Account Executive

Warner Bros. Entertainment Inc.$94K — $175K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, Communications, or a related field.
  • 5+ years of direct selling experience in media, advertising sales, or client partnerships.
  • Solid understanding of the advertising ecosystem across linear and digital media.
  • Proven ability to meet sales targets and manage complex client relationships.
  • Strong presentation, negotiation, and communication skills.
  • Preferred experience in creating integrated, multi-platform advertising solutions.

Responsibilities

  • Develop and grow advertising revenue across CNN's offerings including linear, digital, social, audio, and branded content.
  • Identify and cultivate new business opportunities in high-potential categories.
  • Enhance existing client relationships through strategic planning and retention initiatives.
  • Foster key relationships with clients and agencies to leverage business opportunities.
  • Collaborate with cross-functional teams to create customized marketing solutions.
  • Effectively communicate CNN's value proposition and premium content to clients.
  • Maintain a robust sales pipeline and provide accurate revenue forecasts.
  • Act with urgency and creativity, prioritizing client needs in a competitive media landscape.

Benefits

  • Opportunity to work with a renowned media brand like CNN.
  • Engage in a dynamic, fast-paced advertising industry.
  • Access to innovative technology and storytelling opportunities.
  • Work collaboratively with talented professionals across multiple functions.
  • Emphasis on building relationships and trust in media.
Full Job Description

Join Warner Bros. Discovery's Ad Sales organization, the team that creatively develops cross-platform, client-centric solutions across WBD's portfolio of premium sports, entertainment, and news offerings.

The Account Executive plays a critical role within WBD's Ad Sales team and is responsible for selling across CNN. We are dedicated to driving the evolution of news and advertising, enhancing audience engagement, and unlocking impactful opportunities for our brand partners. We combine the power of trusted journalism with innovative storytelling and cutting-edge technology to help brands connect with audiences at scale.

CNN is seeking a dynamic and results-oriented Account Executive with expertise across linear and digital platforms, including audio, social, and branded content. We're looking for an experienced media professional who can effectively communicate CNN's value proposition, develop strategic partnerships, and drive business results in an evolving marketplace.

Responsibilities

  • Develop and grow advertising revenue across CNN's portfolio of linear, digital, social, audio, and branded content offerings.

  • Identify and develop new business opportunities within high-potential categories and accounts.

  • Grow existing business through strategic account planning and retention initiatives.

  • Build and strengthen relationships with clients, agencies, and key stakeholders to maximize business opportunities.

  • Partner with Strategy, Research, Branded Content, Production, Client Solutions, and Editorial teams to develop customized marketing solutions.

  • Effectively position CNN's unique value proposition and premium content environment within the marketplace.

  • Maintain a strong sales pipeline and provide accurate revenue forecasting.

  • Operate with urgency, creativity, and a client-first mindset in a competitive media landscape.

  • Serve as a passionate ambassador for CNN's brand and the mission of trusted journalism.

  • Performance Expectations

Success in this role is demonstrated through:

  • Consistently meeting or exceeding assigned sales budget goals.

  • Retaining and expanding business within assigned client and agency accounts.

  • Developing strategic account plans and maintaining a healthy sales pipeline.

  • Delivering client-focused, multi-platform advertising solutions that align with advertiser objectives.

  • Partnering effectively across teams to drive successful business outcomes and exceptional client experiences.

Minimum Qualifications

  • Bachelor's degree in Business, Marketing, Communications, or a related field.

  • 5+ years of direct selling experience in media, advertising sales, or client partnerships.

  • Strong understanding of the advertising ecosystem, including linear, digital, and emerging media platforms.

  • Proven ability to achieve sales goals and manage complex client relationships.

  • Excellent presentation, negotiation, and communication skills.

  • Experience developing integrated, multi-platform advertising solutions is preferred.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

About Warner Bros. Entertainment Inc.

Warner Bros. Interactive Entertainment is an American video game publisher based in Burbank, California, and part of the newly-formed Global Streaming and Interactive Entertainment unit of Warner Bros. Discovery. WBIE was founded on January 14, 2004 under Warner Bros. and transferred to the Home Entertainment division when that company was formed in October 2005. WBIE manages the wholly owned game development studios TT Games, Rocksteady Studios, NetherRealm Studios, Monolith Productions, WB Games Boston, Avalanche Software, and WB Games Montréal, among others.
Learn more about Warner Bros. Entertainment Inc.
Industry
Founded
1918

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