Wix

Account Executive, SMB - Base44

Wix$75K — $95K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years in B2B sales within tech, consistently exceeding quotas
  • Experience in high-volume SMB sales environments
  • Knowledge of PLG (product-led growth) strategies
  • Familiarity with AI/ML terminology and SaaS solutions
  • Self-driven and adaptable in a dynamic startup-like setting
  • Exceptional communication skills for various audiences
  • Candidates must be based in NYC and able to commute to the office three days a week

Responsibilities

  • Manage the entire sales cycle from outreach to closing high-growth SMB accounts
  • Translate Base44's AI features into business language for technical leaders
  • Develop the foundational sales strategies, including messaging and customer outreach
  • Identify high-potential prospects to build initial market presence
  • Provide essential feedback to the product team to shape future developments
  • Maintain accurate CRM records and forecast deals for growth tracking

Benefits

  • Collaborative work culture focused on innovation and problem-solving
  • Opportunity to shape the go-to-market strategy in a high-impact role
  • Gain experience working closely with company founders and executive leadership
  • Dynamic environment of a startup within a larger organization
Full Job Description
We're building the foundational Go-To-Market team for Base44, an AI-powered software development platform recently acquired by Wix. In this role, you'll be at the forefront of a category-defining shift in how software is built- bringing a transformative product to the SMB segments. This is a high-impact, high-velocity role for a seller who thrives in an entrepreneurial environment. You won't just be following a playbook; you'll be helping to write it. Working closely with Base44 and Wix leadership, you will drive the full sales cycle, turning technical innovation into tangible business value for our customers. In your day-to-day, you will: • Manage the full sales cycle from aggressive outbound prospecting to closing high-growth SMB accounts • Turn Base44's AI capabilities into "business-speak" that resonates with CXOs, Product Leads, and Founders • Shape the foundational sales motion, including messaging, outreach strategies, and customer segmentation to support future scale • Identify and convert high-potential prospects, building the early momentum that defines our market presence • Act as a critical feedback loop between the market and our product team to influence the roadmap and positioning • Maintain a clean CRM and provide accurate deal forecasting to support our rapid growth At Wix, we believe our best work happens together. Our work model is fully in person, with 3 days a week from our New York office. Qualifications • 2+ years of B2B sales experience in a technology company, with a proven track record of smashing quotas • Experience in SMB environments with shorter sales cycles and high-volume deal flow • Experience with PLG or "land and expand" motions, leveraging ICs to drive organizational adoption • Familiarity with AI, ML, or developer-centric SaaS-comfortable discussing technical workflows with stakeholders • Self-motivated, goal-oriented, and comfortable with the ambiguity of a "startup within a giant" environment • Strong communication skills with the ability to tailor complex messaging to technical and non-technical audiences • At this time, we are seeking NY-based candidates who can commute to our NYC office 3 times per week Additional Information We're Base44, a newly acquired part of Wix, on a mission to change how software gets built. Our AI-powered platform allows anyone to create custom software applications using natural language-no traditional coding required. We operate like a startup within Wix: fast-moving, collaborative, and focused on solving complex problems with simple, elegant solutions. You'll play a key role in shaping our go-to-market approach, working closely with our founders and Wix leadership to bring this transformative technology to market. Compensation: The approximate base compensation is $75,000 - $95,000/yr. In addition to the base pay, this role includes variable compensation earned and company RSUs as part of the compensation package. Final offer may vary and will be determined by various factors including location the role is expected to be performed, shift, candidate profile, and ideal qualifications.

About Wix

Wix is a cloud-based web development platform that allows users to create websites and mobile applications. The company was founded in 2006 by Avishai Abrahami, Nadav Abrahami, and Giora Kaplan and is headquartered in Tel Aviv, Israel. Wix has over 180 million registered users in 190 countries and offers a range of services, including website design, hosting, and e-commerce. The company went public on the NASDAQ in 2013 and has a market capitalization of over $10 billion.
Learn more about Wix
Size
4,789 employees
Market Cap
$4.3 billion
Industry
Net Income
-$216.5 million
5 Year Trend
+34.3%
Revenue
$988.7 million
NASDAQ

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