App Product Owner

Snipes

$88K — $105K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a relevant field or equivalent experience
  • 4-6 years in a related product role in retail or eCommerce
  • Experience in managing a product backlog and prioritizing tasks
  • Proven vendor relationship management skills
  • Familiarity with Agile methodologies
  • Experience in analyzing mobile app performance and user behavior
  • Experience managing or supporting a consumer mobile app
  • Excellent communication skills for translating business needs into actionable items
  • Ability to collaborate with diverse teams, including engineering and design
  • Strong organizational skills for handling multiple priorities

Responsibilities

  • Own the app product roadmap from ideation to execution
  • Manage daily relations with mobile platform vendors
  • Translate loyalty program mechanics into app requirements for development
  • Make scope tradeoffs and represent app priorities in planning
  • Drive features to boost user engagement and retention
  • Measure app performance through analytics and advocate for investment
  • Coordinate user acceptance testing and validate business requirements
  • Provide proactive updates on project progress and risks

Benefits

  • Generous Employee Discount
  • Paid Holidays
  • Summer Hours
  • Hybrid work schedule
  • PTO (Paid Time Off)
  • Bonus Plan
  • Affordable Health Insurance
  • Retirement Contributions
Full Job Description
SNIPES App Product Owner

Bensalem, PA

Hybrid

Overview: Reporting to the Director of Omnichannel Systems, SNIPES is seeking a motivated, detail-oriented App Product Owner to lead our mobile app as a standalone product. The app is a fast-growing share of our ecommerce business, powered in large part by our loyalty program, and this role owns its roadmap, backlog, and day-to-day direction independent of our website. You'll be the single point of ownership when priorities from loyalty, ecommerce, and customer experience compete for app development capacity - exercising strong independent judgment, prioritizing work by business impact, and driving product decisions grounded in customer needs and measurable outcomes.

Responsibilities:
  • Own and prioritize the app product roadmap and backlog - from ideation and requirements through execution
  • Manage our mobile platform vendor relationship day to day - scoping development priorities, contract terms, and build-versus-buy decisions as the app evolves
  • Support the relationship with our loyalty and rewards platform provider, translating program mechanics into app requirements
  • Make and defend scope tradeoffs with stakeholders across digital, loyalty, customer experience, and technology teams, representing the app's priorities in cross-functional planning
  • Drive app features that improve engagement, conversion, retention, and purchase frequency
  • Partner with analytics to measure app performance and make the business case for app investment with data
  • Participate in key Agile ceremonies and coordinate UAT, validating functionality against business requirements
  • Provide clear, proactive updates to stakeholders on progress, risks, and opportunities

Qualifications:
  • Bachelor's degree in Business, Marketing, Information Systems, Computer Science, or a related field, or equivalent work experience.
  • 4-6 years of experience in a product owner, product manager, or business analyst role in retail, eCommerce, or direct-to-consumer digital
  • Demonstrated product ownership experience: backlog management, roadmap prioritization, and resolving competing stakeholder demands
  • Experience managing a vendor or platform partner relationship, including commercial and contract dynamics
  • Familiarity with Agile methodologies and experience participating in Agile ceremonies
  • Comfort with app analytics and performance data (e.g., mobile analytics platforms, session-level reporting) to interpret user behavior and inform roadmap decisions
  • Experience owning or supporting a consumer mobile app, including familiarity with app store release and review processes
  • Excellent written and verbal communication skills, with the ability to translate business needs into clear user stories and acceptance criteria
  • Comfortable collaborating with cross-functional teams including UX, engineering, QA, customer service, and loyalty
  • Enough technical fluency to evaluate platform tradeoffs and work credibly with engineering partners, including a general understanding of how app experiences interact with back-end systems such as commerce platforms, OMS, loyalty, or third-party services
  • Highly organized, detail-oriented, and able to manage multiple concurrent priorities in a fast-paced environment
  • Strong strategic prioritization skills: demonstrated ability to evaluate competing requests by business impact, articulate clear "what" and "why" in user stories, and keep focus on end-user needs over technical implementation details

Preferred Qualifications:
  • Prior experience with a loyalty or membership program (strongly preferred)
  • Proficiency with tools such as Jira, Confluence, Microsoft Office, and/or Lucidchart
  • Experience using analytics tools such as Google Analytics (GA4) or mobile analytics platforms to assess performance and inform prioritization
  • Familiarity with front-end development concepts and UX/UI design principles, including the ability to evaluate wireframes, provide meaningful design feedback, and communicate effectively with designers and engineers

Cultural Success Factors
  • Enthusiasm for the brand
  • Consumer obsessed
  • Ownership mindset
  • Innovative mindset
  • Collaborative nature
  • Skillful communicator
  • Data-driven decision making
  • Adaptable and flexible
  • Disciplined and self-motivated

Benefits with SNIPES
  • Generous Employee Discount
  • Paid Holidays
  • Summer Hours
  • Hybrid work schedule
  • PTO (Paid Time Off)
  • Bonus Plan
  • Affordable Health Insurance
  • Retirement Contributions

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