Fruit of the Loom is an American company that manufactures and sells clothing, particularly underwear and casual wear. The company was founded in 1851 by Robert Knight and is headquartered in Bowling Green, Kentucky. Fruit of the Loom is known for its high-quality products and affordable prices. The company has a strong presence in the United States and Europe, and its products are sold in over 100 countries worldwide. Fruit of the Loom is a subsidiary of Berkshire Hathaway, which acquired the company in 2002.