LocationBentonville, AR
Job OverviewHow will you fit in the big picture?As a
Category Manager , you will play a critical role on the Walmart Advisor Team, helping shape the future of the Walmart team including impulse, take home, seasons, and Sam's Club. You will act as a trusted, unbiased category expert, leveraging data, shopper insights, and industry knowledge to influence strategy and drive category growth.
In this role, you will partner closely with Walmart and cross-functional Hershey teams to identify trends, create strategic direction, and deliver best-in-class merchandising solutions. This is an exciting opportunity to influence the shopper experience at scale while contributing to Hershey's continued leadership in snacking.
AccountabilitiesWhat will you do?- Identify marketplace trends and translate them into actionable category strategies
- Develop and execute merchandising and modular strategies to support growth
- Partner with Walmart and internal stakeholders to bring category strategies to life
- Analyze retailer, syndicated, and shopper data to generate insights and recommendations
- Utilize tools such as Space Planning, Nielsen/Circana data, Tableau, and other analytics platforms
- Lead and support execution of category initiatives including relays, fixture innovation, and merchandising enhancements
- Manage multiple priorities while ensuring strong attention to detail and timelines
- Serve as a category expert, influencing decisions through data-driven storytelling
- Collaborate across teams to enhance capabilities and continuously improve processes
- Challenge the status quo and bring forward innovative ideas to drive business results
Prior ExperienceMinimum RequirementsEducation:- Bachelor's Degree required
Experience:- 5+ years of relevant experience in Category Management, CPG, or related field
- Experience working with syndicated data sources (e.g., Circana, Nielsen, Numerator, Luminate)
- Strong analytical and storytelling skills with ability to influence stakeholders
- Proficiency in Excel and data visualization tools (e.g., Power BI, Tableau); experience with space planning tools is a plus
- Demonstrated ability to manage multiple projects and adapt in a fast-paced environment
- Strong understanding of shopper behavior and category management principles
- Excellent collaboration and communication skills
Benefits and PerksAt Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work.
- Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health
- Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match
- Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable
- Growth & Development: Career development programs, learning opportunities, and internal mobility
Benefits may vary based on role, location, and eligibility.
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