Boehringer Ingelheim Pharmaceuticals, Inc

AD/Sr. AD, Health Systems Marketing (CRM)

Boehringer Ingelheim Pharmaceuticals, Inc • $140K — $222K *
Ridgefield, CT 06877In-Person
Pharmaceuticals & Biotech
5 - 7 years of experience
1 month ago
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a related field; MBA preferred.
  • 5-7 years in pharmaceutical industry; 3 years in US pharmaceutical marketing preferred (Sr. AD: 7-10 years, 5 years in marketing).
  • Strong knowledge of health system landscape required.
  • Demonstrated project management and leadership skills.
  • Proven ability to manage budgets and resources effectively.
  • Excellent written and verbal communication abilities.
  • Ability to travel as required.

Responsibilities

  • Execute Health Systems strategy under the Health System Director's guidance.
  • Develop and manage tactics supporting the Therapeutic Area strategy in collaboration with teams and vendors.
  • Create unbranded materials to support the Therapeutic Area and ensure effective strategy communication.
  • Collaborate with Market Research and other departments to incorporate insights into tactical plans.
  • Oversee planning and implementation of POAs while managing risk in accordance with guidelines.
  • Support unbranded Population Health initiatives within the designated area.
  • Coordinate execution and communication with Health Systems as the primary liaison.

Benefits

  • Hybrid work model (2-3 days onsite).
  • Opportunity to work within a highly matrixed organization.
  • Engagement in diverse projects across health systems and therapeutic areas.
  • Involvement in cutting-edge population health initiatives.
Full Job Description
Compensation Data

This position offers a base salary typically between $140,000 and $222,000. The position may be eligible for a role specific variable or performance based bonus and or other compensation elements. For an overview of our benefits please click here.

Description

This individual will assist with the implementation and monitoring of Health System marketing strategy and pull through for a specific Therapeutic Area. This individual will create unbranded marketing material, support POA planning, and execute TA Marketing strategy for prioritized Health Systems.

  • This role is based on-site at our Ridgefield, CT location with hybrid flexibility of 2-3 days per week on-site.


Duties & Responsibilities

  • Under oversight of Health System Director, executes Health Systems strategy for assigned TA. Works with director to pull through recommendations for the Health Systems strategy for all prioritized Health Systems within assigned key therapeutic areas of interest.
  • Develop, implement and manage Health Systems tactics (POA materials and tools) to support the TA strategy, in collaboration with other team members and external agencies/vendors.
  • Create unbranded Health Systems pull through material for Therapeutic area. Ensure clear communication and aligned execution of Therapeutic area strategies and tactics including integrating customer experience opportunities.
  • Create unbranded Health Systems pull through material for Therapeutic area. Ensure clear communication and aligned execution of Therapeutic area strategies and tactics including integrating customer experience opportunities.
  • Collaborate with Market Research, HEOR, and Analytics and Insights under the direction of director to pull through insights into unbranded material and tactical plans to drive business with Health systems. Additionally, assist with segmentation needs for Health Systems and collaborate with A&I on segmentation needs.
  • Support all planning, training and implementation for POAs. Manage risk associated with Health System programs and material for POAs by working within the HPRC review process.
  • Support unbranded Population Health Content for the assigned Pop Health area of focus. Example of possible Population Health initiatives are Adherence & Patient Engagement, Transitions of Care Strategy and Provider Enablement & Precision Medicine or other population health initiatives.
  • Responsible for execution, pull through planning and orchestration for assigned Health Systems. Is the first point of contact for KAM and HEOR for these Health Systems and leads HS related field communications as well.


Requirements

  • Bachelor's degree from an accredited institution or equivalent related work experience required
  • MBA preferred.
  • AD requirements - Five to seven (5-7) years' experience in the pharmaceutical industry, including three (3) years US pharmaceutical marketing experience, managed markets experience or other relevant experience (i.e. market development, market economics, business development or other strategic experience).
  • Strong knowledge of the health system customer landscape.
  • Demonstrated project management skills.
  • Demonstrated ability to manage budget and resources.
  • Demonstrated ability to achieve results in a highly matrixed organization.
  • History of successful performance.
  • Excellent written and verbal communication skills
  • Proficiency in MSOffice, Outlook and database applications
  • Ability to travel (may include overnight travel).
  • All company business is conducted in accordance with all regulations, company policies, and procedures. High ethical and professional standards are exhibited and are consistent with BIPI's code of conduct


Sr. AD Requirements

  • Bachelor's degree from an accredited institution or equivalent related work experience required
  • MBA preferred
  • Seven to ten (7-10) years' experience in the pharmaceutical industry, including five (5) years US pharmaceutical marketing experience, managed market experience or other related experience (i.e. market development, market economics, business development or other strategic experience).
  • Demonstrated leadership skills
  • Demonstrated project management skills
  • Demonstrated ability to manage budget and resources
  • Demonstrated ability to achieve results in a highly matrixed organization
  • History of successful performance
  • Excellent written and verbal communication skills
  • Strong knowledge of the health system customer landscape
  • Ability to travel (may include overnight travel)

About Boehringer Ingelheim Pharmaceuticals, Inc

Boehringer Ingelheim Pharmaceuticals, Inc. is a research-driven pharmaceutical company that discovers, develops, and manufactures prescription medicines. The company's mission is to improve the health and quality of life of patients by developing innovative therapies. Boehringer Ingelheim Pharmaceuticals, Inc. is a subsidiary of Boehringer Ingelheim Corporation, which is headquartered in Ingelheim, Germany. The company's research and development efforts focus on respiratory diseases, immunology, oncology, and diseases of the central nervous system. Boehringer Ingelheim Pharmaceuticals, Inc. was founded in 1885 and is based in Ridgefield, Connecticut.
Learn more about Boehringer Ingelheim Pharmaceuticals, Inc
Size
5,000 employees
Industry
Pharmaceuticals & Biotech
* Ladders Estimates

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