Yext is a New York City technology company that enables businesses to update location-related information on multiple websites from one place. The company was founded in 2006 by Howard Lerman, Brian Distelburger, and Brent Metz. Customers for Yexts Location Data Management Platform include small businesses, Fortune 100 companies, and local marketing agencies. As of September 2016, Yexts subscriber base reached 800,000 business locations, publishing across a global network of 100+ publisher sites. As of January 2016, Yexts annual revenue is $88.8 million. Listings addresses the problem of maintaining location-related information stored in multiple online data sources, such as common search engines like Google, location check-in services like Foursquare, and directory websites like SpaFinder.com. These data sources are seldom interconnected, and therefore require that listed companies update each one individually. Yext provides a single point of contact, both for initially listing location information on multiple sites and updating it. Updates include changes of address, phone number, hours of operation, clickable featured messages, photos, and videos. In February 2013, Yext expanded that list to include lists of products or services, calendars, menus, and staff bio information. After Hurricane Sandy struck in 2012, some 2,300 businesses used Yext to post closures and other storm-related changes to multiple websites. In August 2015, Yext expanded their PowerListings publisher network to 100+ global partners, including Apple Maps, Bing, Facebook, and Yelp. In February 2016, Yext added Google to their PowerListings Network. In July 2016, Yext partnered with Snapchat to streamline the process of running geofilter campaigns on Snapchat for their clients. Pages allows businesses to create and manage webpages for each location on their website and on mobile apps. Pages from Yext are built according to SEO and app SEO best practices and for worldwide content delivery. Updates in the Yext Location Management Platform to content like store hours or mobile wallet coupons appear automatically on Pages and a store locator allows customers to search all local pages by where locations are and by what they offer.
Highest paying job titles at Yext include Enterprise Sales Director, Sales Director, and Finance Planning & Analysis Manager