Newell Brands Inc

Associate Brand Manager - Yankee Candle

Newell Brands Inc • $84K — $115K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Four-year college degree
  • 2+ years of experience in brand management or new product development
  • Ability to act as a business owner with passion for brand management
  • Strong understanding of marketing principles
  • Analytical skills for data interpretation
  • Creative problem-solving abilities
  • Proficient organizational and multitasking skills
  • Excellent written and oral communication skills
  • Proficient in Microsoft Office and familiar with marketing analytics tools
  • Fluency in English

Responsibilities

  • Lead cross-functional execution for new product development initiatives
  • Support portfolio optimization and contribute to innovation roadmap planning
  • Partner with Project Management to keep projects on track and solve roadblocks
  • Collaborate with various functions to ensure product quality and timeline adherence
  • Liaise between global teams and regional markets
  • Incorporate regional feedback into global innovation plans
  • Lead packaging design for new product launches
  • Contribute to analyses that identify growth opportunities

Benefits

  • Opportunity to work with a leading national brand
  • Collaboration with cross-functional teams
  • Exposure to global brand management
  • Potential for growth within the company
  • Dynamic work environment in South Deerfield, MA
Full Job Description
Job ID: 18026

Alternate Locations:

Job Title: Associate Brand Manager, Global - Yankee Candle
Location: South Deerfield, MA
Reports to: Brand Manager, Yankee Candle

Home Fragrance:
The Home Fragrance portfolio is anchored by three distinctive brands - Yankee Candle, WoodWick and Chesapeake Bay Candle - each playing a differentiated role in the portfolio. Yankee Candle is the portfolio's largest brand and a leading national brand in the category, known for its fragrance expertise, breadth of scents and strong consumer awareness. WoodWick provides a more premium, décor-forward fragrance experience, while Chesapeake Bay Candle provides an accessible entry point into elevated home fragrance.

Position Summary:
The Associate Brand Manager, Global Brand Management position on Yankee Candle will support the development and execution of global innovation and growth initiatives. The role is a critical team member responsible for ensuring collaboration, communication and strong execution of global plans across all regions and countries.
  • Collaborate across all key functions globally and be recognized as a key leader in driving the cross functional team and agenda
  • Manage several brand projects and ensure delivery on time and in full
  • Communicate regularly with regions and countries to ensure they are properly adapting the global brand strategy and innovation plans to their markets
  • Support global brand leaders


Key Responsibilities:
  • Leads cross-functional stage-gate execution for New Product Development (NPD) initiatives, ensuring key milestones, deliverables, and business requirements are met from concept through commercialization.
  • Supports portfolio optimization efforts and contributes to innovation roadmap planning through market analysis, consumer insights, business performance assessment, and recommendation development.
  • Partners closely with Project Management team and cross-functional stakeholders to keep projects on track, proactively identifying risks, mitigating roadblocks, and driving timely decision-making.
  • Collaborates with Sourcing, R&D, Quality, and Operations to ensure sourced and developed products meet Newell Brands' product standards, quality requirements, cost targets, and commercialization timelines.
  • Be a key liaison between the global team and regions/countries.
  • Ensure feedback on innovation plans from countries is heard and fully considered by global team before final decisions are made.
  • Lead packaging design process for new item launches.
  • Lead global innovation projects to deliver on Yankee Candle strategy and business objectives.
  • Contribute to post mortem analyses that identify growth opportunities for future launches; help embed the learning into the company.

Required Experience/Qualifications:
  • Four-year college degree
  • 2+ years of prior experience in brand management, new product development, or related roles is preferred.
  • Desire to function as a business owner and a passion for brand management. Demonstrated ability to deliver results.
  • Strong understanding of marketing principles.
  • Analytical mindset with the ability to interpret data and develop insights.
  • Creative thinking and problem-solving skills.
  • Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
  • Strong communication skills, written and oral.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing analytics tools.
  • Up to 10% travel potential.
  • Fluent in English.


The Massachusetts base pay range for this position is from $84,000 to $115,500. Salary will be based on prior experience related to the skills required for this position.

Date Posted: Sep 22, 2026

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Learn more about Newell Brands Inc
Size
32,000 employees
Market Cap
$5.3 billion
Industry
Net Income
-$770 million
Founded
1903
5 Year Trend
+2.9%
Revenue
$9.3 billion
NASDAQ

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