translate clinical data and competitive intelligence into strategic implications for HCP engagement.
  • Develop globally relevant HCP engagement principles and materials for local execution.
  • Collaborate with regional teams to refine strategies according to local market needs.
  • Oversee the global agency of record (AOR) for strategy and communications initiatives.

Benefits

  • Hybrid work arrangements.
  • Opportunity to drive strategic initiatives in a newly formed unit.
  • Engagement with cross-functional teams involved in scientific and marketing efforts.
  • Chance to influence HCP strategies in a global scope.
  • Access to a workplace that values collaborative learning and continuous improvement.
Full Job Description
Job Description

Associate Director, Global Portfolio Operations & Strategy Integrated Respiratory Business Unit

The newly formed Integrated Global Respiratory Business Unit is advancing a bold, long-term respiratory growth agenda grounded in compelling science, strong customer insight, and coordinated global execution. We are seeking a highly strategic, scientifically curious Associate Director, Enterprise Brand Strategy to help shape the global HCP strategy, scientific narrative, and core commercial platforms that enable differentiated engagement with healthcare professionals across markets.

Reporting to the Global Brand Lead, this individual will partner closely with cross-functional team to translate scientific evidence, customer insights, and competitive dynamics into clear global strategies, launch priorities, and HCP engagement approaches for current and potential future indications.

This role is ideal for a candidate who can connect science to strategy, simplify complexity for global and local teams, and develop externally grounded commercial recommendations that strengthen HCP understanding, confidence, and appropriate adoption.

Primary Responsibilities

Global HCP Strategy Leadership
  • Lead development of the global HCP strategy, including L3N, customer segmentation, insight generation, behavior-change objectives, and market activation priorities.
  • Define the global HCP strategic framework, including priority customer segments, prescribing behavior drivers, barriers to adoption, and opportunities to shape clinical practice.
  • Develop differentiated HCP value propositions, message priorities, and engagement strategies grounded in clinical evidence, customer insights, and competitive dynamics.
  • Translate emerging data, clinical evidence, treatment landscape evolution, and competitive intelligence into clear strategic implications for HCP engagement.
  • Develop globally relevant HCP engagement principles, message priorities, and strategic guidance that markets can adapt for local execution.
  • Partner with regional and market teams to pressure-test HCP strategy, identify local customer needs, and ensure global guidance is actionable across diverse healthcare systems.
  • Lead development of core HCP strategy assets, including customer journey, strategic imperatives, launch planning inputs, message maps, objection handling guidance, and market enablement materials.
  • Manage the global AOR, including scope, budget, briefing, performance, and delivery of high-quality HCP strategy and scientific communication initiatives aligned with brand priorities.

Scientific Insights, Evidence Translation, and Congress Strategy
  • Monitor and synthesize scientific, clinical, and competitive developments to inform global scientific strategy and leadership decision-making.
  • Shape the global scientific narrative and core communication platform in partnership with Medical Affairs, Clinical, Regulatory, and Regional teams.
  • Develop the scientific strategy that connects mechanism of action, clinical data, disease burden, unmet need, patient identification, and differentiated value for HCP audiences.
  • Partner with cross-functional colleagues to identify evidence needs, customer learning gaps, and opportunities to enhance scientific engagement.
  • Lead translation of new clinical data and real-world insights into clear HCP implications, strategic messaging considerations, and launch or lifecycle planning recommendations.
  • Support congress planning, advisory board preparation, KOL engagement strategy, and scientific insight generation in collaboration with Medical Affairs and Regional teams.
  • Partner with Medical Affairs to integrate KOL feedback, advisory board insights, and field learnings into the evolving scientific narrative and global HCP strategy.
  • Translate complex data into concise strategic takeaways, implications, and recommendations for global commercial planning.

Required Qualifications
  • Bachelor's degree required; advanced business degree preferred.
  • Minimum 6-8 years of experience in pharmaceutical, biotechnology, healthcare, or related industries.
  • Experience in global or local marketing, launch planning, or asset strategy.
  • Demonstrated ability to translate clinical evidence, customer insights, and competitive intelligence into actionable commercial strategy.
  • Strong strategic thinking, scientific curiosity, communication, and stakeholder management capabilities.
  • Experience working across matrix organizations and influencing without direct authority.
  • Collaborative team player with an open mindset, strong learning agility, and a willingness to challenge assumptions, listen actively, and adapt to evolving business needs.

Preferred Qualifications
  • Experience in respiratory, specialty care, immunology, or other science-driven therapeutic areas.
  • Experience developing HCP strategy, scientific platforms, core messaging, customer journeys, or global launch toolkits.
  • Strong ability to synthesize clinical data, market research, advisory board insights, congress intelligence, and competitive dynamics into concise strategic recommendations.
  • Experience partnering with Medical Affairs, Clinical, Regulatory, Market Access, Regional, and Market teams in a global matrix environment.
  • Curiosity and willingness to learn and apply AI-enabled tools to improve efficiency, generate insights, and enhance strategic planning and execution.
  • Proven ability to build clear, adaptable global guidance that supports local market execution.

