Full Job Description
Location
Remote
How will you fit into the big picture?
The Associate Manager, Commercial Strategy - Salty supports the development and execution of commercial growth strategies across Hershey's salty snacks portfolio. This role leverages syndicated data, marketplace insights, retailer performance metrics, and cross-functional collaboration to identify growth opportunities, support category leadership initiatives, and deliver actionable recommendations that drive revenue, share, and profitability. As a key analytical partner, this role works closely with Sales, Category Management, Marketing, Revenue Management, and other commercial teams to influence business decisions and accelerate growth.
What will you do?
• Analyze sales, market share, category, consumer, and retailer performance data to identify trends, risks, and growth opportunities.
• Develop actionable insights and recommendations that support annual planning, customer business reviews, and strategic growth initiatives.
• Create reporting tools, scorecards, dashboards, and presentations that translate complex data into clear business actions.
• Support assortment, pricing, promotion, shelving, and merchandising analyses to optimize commercial performance.
• Partner with Sales, Category Management, Marketing, Supply Chain, Finance, and Revenue Management teams to develop fact-based recommendations and drive business results.
• Monitor competitive activity and industry trends within the salty snacks category.
• Conduct ad hoc analyses to evaluate business performance drivers and answer strategic business questions.
• Measure the effectiveness of promotions, innovation launches, assortment changes, and customer initiatives.
• Prepare executive-ready presentations and communicate recommendations to internal and external stakeholders.
Minimum Education & Requirements
Experience:
• 3+ years of relevant experience in commercial strategy, category management, sales analytics, consumer insights, revenue management, or related disciplines.
• Strong analytical and problem-solving skills with the ability to synthesize multiple data sources into actionable business recommendations.
• Experience utilizing syndicated data, retailer point-of-sale data, consumer insights, and business performance metrics to influence decision-making.
• Advanced proficiency in Excel, PowerPoint, and data visualization tools.
• Experience with Circana/IRI, NielsenIQ, retailer data sources, or similar analytics platforms preferred.
• Excellent communication, storytelling, and stakeholder management skills.
Education:
• Bachelor's degree in Business, Marketing, Economics, Statistics, or a related field required.
Benefits & Perks
Benefits and Perks
At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work.
• Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health.
• Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match.
• Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable.
• Growth & Development: Career development programs, learning opportunities, and internal mobility.
Benefits may vary based on role, location, and eligibility.
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