Horizon3.ai

Alliances Marketing Manager

Horizon3.ai$109K — $135K *
US-AnywhereRemote in United States
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of B2B alliance marketing or partner marketing experience.
  • Proven track record of managing technical alliance relationships and executing global co-marketing campaigns in SaaS or cybersecurity.
  • Strong understanding of channel ecosystems and technology partner landscapes.
  • Experience working with AWS Marketplace and the AWS Partner Network.
  • Excellent organizational and project management skills with a strong analytical capability.

Responsibilities

  • Define and scale the overarching alliance marketing strategy to align with growth targets.
  • Support strategic initiatives with cloud providers to optimize marketplace positioning.
  • Measure and report on campaign ROI and partner-sourced lead attribution.
  • Launch multi-channel joint campaigns to build market awareness.
  • Execute joint marketing initiatives at flagship events to amplify brand visibility.
  • Cultivate relationships and engage with key alliance marketing counterparts.
  • Collaborate with internal teams to ensure organizational readiness for alliance initiatives.

Benefits

  • Inclusive team culture valuing diversity and promoting inclusion.
  • Career development opportunities in a dynamic and growing environment.
  • Encouragement of creativity and out-of-the-box thinking.
  • Flexible remote and hybrid work options based on role and location.
  • Comprehensive health, vision, and dental insurance, with a flexible vacation policy.
Full Job Description
What You'll Do

We are looking for an Alliances Marketing Manager to join our Global Partner Marketing team to drive strategic growth across our technology alliance ecosystem. You will be responsible for developing and implementing high-impact marketing initiatives, top-tier demand generation strategies, and co-marketing playbooks designed to maximize the impact of Horizon3's joint solutions with our strategic technology alliance partners and hyperscalers.

This is a pivotal role requiring a strategic operator who can balance technical product knowledge with partner relationship building to drive strategic alignment and go-to-market readiness across our alliance ecosystem.

Alliance Strategy & Ecosystem Growth
  • Holistic Partner Strategy: Define and scale the overarching alliance marketing strategy, ensuring all co-marketing initiatives align with global partner ecosystem tiers and company growth targets.
  • Hyperscaler & Marketplace Optimization: Support strategic go-to-market initiatives with cloud providers, optimizing our positioning within marketplaces like AWS to drive co-sell pipelines and capture joint revenue.
  • Program Performance Tracking: Measure, analyze, and report on campaign ROI, partner-sourced lead attribution, and the overall operational health of alliance marketing programs.

Co-Marketing, Joint Campaigns & Events
  • Integrated Demand Generation: Build and launch multi-channel joint campaigns leveraging digital, social, PR, and account-based marketing (ABM) to build market awareness and generate ecosystem pipeline.
  • Regional GTM Activation: Construct repeatable campaign-in-a-box frameworks, partner kits, and technical sales enablement assets designed to scale co-marketing activations for regional field teams.
  • Strategic Event Execution: Plan and execute joint marketing initiatives at flagship events (Black Hat, RSA, re:Invent), partner-hosted user conferences, and Horizon3 engagements to amplify shared brand presence and visibility.

Relationship Management & Cross-Functional Alignment
  • Primary Partner Liaison: Serve as the core marketing point of contact to cultivate strategic relationships, maintain operational cadence, and drive consistent engagement with key alliance marketing counterparts.
  • Internal Alignment Bridge: Partner closely with internal Partner Business Managers (PBMs), product management, and field sales to ensure full organizational readiness for upcoming alliance initiatives, technical milestones, and joint wins.

What You'll Bring:
  • 4+ years of B2B alliance marketing or partner marketing experience.
  • Proven track record of managing technical alliance relationships and executing global co-marketing campaigns in a SaaS or cybersecurity environment.
  • Strong understanding of channel ecosystems and technology partner landscapes.
  • Experience working with AWS Marketplace and the AWS Partner Network
  • Adaptable and comfortable in a fast-paced, collaborative environment, able to manage shifting priorities.
  • Excellent organizational and project management skills, delivering projects efficiently and on schedule.
  • Exceptional interpersonal skills, fostering strong relationships with internal stakeholders and external partners.
  • Strong analytical capabilities, including measuring campaign effectiveness and refining strategies using data insights.
  • Demonstrated ability to translate technical cybersecurity concepts into clear, value-driven, and partner-ready messaging.
  • Strong execution and project coordination skills, with the ability to manage multiple priorities in a fast-paced environment.

What Sets You Apart?
  • Highly adaptable with a sense of urgency: you have a proven ability to execute in a quickly evolving, cross-functional team environment with a high level of urgency.
  • Ownership and organization: you have a strong sense of ownership in your work, delivering high-quality, detailed-oriented products and solutions.
  • Creative self-starter: you are comfortable developing your own creative solutions to problems without detailed guidance and executing on those solutions.
  • Influences stakeholders effectively: you are a strong communicator and are able to effectively share your vision to peers and cross-functional leadership.


Travel Requirements
  • This role requires up to 40% travel for field programs, key industry events, sales team engagement, and internal offsites.
  • Job-related travel expenses are reviewed and must be approved by your manager.


Compensation and Values

At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations.

In accordance with various State's transparency regulations, we provide the following salary range information for this position:
  • Base salary range $109,000 - $135,000 annually. The exact salary will be determined based on the selected candidate's location, qualifications, experience, and relevant skills.
  • Additional compensation: All full-time roles are eligible for an equity package in the form of stock options.


Perks of Horizon3
  • Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive.
  • Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.
  • Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.
  • Hybrid & Remote Work: We embrace a mix of remote and hybrid work models depending on role and location, including our Chicago office, where some roles require regular in-office presence.
  • Competitive Compensation: We offer competitive salary, equity and benefits. Our benefits include health, vision & dental insurance for you and your family, a flexible vacation policy, and generous parental leave.


Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.

Application Note

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

About Horizon3.ai

Horizon3.ai is a California-based software company that provides artificial intelligence (AI) solutions for businesses. The company was founded in 2018 and is headquartered in Long Beach, California. Horizon3.ai offers a range of AI-powered products, including chatbots, virtual assistants, and predictive analytics tools. The company's solutions are designed to help businesses automate their operations, improve customer engagement, and gain insights from their data. Horizon3.ai serves clients in a variety of industries, including healthcare, finance, and retail.
Learn more about Horizon3.ai
Size
50 employees
Industry
Net Income
-$100,000
Founded
2018
5 Year Trend
+50%
Revenue
$500,000

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