TEGNA Inc

Associate Account Executive

TEGNA Inc$85K — $105K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience preferred
  • 1-3 years of sales, marketing, sports, hospitality, customer service, or client-facing experience preferred
  • Strong communication and presentation skills
  • Competitive mindset with a desire to grow professionally
  • Interest in sports, media, streaming, advertising, and marketing
  • Strong organizational and time-management skills
  • Comfortable working in a fast-paced, team-oriented environment

Responsibilities

  • Build and maintain a pipeline of prospective advertisers and business opportunities
  • Conduct outbound prospecting through calls, email, networking, and in-person meetings
  • Participate in client discovery meetings and needs analysis
  • Assist in creating integrated marketing recommendations across multiple platforms
  • Shadow and co-sell with Account Executives during the onboarding phase
  • Accurately track activity and pipeline development within CRM systems
  • Manage assigned accounts and revenue opportunities as responsibilities evolve

Benefits

  • Comprehensive medical, dental, and eye care coverage
  • Fertility, surrogacy, and adoption assistance
  • Disability and life insurance
  • 401(k) program with company match
  • Free virtual doctor's appointments and therapy sessions
  • Generous Paid Time Off (PTO) and nine paid holidays per year
Full Job Description
KING 5 Media Group, the Home Team for Seattle sports and local storytelling, is seeking motivated, high-potential sales professionals to join our team.

This 12-month accelerated development role is designed to build the next generation of multiplatform media sales professionals through hands-on experience, mentorship, structured training, and progressive selling responsibility across television, streaming, sports sponsorships, and digital advertising solutions.

Participants will gain experience across Seahawks programming, Kraken partnerships, Mariners broadcasts, NBC Sports, Olympics coverage, K5+, Premion, NBC Peacock, and other multiplatform advertising solutions.

Responsibilities
• Build and maintain a pipeline of prospective advertisers and business opportunities
• Conduct outbound prospecting through calls, email, networking, and in-person meetings
• Participate in client discovery meetings and needs analysis
• Assist in creating integrated marketing recommendations across television, streaming, digital, and sports platforms
• Develop strong presentation and storytelling skills
• Learn to position and sell sports sponsorships, streaming, OTT/CTV, and branded content solutions
• Shadow and co-sell with Account Executives and sales leadership during the onboarding phase
• Assist with proposal development and campaign execution
• Accurately track activity, meetings, proposals, pipeline development, and opportunity progression within CRM systems
• Participate in weekly pipeline, activity, and forecasting review meetings
• Complete structured training across TV, streaming, digital advertising, CRM systems, inventory management, and sales strategy

Revenue Ownership & Business Management
As participants progress through the development program, they will be expected to take increasing ownership of the sales process, client relationships, and revenue performance.

Responsibilities will evolve to include:
• Independently managing assigned accounts and revenue opportunities
• Developing and maintaining long-term client relationships
• Closing new business and renewal business across television, streaming, sports, and digital platforms
• Demonstrating strong follow-through, communication, and account stewardship
• Managing business with professionalism, urgency, and accountability
• Maintaining accurate forecasting, pipeline management, and CRM documentation
• Consistently achieving defined activity, pipeline, and revenue expectations
• Demonstrating readiness to manage a full book of business as an Account Executive

Qualifications
• Bachelor's degree or equivalent experience preferred
• 1-3 years of sales, marketing, sports, hospitality, customer service, or client-facing experience preferred
• Strong communication and presentation skills
• Competitive mindset with a desire to grow professionally
• Interest in sports, media, streaming, advertising, and marketing
• Strong organizational and time-management skills
• Comfortable working in a fast-paced, team-oriented environment

What Success Looks Like
Successful participants will demonstrate:
• Consistent prospecting and pipeline development
• Strong CRM discipline and activity tracking
• Growth in sales knowledge and client communication
• Ability to present and close integrated marketing solutions
• Accountability in managing business opportunities and client relationships
• Ownership of revenue goals and pipeline progression
• Professionalism, urgency, and follow-through
• Readiness to transition into a full Account Executive role with independent account responsibility

Pay Range

$85,000-$105,000 USD

Benefits:

TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.

Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA's 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.

Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor's appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.

TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.

* Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.

About TEGNA Inc

TEGNA Inc is a media company that operates 62 television stations in 51 markets across the United States. The company's stations reach approximately 39 percent of all television households in the United States. TEGNA's stations are affiliated with major broadcast networks, including ABC, CBS, NBC, and Fox. The company also operates digital businesses, including Cars.com, CareerBuilder, and G/O Digital. TEGNA is headquartered in Tysons, Virginia and has approximately 11,000 employees.
Learn more about TEGNA Inc
Size
6,200 employees
Market Cap
$4.5 billion
Industry
Net Income
$482.7 million
5 Year Trend
+8.3%
Revenue
$2.9 billion
NASDAQ

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