Leadership Competencies

The successful candidate will:
  • Make data-driven recommendations and decisions
  • Connect science, customer insight, and strategy.
  • Operate effectively in ambiguity and complexity.
  • Influence through strong scientific and commercial storytelling.
  • Challenge conventional thinking and identify innovative solutions.
  • Build strong partnerships across global, regional, and local market stakeholders.
  • Demonstrate a continuous improvement mindset focused on launch excellence and strategic impact.

Make data-driven recommendations and decisions

Required Skills:
Adaptability, Adaptability, Business Alignment, Business Decisions, Corporate Decision Making, Creativity, Critical Success Factors, Customer-Focused, Data Analysis, Design Thinking, Email Marketing, Executive Leadership, Global Coordination, Managing Ambiguity, Market Analysis, Market Dynamics, Marketing Analytics, Marketing Automation, Market Opportunity Analysis, Market Opportunity Identification, Market Research, Metrics Development, Performance Metrics, Pharmaceutical Sales Marketing, Product Management {+ 5 more}

Preferred Skills:
Cross-Functional Teamwork, Forecasting

Current Employees apply HERE

Current Contingent Workers apply HERE

Employee Status:
Regular

Relocation:
No relocation

VISA Sponsorship:
No

Travel Requirements:
25%

Flexible Work Arrangements:
Hybrid

Shift:
Not Indicated

Valid Driving License:
No

Hazardous Material(s):
N/A

Job Posting End Date:
09/23/2026
*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

About Merck & Co, Inc

Schering-Plough Corporation is a major U.S.-based manufacturer of pharmaceuticals. It operates in three segments: Prescription Pharmaceuticals, Animal Health, and Consumer Health Care. Schering-Plough develops products targeting on allergy, cancer, hepatitis, cardiovascular, central nervous system, respiratory system, and more.  It was founded in 1851 by Ernst Christian Friedrich Schering as Schering AG in Germany. Schering-Plough manufactured several pharmaceutical drugs, the most well-known of which were the allergy drugs Claritin and Clarinex, an anti-cholesterol drug Vytorin, and a brain tumor drug Temodar. It also developed drugs targeting on central nervous system and the respiratory system. Schering Plough also owned and operated the major foot care brand name Dr. Scholl's and the skin care line Coppertone. These also became a part of the new company. Schering-Plough was a full member of the European Federation of Pharmaceutical Industries and Associations (EFPIA), a membership which is also maintained by the new Merck.

Merck & Co, Inc Careers

Join the visionary team at Merck & Co, Inc, a global leader in healthcare dedicated to advancing the world of medicine. As part of our professional community, you'll find dynamic job opportunities that foster innovation and leadership across various fields. Merck & Co, Inc is not just a company; it's a place where you can make a difference.

Work You’ll Do

At Merck & Co, Inc, we are committed to improving global health through groundbreaking research and innovative healthcare solutions. Our team is at the forefront of developing new therapies and vaccines that significantly impact public health worldwide. By joining us, you will collaborate with some of the brightest minds in the industry, using your skills to contribute to projects that save and improve lives around the globe.

Explore Career Paths

Whether you're seeking an internship, a graduate opportunity, or a professional position, Merck & Co, Inc offers a range of career paths in environments that promote rapid professional growth and development. Explore job opportunities in research, digital transformation, manufacturing, and more, all while benefiting from a culture that supports diversity and inclusion.

Innovate and Lead

Merck & Co, Inc is an ideal environment for those who lead with curiosity and the drive to innovate. Our leadership is committed to fostering a culture where inventive thinking and collaboration are encouraged, making it a perfect place for professionals who seek to make an impact through their work.

Develop Your Skills

With Merck & Co, Inc, you are not just getting a job; you're gaining access to unparalleled career development opportunities. Enhance your skills through diverse training programs, workshops, and continuous learning courses designed to help you grow at every stage of your career.

Benefits and Culture

We understand that our employees are our greatest asset, which is why we offer competitive benefits designed to support the health and well-being of you and your family. From comprehensive health care coverage and retirement plans to flexible working conditions and wellness programs, our benefits package is designed to meet the diverse needs of our team members.

Join Our Team

Ready to advance your career at Merck & Co, Inc? Search open positions that match your skills and interests. We are continuously hiring and looking for passionate, creative, and solution-driven team players. Prepare your resume, sharpen your interview skills, and become part of a company that's dedicated to making a difference.

Stay Connected

Keep up to date with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Engage with us through our careers blog and by participating in networking events and employment fairs. Subscribe to receive personalized job alerts and the latest news tailored to your preferences. Discover the exciting and rewarding opportunities that await at Merck & Co, Inc. Join us in our mission to improve health and wellness around the world.
Learn more about Merck & Co, Inc
Size
68,000 employees
Market Cap
$282.6 billion
Industry
Pharmaceuticals & Biotech
Net Income
$7 billion
Founded
1668
5 Year Trend
+4.1%
Revenue
$47.9 billion
NASDAQ
MRK
* Ladders Estimates

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