FullStory is a digital experience analytics platform that helps businesses understand and improve their online customer experiences. The company was founded in 2014 and is headquartered in Atlanta, Georgia. FullStory's platform provides a range of features, including session replay, heatmaps, and conversion funnels, that allow businesses to see how users interact with their websites and identify areas for improvement. FullStory has raised over $100 million in funding and has been recognized as one of the fastest-growing companies in the United States.